Welcome back to a podcast by kayleigh! Today we are discussing the word of the year - personal brand! You can't go 2 minutes on Youtube, or Instagram without seeing it, but what the heck is it and DO you even need one! Today we discuss just that:- The two ways of building a brand, business brand VS personal - The 5 V's of a personal brand- The Visuals- The Voice- The Vibe- The Values - The Visibility- How to truly find your identity.LINKS: Join Season 11 of my Business Course ⁠⁠⁠⁠here⁠⁠⁠⁠ in April: https://www.bykayleigh.co/12weekmentorshipJoin my monthly membership for creatives - The Level Up Club - https://www.bykayleigh.co/level-up-club-signup⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Free Trial Code: LUCTRYMEFollow me on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠! https://www.instagram.com/bykayleighpodcast

In todays episode we talk gen z, we talk gen alpha, we talk millennial and everything in between and most important - how the heck do we market to them? No matter who or what age your client or viewer is… today we are tackling it. From what gives them the ick, what emotional triggers make them buy and how we make sure we are marketing correctly. I feel like this episode is gonna give a lot of clarity on where you might be going wrong with the gen z generation. Its definitely one for the notebooks! I’ll see you inside!#Podcast #GenZ

LINKS: Join Season 11 of my Business Course ⁠⁠⁠⁠here⁠⁠⁠⁠https://www.bykayleigh.co/12weekmentorship

Join my monthly membership The Level Up Club - https://www.bykayleigh.co/level-up-club-signup

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IT’S A NEW ERA OF A PODCAST BY KAYLEIGH!Welcome back and welcome to the new, glow’d up version of A Podcast By Kayleigh! In our first episode of the year, today we are talking some of the biggest CULTURAL changes I am seeing and predicting for 2026 in the creator and business economy. From algorithm changes, user changes, generational changes, there’s a LOT that’s changed in the online space, and today I’m dissecting it with you guys in my brand new set. We will be discussing:- The all encompassing Instagram ALGORITHM and the Tik Tokification of it. Why entertainment is the new education and how views and watch time, are taking precedent over the almighty follower.- User changes and why we can’t be sleeping on HUMAN behaviour when it comes to our content. - How becoming a brand is the new niche- And welcoming Gen Z and Gen Alpha into the chat - and why this could be the downfall of your business.LINKS: Join Season 11 of my Business Course ⁠⁠⁠⁠here⁠⁠⁠⁠https://www.bykayleigh.co/12weekmentorshipJoin my monthly membership The Level Up Club - https://www.bykayleigh.co/level-up-club-signup⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Free Trial Code: LUCTRYMEFollow me on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠!https://www.instagram.com/bykayleighpodcast/

In todays mega finale episode, we discuss our worth as makeup artists, and the five key things that knock our confidence and our self worth. It's a big one, buckle up.

Today also marks the final episode of A Podcast By Kayleigh as you know it 💔 It's the end of an era, the last time we use that intro and the finale episode before we move onto a new format. I have so loved this little podcast of mine and I can't wait to show you whats next. Happy New Year my friends, and I'll catch you on the other side.

LINKS: 

Join Season 11 of my Business Course ⁠⁠⁠here⁠⁠⁠

Join the makeup artist membership - Level Up Club here ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠monthly ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠makeup artist membership!⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 

Use code ANTIMEMBERSHIP to join for £50 for the ENTIRE YEAR!

Free Trial Code: LUCTRYME

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In today's episode we are untangling one of the most awkward AND gate kept parts of being a makeup artist - who the heck do we network with. No matter what industry or area of makeup you work in, today I break down the KEY people to network with in your industry to increase your bookings!

LINKS: 

Join Season 11 of my Business Course ⁠⁠⁠here⁠⁠⁠

Join the makeup artist membership - Level Up Club here ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠monthly ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠makeup artist membership!⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 

Use code ANTIMEMBERSHIP to join for £50 for the ENTIRE YEAR!

Free Trial Code: LUCTRYME

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I LOVED filming this one for you!! Today - we talk Gen Z weddings and clients, and how to adapt our business to the new generation. We touch on how ghosting is at an all time high, and how we are in a generational client shift that is causing businesses to feel the booking lull more than ever.

Well guys, today we are clearing that up - here's how to pivot your business the new era of client .

LINKS: 

Join Season 11 of my Business Course ⁠⁠here⁠⁠

Join the makeup artist membership - Level Up Club here ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠monthly ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠makeup artist membership!⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 

Use code ANTIMEMBERSHIP to join for £50 for the ENTIRE YEAR!

Free Trial Code: LUCTRYME

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Oft in todays one, you're getting hard mode Kayleigh!! Today we break down my personal mindset block - selling. Selling can feel so uncomfortable and hard, so today I break down the 5 most common mindset blocks around selling, from the Benefit counter and makeup counter PTSD to WHY Selling is such a struggle for so many of.

let's untangle selling!

LINKS: 

Join Season 11 of my Business Course ⁠⁠here⁠⁠

Join the makeup artist membership - Level Up Club here ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠monthly ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠makeup artist membership!⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 

Use code ANTIMEMBERSHIP to join for £50 for the ENTIRE YEAR!

Free Trial Code: LUCTRYME

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Another biggie episode for you guys today - we are talking all things content creation, but not the mental side (we already covered that in this series!) but the physical side, how to film, how to edit, how to shoot, how to create a routine ,how to choose audio and so much more. Consider this your mini masterclass on creating content! It's a big one, strap in!

LINKS: 

Join Season 11 of my Business Course ⁠here⁠

Join the makeup artist membership - Level Up Club here ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠monthly ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠makeup artist membership!⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 

Use code ANTIMEMBERSHIP to join for £50 for the ENTIRE YEAR!

Free Trial Code: LUCTRYME

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Ooffttt today is a SPICY one!! Today I am talking about the 10 most popular myths that plague the makeup industry, from "makeup artists can't earn good money" to "you have to live in a big city to succeed". I'm sure so many of us have believed or subconsciously heard and absorbed some of these myths, so today I'm putting them to bed for us!

LINKS: 

Join Season 11 of my Business Course here

Join the makeup artist membership - Level Up Club here ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠monthly ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠makeup artist membership!⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 

Use code ANTIMEMBERSHIP to join for £50 for the ENTIRE YEAR!

Free Trial Code: LUCTRYME

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We're half way through my Untangled mini series and this week we're chatting social blocks!

Love it or hate it we have to be using our social platforms to give us visibility and connect with our audience, but what stops us committing to it fully?

In this episode I chat through the five most common blocks I see those in the beauty space struggle with, and how we can overcome them.

LINKS: 

Previous Episode on Setting Boundaries ⁠⁠here⁠⁠

Join Season 2 of my educator programme ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠right here. ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Join the makeup artist membership - Level Up Club here ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠monthly ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠makeup artist membership!⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 

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Free Trial Code: LUCTRYME

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Kayleigh's diary of the Business BTS⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ newsletter!⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠