Marketing Expedition Podcast with Rhea Allen, Peppershock Media

Marketing Expedition Podcast with Rhea Allen, Peppershock Media

By Rhea Allen, CEO, Peppershock MediaBusinessEntrepreneurshipMarketingCareers
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Marketing Expedition Podcast with Rhea Allen, Peppershock Media episodes

  • Applying Disruptive Strategies in Your Industry with Branden Lark | Marketing Expedition Podcast

    Branden Lark is an entrepreneur who’s well versed in the business development and social branding space. After co-founding ExtraOrdinary Concierge, a corporate and personal lifestyle management company used by entertainers and sports teams, Lark started handling personal branding freelance for business and television personalities. BrandingbyBranden.com

    00:00 - 00:30 Introducing Branden Lark

    00:30 - 03:24 Marketing Essentials Moment of the Week

    03:24 - 04:40 peppershock.com/offers for $10 off your first order of Misfit Market

    04:40 - 04:57 Welcome to the Marketing Expedition Podcast

    04:57 - 12:49 Branden’s background

    12:49 - 19:17 How Branden helps others in their Journey and resources he uses

    19:17 - 24:25 Branden shares important marketing trends to focus on

    24:25 - 29:00 People who have motivated, inspired and helped Branden on his journey

    29:00 - 32:52 Rhea and Branden discuss Clubhouse, Netflix and quarantine pastime Ideas

    32:52 - 36:06 Applying disruptive strategies in your industry

    36:06 - 38:10 Branden discusses his work

    38:10 - 46:43 Tips and tricks for other agency owners and the importance of learning from others

    46:43 - 47:20 Branden defines what success looks like for him

    47:20 - 48:41 Advice for someone wanting to get into marketing

    48:41 - 49:48 How to get ahold of Branden

    49:48 - 50:40 Huge thanks to Branden for sharing his marketing and agency wisdom

    50:40 - 50:55 Thanks for listening, find more podcasts online peppershock.com

    50:55 - 51:26 Check out https://themarketingexpedition.com to build relationships with others and find the latest marketing trends

    #marketingtrends #marketing #digitalmarketing #digitalmarketingtips #marketingtips #socialmediamarketing #marketingstrategy #disrupt #disruptivestrategies #entrepreneurs #business #smallbusiness #advertising #branding

    Hosted on Acast. See acast.com/privacy for more information.

    52 min
  • 16 Ways to Connect and Network with Andréa Jones | Marketing Expedition Podcast

    As the creator of OnlineDrea.com, Andréa Jones and her team help small businesses create a BIG impact beyond their brand through authentic social media marketing strategies that focus on building a community of real and engaged followers. Andréa is also the creator of the Savvy Social School, a digital platform designed to teach its 100+ members (predominantly small business owners) how to implement organic social media strategies. For those businesses seeking a curated, done-for-you approach to growing an engaged online audience, Andréa and her team of seven serve nearly two-dozen notable brands across the globe. onlinedrea.com

    00:00 - 00:18 Welcome to Peppershock Media's Marketing Expedition podcast

    00:18 - 00:31 Here is your host Rhea Allen

    00:31 - 00:49 Welcome Andréa Jones

    00:49 - 03:14 About Andréa

    03:14 - 04:56 The Agency Journey

    04:56 - 06:18 Consistency on social media

    06:18 - 08:01 16 ways to connect and network

    08:01 - 10:31 How Andréa brings her clients success

    10:31 - 12:04 Growing your social media

    12:04 - 13:59 Utilizing Clubhouse

    13:59 - 16:39 The best scheduling tools

    16:39 - 22:10 Posting organically vs. natively

    22:10 - 23:48 Andréa’s course

    23:48 - 27:07 Who in your life has inspired you

    27:07 - 27:43 Andréa’s podcast

    27:43 - 29:34 5 year plan

    29:34 - 31:23 What advice would you give someone that is wanting to pursue a career similar to yours?

    31:23 - 33:56 How to connect with Andréa https://onlinedrea.com/

    33:56 - 34:11 Thank you Andréa

    34:11 - 34:33 Join https://themarketingexpedition.com/ today!

    #networking #business #marketing #advertising #branding #entrepreneur #networkmarketing #socialmediamarketing #digitalmarketing #socialmedia #clubhouse #smallbusiness #marketingstrategy

    Hosted on Acast. See acast.com/privacy for more information.

    36 min
  • Getting Attention Online and Social Media Wisdom with Jay Jay | Marketing Expedition Podcast

    Jay is an international speaker and has been sharing his message for the last 15 years in over 30 countries. In 2009 he leveraged the social media platform YouTube to organically grow his channel to 57,000,000M Views online. Other than coaching clients to get to the next level, Jay also has a PR and social media agency helping clients get INFLUENCE & ATTENTION to get themselves seen and heard! aosagency.co/call

    00:00 - 00:53 Introducing Jay Jay

    00:53 - 02:08 Marketing Essentials Moment

    02:08 - 02:52 https://www.peppershock.com/product/stash-20-of-a-stock-offer/ for $20 of a stock offer from the Stash App

    02:52 - 03:08 Welcome to the Marketing Expedition Podcast

    03:08 - 05:57 Jay’s background

    05:57 - 10:11 Jay discusses influence

    10:11 - 12:15 Social Media: Importance of Instagram

    12:15 - 17:20 Instagram advice from Jay

    17:20 - 19:56 What brought Jay to America and where he Sees himself in the future

    19:56 - 22:02 How Jay built his following

    23:46 - 27:17 The different features of Instagram

    27:17 - 31:59 “The Next Big Trend”

    31:59 - 33:57 What influences Jay’s brain

    33:37 - 34:45 How to reach Jay

    34:45 - 35:38 Huge thanks to Jay for sharing his social media wisdom

    35:38 - 35:56 Thanks for Listening, Find more Podcasts Online peppershock.com

    35:56 - 36:25 Check out https://themarketingexpedition.com to Build Relationships with Others and Find the Latest Marketing Trends

    Stash is an app for banking, saving and investing. Try it with this link and add cash, you’ll get $20 of a stock and we’ll get a bonus too.

    #influence #influencer #leadership #inspire #instagram #youtube #socialmedia #socialmediainfluence #trends #trending #marketing #advertising #branding #success #businessgrowth #contentmarketingstrategy

    Hosted on Acast. See acast.com/privacy for more information.

    37 min
  • Pivoting Your Business in a Pandemic with Gequinn Mattox | Marketing Expedition Podcast

    Since 1986, Gequinn Mattox has worked for the University of Colorado and as a Program Coordinator on the Anschutz Medical Campus in Aurora, CO in the Center for American Indian & Native American Health. Since 2003, Gequinn has been an event planner & coordinator for a variety of events. She may be late to launch a business in the event planning industry, but Gequinn is not new to the industry and has been tagged to be the favored up-and-coming event planner of Colorado. Gequinn is a true “Event Slayer” in her own right. www.ybdevents.com

    00:00 - 00:24 Overview of Gequinn Mattox, her pandemic pivot story, and today’s podcast topic

    00:24 - 07:35 Rhea’s Marketing Essentials: Choosing the right agency for your business

    07:35 - 08:43 www.peppershock.com/product/stash-20-of-a-stock-offer/ for $20 of a stock offer from the Stash App

    08:43 - 08:59 Welcome to the Marketing Expedition Podcast

    08:59 - 11:28 Welcome Gequinn Mattox

    11:28 - 13:11 Gequinn talks about being a Pandemic Compliance Advisor and what that looks like

    13:11 - 15:01 Hear Gequinn discusses what lead her to create her own business

    15:01 - 18:33 Events Gequinn did pre-COVID

    18:33 - 26:22 Ways Gequinn got through the pandemic and kept her event planning business alive and what the future looks like

    26:11 - 32:14 Marketing and networking tips from Gequinn

    32:14 - 35:56 Advice from Gequinn to someone wanting to pursue a career in event planning

    35:56 - 41:20 How Gequinn stays on top of the latest trends

    41:20 - 42:31 Huge thanks to Gequinn for sharing her knowledge and journey

    42:31 - 42:47 Thanks for listening, find more podcasts online at www.peppershock.com

    42:47 - 43:19 Check out www.themarketingexpedition.com to build relationships with others and find the latest marketing trends

    Stash is an app for banking, saving, and investing. Try it with this link and add cash, you’ll get $20 of stock and we’ll get a bonus too.

    #pandemicpivot #COVID #entrepreneurs #womeninbusiness #digitalmarketing #startups #opportunities #networking #marketing #branding #advertising #eventplanning

    Hosted on Acast. See acast.com/privacy for more information.

    44 min
  • Breaking Down OTT Advertising with Matt Wilson | Marketing Expedition Podcast

    Matt Wilson has spent 15-years in the radio industry, working in the promotions & marketing, programming, and on-air side of the business. He’s worked 7 years as marketing director for a group of 9 Nissan stores and is currently the account director at SilverBack Advertising. Matt also is the host of the Mostly Automotive Marketing Podcast, a bi-weekly-ish podcast all about Automotive Marketing. Mostly. http://www.silverbackadvertising.com

    00:00 - 01:06 Overview of Matt Wilson, Over-the-top and Silverback Advertising

    01:06 - 01:23 Welcome to the Marketing Expedition Podcast

    01:23 - 04:21 All about Matt

    04:21 - 13:43 Matt explains what OTT is and the in house platform his company developed

    13:43 - 19:19 Matt talks about the advantages of his mix of experience

    19:19 - 30:42 Rhea and Matt discuss how the pandemic has opened up different ways to connect, specifically Clubhouse

    30:42 - 35:17 Rhea dives into the branding and culture of Peppershock Media

    35:17 - 43:32 Matt and Rhea talk about working remote and what that looks like for their companies

    43:32 - 46:15 Big thanks to Matt for sharing his marketing wisdom

    46:15 - 46:31 Thanks for listening, find more podcasts online www.peppershock.com

    46:31 - 47:02 Check out www.themarketingexpedition.com to build relationships with others and find the latest marketing trends

    #OTT #overthetop #streaming #advertising #marketing #branding #clubhouse #workingfromhome #remoteworking #smallbusiness #companyculture #entrepreneur 

    Hosted on Acast. See acast.com/privacy for more information.

    48 min
  • Autism Awareness and Making Clubhouse Connections with April Roga | Marketing Expedition Podcast

    Up until age 42, April convinced herself she was "less than". First, because of the toxic relationship with her mom and THEN because she believed she was an inadequate mom to her nonverbal, autistic child. That was until she discovered she was April 2.0 after just 42 days of investing (not spending) time with her friend and mentor (and now husband), Roy. Having mostly overcome the difficult issues in her life, she is now April 2.0, the new and transformed version of herself. Because of her trials and breakthroughs, she is now in love with drawing out the dormant inner lioness within women and moms everywhere. By sharing transformational one-liners and teaching both the mechanical and mindset sides of live streaming, she helps women go from feeling inferior to owning their confidence. Once they are empowered, April connects them with their divine connections through her Netfriending® People Search Engine. www.Netfriending.com


    00:00 - 01:20 Welcome April Roga

    01:20 - 06:05 Autism Acceptance Month

    06:05 - 07:00 Welcome to the Marketing Expedition Podcast

    07:00 - 08:07 About April

    08:07 - 09:02 Autism Awareness Month

    09:02 - 11:34 April's amazing son

    12:24 - 15:21 Building the dream

    15:21 - 16:17 Clubhouse

    16:17 - 17:32 Having a child with autism

    18:52 - 20:58 Building a community

    20:58 - 22:12 Every child with autism is different

    22:12 - 24:25 Tidbits of advice

    24:25 - 29:23 Supporting Autism Acceptance Month

    29:23 - 34:33 Brands supporting autism acceptance

    34:33 - 37:36 More about April!

    37:36 - 39:14 April’s biggest accomplishments

    39:14 - 40:00 Thank you, April

    40:00 - 43:20 How to get ahold of April Roga netfriending.com/clubhouse

    43:20 - 44:04 Thank you, April

    44:17 - 44:51 TheMarketingExpedition.com

    Join us on Aspiration – a financial firm with a conscience! Sign up with my link, spend $250, and we will both get $50 cash and 25 Do Good Dollars to donate! Terms and conditions apply.

    #autismawareness #autism #autismmom #autismparent #autismfamily #autismspeaks #autismproud #neurodiversity#connections #empowerment #clubhouse #netfriending #marketing #branding #advertising#entrepreneur

    Hosted on Acast. See acast.com/privacy for more information.

    45 min
  • Marketing in the Wellness World with Victor Briere | Marketing Expedition Podcast

    Victor Briere, Ayurvedic Doctor, is the co-founder of Pacific Coast Ayurveda and the International Institute of Tantric and Vedic Sciences. Victor is a gifted pulse reader specializing in Ayurvedic diagnostic techniques and health counseling. With his in-depth, individualized approach to health, Victor offers clients and students a detailed and encompassing perspective on the underlying causes of imbalance. Victor’s approach to wellness emphasizes the role and importance of lifestyle and dietary balance. He offers the support often needed to successfully address the root cause of illness and restore the body to balance. www.iitvsschool.org

    00:00 - 00:31 Overview of Victor Briere, Ayurveda, and today’s podcast topic

    00:31 - 02:09 Thanks to today's sponsor, Oncehub! Be sure to sign up today using our affiliate link to get the best scheduling tool out there: www.peppershock.com/product/schedule-once-offer/

    02:09 - 03:06 Rhea’s Weekly Marketing Tip

    03:06 - 04:17 www.peppershock.com/events for Information on the (FREE) Marketing Expedition Virtual Meeting and other events we have going on

    04:17 - 04:33 Welcome to the Marketing Expedition Podcast

    04:33 - 06:00 Welcome Victor

    06:00 - 09:09 Hear about Ayurveda, Victor’s practice, and new clients during a pandemic

    10:11 - 18:00 Real Stories of how Ayurveda has helped people and how he markets those “Success Stories”

    19:47 - 24:40 Victor dives into the details of his practice and how he became involved in Ayurveda

    24:40 - 33:04 Marketing recommendations from Victor and how he’s grown his business

    33:04 - 34:38 Listen to Victor’s last-minute advice on building your brand and bottom line

    34:38 - 35:50 A huge thanks to Victor for sharing his practice and advice

    35:50 - 36:08 Thanks for listening, find more podcasts online at www.peppershock.com

    36:08 - 36:36 Check out www.themarketingexpedition.com to build relationships with others and find the latest marketing trends

    To find more about Ayurveda and Victor visit his website: http://www.iiayurveda.com/

    Try OnceHub! Add booking pages to your website in minutes. Let prospects and clients schedule meetings in seconds. Click Here

    #holistichealth, #ayurveda, #wellness #ayurvedalifestyle #health #healthylifestyle #selfcare #healthiswealth #marketing #advertising #branding #smallbusiness #entrepreneur 

    Hosted on Acast. See acast.com/privacy for more information.

    37 min
  • Hard Work and Building Relationships with Stephanie Worrell | Marketing Expedition Podcast

    Stephanie Worrell is the co-owner of From High Tide; a multi-channel consultancy firm dedicated to helping 1M women start their own businesses. An accomplished entrepreneur, business coach, and marketing professional, Stephanie is passionate about sharing her knowledge with aspiring entrepreneurs. She has personally guided and actively coached 200+ individuals through the journey of starting a new business, from overcoming fears to creating a business plan. Over the past decade, Stephanie has started and owned four companies and sold two. She is also a popular teacher at Boston University’s College of Communications, where she is committed to inspiring young people to follow their professional and personal dreams. www.fromhightide.com/

    00:00 - 00:35 Overview of Stephanie Worrell and today’s podcast topic

    00:35 - 01:31 www.www.peppershock.com/offers/ for $30 off or $10 off your first three orders at DoorDash

    01:31 - 03:44 Marketing Nugget of the Week

    03:44 - 04:04 Welcome to the Marketing Expedition Podcast

    04:04 - 08:01 Welcome Stephanie

    08:01 - 15:09 Stephanie discusses what she does as a PR professional

    15:09 - 25:56 Stephanie talks about her background and what’s next

    25:56 - 30:56 Hear what Stephanie is currently reading and listening to

    30:56 - 34:51 Stephanie shares a big goal of hers

    34:51 - 39:37 Mentors who’ve inspired Stephanie along the way

    39:37 - 44:06 The importance of hard work and building relationships

    44:06 - 45:45 Last minute marketing tips from Stephanie

    45:45 - 46:17 Huge thanks to Stephanie for sharing her story and marketing wisdom

    46:17 - 46:32 Thanks for listening, find more podcasts online at www.themarketingexpedition.com/podcasts/

    46:32 - 47:03 Check out www.themarketingexpedition.com to build relationships with others and find the latest marketing trends

    DoorDash is a great way to support local restaurants with safe, no-contact delivery. Get $30 off ($10 off each of your first 3 orders) when you sign up here.

    #relationshipbuilding #relationship #relationshipcoaching #relationships #publicrelations #marketing #media #branding #advertising #business #entrepreneur #womeninbusiness #fromhightide

    Hosted on Acast. See acast.com/privacy for more information.

    48 min
  • How to Achieve Great Customer Service with Dr. Kelly Henry | Marketing Expedition Podcast

    For 20 years award-winning chiropractor Dr. Kelly Henry helped his patients live healthier lives. With the foundation of providing exceptional customer service, Dr. Henry grew his clinics into one of the top producing chiropractic offices in the nation with multiple locations and doctors. Since 2018 Dr. Henry has used his system to coach business leaders on improving customer service to create incredible growth and profits. www.drkellyhenry.com

    00:00 - 00:23 Overview of Dr. Kelly Henry, Customer Service, and Today’s Podcast Topic

    00:23 - 02:35 Marketing Moment: Fun, Fame or Fortune

    02:35 - 03:54 https://www.peppershock.com/offers/ for $10 off your first order of a Misfit Box

    03:54 - 04:11 Welcome to the Marketing Expedition Podcast

    04:11 - 05:43 Welcome Dr. Kelly Henry

    05:43 - 07:56 About Dr. Kelly Henry

    07:56 - 10:10 Tips on How to Achieve Great Customer Service

    10:10 - 15:20 Dr. Kelly Henry Explains his Job and How he Helps Companies Reach Success

    15:20 - 22:44 Dr. Kelly Henry Discusses his Journey to Coaching about Customer Service

    22:44 - 27:57 Marketing Tips from Dr. Kelly Henry

    27:57 - 31:30 Book Recommendations from Dr. Kelly Henry: “Burn Your Goals”, “Be Obsessed or Be Average” and “The 10 X Rule”

    31:30 - 33:34 Want to Get Ahold or Hire Dr. Kelly Henry? Go to drkellyhenry.com to Learn More

    33:34 - 34:59 Huge Thanks to Dr. Kelly Henry for Sharing Customer Service Wisdom

    34:59 - 35:15 Thanks for Listening, Find more Podcasts Online www.peppershock.com/marketing-expedition-podcasts/

    35:15 - 35:46 Check out https://themarketingexpedition.com to Build Relationships with Others and Find the Latest Marketing Trends

    Get discounts on organic produce, pantry staples, and much more at Misfits Market. Join us today for $10 off your first order.

    #customerservice #customersatisfaction #customerappreciation #customers #customercare #smallbusiness #business #service #marketing #advertising #branding #entrepreneur #digitalmarketing 

    Hosted on Acast. See acast.com/privacy for more information.

    36 min
  • Creating Fun in Life After Loss Without Guilt with Holly Rose Holland | Marketing Expedition Podcast

    Holly Rose Holland has fifteen years of experience as a spouse, twenty-four years as a parent, and eleven years as a survivor, supporting others who are experiencing grief. In moving through the grief process, she noticed many people were stuck around death, relationships, employment, and often changes in themselves. Holly has always wanted to write a book and enjoys sharing what she has learned about creating a life after loss. www.hollyroseholland.com

    00:00 - 00:54 Overview of Holly Rose Holland, her book and grief

    00:54 - 02:54 clubhouse.marketingexpedition.cub to join the Marketing Expedition Community on Clubhouse

    02:54 - 04:20 www.peppershock.com/offers for $20 of stock to invest

    04:20 - 04:39 Welcome to the Marketing Expedition Podcast

    04:39 - 04:56 Welcome Holly Rose Holland

    04:56 - 10:38 Holly talks about her group

    10:38 - 21:01 Holly discusses the process behind writing her book and the writing retreat

    21:01 - 23:40 Holly touches on her background and her journey

    23:40 - 30:13 Expanding through online networking and support groups

    30:13 - 33:24 How Holly stays connected and gets her messages out

    33:24 - 34:33 Head to www.hollyroseholland.com to find out more about Holly and to get Holly’s book

    34:33 - 40:52 Holly’s book and podcast recommendations

    40:52 - 42:18 Holly dives into her personal favorite marketing strategy

    42:18 - 44:30 Final words of advice from Holly: life is meant to be fun

    44:30 - 44:48 Big thanks to Holly Rose Holland for sharing her journey

    44:48 - 45:41 Like our podcast? Leave a review and send it to [email protected] for a chance to win a gift card to your favorite local coffee shop!

    45:42 - 45:57 Thanks for listening, find more podcasts online www.peppershock.com

    45:57 - 46:29 Check out www.themarketingexpedition.com to build relationships with others and find the latest marketing trends

    Stash is an app for banking, saving, and investing. Try it with this link and add cash, you’ll get $20 of stock and we’ll get a bonus too.

    #lifeafterloss #motivation #recovery #mentalhealth #selfcare #healing #hope #wellness #griefjourney #marketing #advertising #branding #marketingstrategy

    Hosted on Acast. See acast.com/privacy for more information.

    47 min

About Marketing Expedition Podcast with Rhea Allen, Peppershock Media

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Marketing Expedition Podcast—Your Roadmap to Brand Growth & Business Success

Looking for expert marketing strategies, branding insights, and the latest trends to grow…