Retail Media Breakfast Club

Mary Meeker Is So Back: My Notes From Her 340-Page AI Futurecast


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This episode, I dive into Mary Meeker’s long-awaited return to the tech trend spotlight with her massive 340-page AI report. If you’ve followed her legendary internet trend decks over the years, you know she doesn’t pull punches. Her newest insights confirm what many of us have sensed: AI is not just another tech wave—it’s the defining shift of our era. But what does that mean for those of us in retail, brand marketing, or the agency world?


In this episode, I share the key highlights from Meeker’s report that matter most to our world. From the evolution of clumsy chatbots into advanced AI agents to the reimagining of global logistics and the workforce itself, I unpack the practical implications you need to know. Whether you’re skeptical, overwhelmed, or already on board with AI, this is your cheat sheet for staying ahead.


Episode Timeline Highlights


[0:28] - First impressions of the 340-page AI report: no surprises, but plenty of validation.

[1:36] - The end of basic chatbots and the rise of AI agents—what this means for retailers.

[2:38] - The need for integration with AI agent ecosystems like Google’s Agent-to-Agent and MCP.

[4:02] - Global AI adoption has shattered speed records—how this shapes consumer expectations.

[5:00] - AI is remaking marketing: 75% of CMOs are already experimenting with generative tools.

[5:57] - AI revolutionizing supply chains: from autonomous trucks to dynamic inventory systems.

[6:41] - The new AI-centric workforce: senior leaders managing fleets of agents, not people.

[7:29] - The 32% still offline are coming online—with AI, not browsers. Global markets are changing fast.

[9:18] - A final quote that hits home: you don’t have to predict the AI winners—just don’t be the laggard.


Links & Resources

Mary Meeker's 340 page annual trends report: 'Artificial Intelligence'
Why AI Search Advertising Could Reach $25 Billion by 2029 – Forbes article
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