The Makeup Insider

Mastering Financial Literacy and Profitable Pricing as MUA with Justine McLean


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Navigating the financial side of the beauty business can be as complex as a smoky eye tutorial—but it doesn't have to be! On the latest Makeup Insider podcast, we're joined by business money mentor and BAS agent Justine McLean to shed light on financial literacy for makeup artists and entrepreneurs. Justine unpacks the necessity of a positive financial mindset and how the story told by your numbers can sculpt a more profitable business path. She also teases her upcoming book 'Become a Business Money Magnet', and reveals how her program helps business owners magnify their financial success. Our conversation is your golden ticket to understanding and valuing your work, determining prices that resonate with your worth, and handling the financial aspects of your business with confidence.

In the realm of beauty, your pricing is your palette, and it's crucial to get the mix just right. This episode paints a vivid picture of how emotional ties to our 'money story' influence the way we value and price our services. Justine McLean guides us through the transformative journey of adopting a non-judgmental approach to financial support, essential for overcoming hurdles and thriving in the business. We dissect the elements of profitable pricing—from covering costs to forecasting cash flow—and how to set prices that not only cover your desired salary but also secure your profit margins. Tune in to unlock the secrets of charging your value and transforming your makeup artistry into a flourishing business.

Work with Justine
Book waitlist – pre-sales start on 1 May and publication is early June
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The Makeup InsiderBy Vanessa Barney

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