Mastering Social Media for Schools

By Andrea Gribble

Do you manage social media for a K12 school? Then this podcast is for you! Struggling to find time for social media? Wondering why people won’t engage on your Facebook page? Can’t get content from

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FAQs about Mastering Social Media for Schools:

How many episodes does Mastering Social Media for Schools have?

The podcast currently has 266 episodes available.

Mastering Social Media for Schools episodes:

September 28, 2020In Her Own Words: Andrea’s Story of Building #SocialSchool4EDU
It all started with a corporate layoff and a superintendent just trying to help a single mom get her new business off the ground. Learn the story of #SocialSchool4EDU in today’s podcast interview! #SocialSchool4EDU CIO Heidi Feller gets to ask ALL the questions of our host, Andrea Gribble.

IN THIS EPISODE, ANDREA WILL SHARE:
How she got started in social media for schools
Why she almost gave up on building the business in 2014
The biggest mistakes she made while running the business
Where she and her team plan to go from here

SPECIAL GUEST
Andrea Gribble
Founder and Social Media Storyteller
#SocialSchool4EDU

Email Andrea at: [email protected]
Website: socialschool4edu.com
Twitter: @AndreaGribble
Instagram: @SocialSchool4EDU
Facebook: @SocialSchool4EDU
LinkedIn: Andrea Gribble
YouTube: SocialSchool4EDU

USEFUL INFORMATION
Get access to the 3-part video series - Social Media Secrets for Schools

MORE RESOURCES
Sign up for our free e-newsletter - click here
www.SocialSchool4EDU.com

Free Video Training: Learn the simple secrets behind social media for K12 schools!
...more
44min
September 21, 2020How to Turn Social Media Into Your School’s Highlight Reel with Mia Major
You have the power to inform, engage, inspire, and unite your school community with the stories you share. This podcast will help get you there!

IN THIS EPISODE, MIA TEACHES US
The relationship between your website and your social media platforms
How social media should be your school’s highlight reel with her 70-20-10 rule
The power of starting small with your social media strategy
Ways to create thumb-stopping good content

SPECIAL GUEST
Mia Major
Public School Marketing Manager / School Marketing Consultant
Finalsite

Email Mia at: [email protected]
Website: www.finalsite.com
Twitter: @FinalSite
Instagram: @FinalSite
Facebook: @FinalSite
LinkedIn: FinalSite
YouTube: FinalSite

USEFUL INFORMATION
Register now for School Marketing Day - October 29, 2020 - Click Here!
Blog - 12 Social Media Mistakes Hurting Engagement

MORE RESOURCES
Sign up for our free e-newsletter - click here
www.SocialSchool4EDU.com

Free Video Training: Learn the simple secrets behind social media for K12 schools!
...more
44min
September 14, 2020Social Media in a One-Person Communications Office with Elizabeth Beadle
Meet Super Woman: Elizabeth Beadle took on additional work during a pandemic, while working from home with an infant and 4-year-old!
IN THIS EPISODE, ELIZABETH SHARES:
Her methods of getting content in a virtual environment.
How she organizes social media management into her day.
The best posting times for her district, with a bonus tip about video posting times.
Her relationship with Superintendent Styles and how every communication person should have a seat at the table with the Cabinet.
Middletown’s plans to address racism this school year.

SPECIAL GUEST
Elizabeth Beadle
Communications Specialist
Middletown City School District, Ohio
Follow Elizabeth on Twitter: @eliz_beadle

Middletown CSD Website: https://www.middletowncityschools.com/
Facebook: https://www.facebook.com/MiddletownCitySchools
Instagram: https://www.instagram.com/middletowncityschooldistrict/
Twitter: https://twitter.com/middletownOH
YouTube: https://www.youtube.com/MCSDMiddies
LinkedIn: https://www.linkedin.com/company/middletown-city-schools

USEFUL INFORMATION
Check out this Facebook post of an inspirational paraprofessional participating in the Strongest Disabled Athlete competition - click here.
Listen to episode 11 with Superintendent Marlon Styles.

MORE RESOURCES
Sign up for our free e-newsletter - click here
www.SocialSchool4EDU.com

Free Video Training: Learn the simple secrets behind social media for K12 schools!
...more
32min
September 07, 2020Why Social Media Matters to Educators with Jimmy Casas
Building community and connectedness is critical for all schools. Social media is a powerful tool to help!

IN THIS EPISODE, JIMMY INSPIRES US WITH
Perspective on how the current pandemic is impacting our educational leaders.
Intentional strategies for social media to help us in the work we do for kids.
An illustration of the “why” behind social media instead of just telling people they should use it.
The importance of culture on building a thriving school community.

SPECIAL GUEST
Jimmy Casas
Leadership Coach | Educator | Author | Speaker
J Casas & Associates

Website: https://www.jimmycasas.com/
Twitter: @casas_jimmy
Instagram: @casas_jimmy
Facebook: @JCasasandAssociates
LinkedIn: Jimmy Casas
YouTube: J Casas and Associates

Book: What Connected Educators Do Differently

USEFUL INFORMATION
www.tweetdeck.com

MORE RESOURCES
Sign up for our free e-newsletter - click here
www.SocialSchool4EDU.com

Free Video Training: Learn the simple secrets behind social media for K12 schools!
...more
39min
August 31, 2020Building Trust & Transparency through Video with Jana Hoglund
Engaging your community in the midst of a pandemic isn’t easy... but today, you’re going to learn some secrets!

IN THIS EPISODE, JANA TALKS ABOUT:
Her background in theater and how her journey led to purpose-driven work with schools.
Setting up a strategy for social media at her school, which started just two years ago!
How video was incorporated into the reopening plans for the 2020-2021 school year.
Ways she works smarter (and not harder) when it comes to repurposing content.

SPECIAL GUEST
Jana Hoglund
Director of Community Engagement
Grand Rapids Christian Schools
Grand Rapids, MI

Follow Jana on Twitter: @imjustjana

School Website: https://www.grcs.org/
Facebook: www.facebook.com/GRCSchools/
Instagram: https://www.instagram.com/grcschools
Twitter: https://twitter.com/GRCSchools
Vimeo: https://vimeo.com/grcschools

USEFUL INFORMATION
Interested in my membership program? Learn more here!

Link to Grand Rapids’ reopening plans - https://www.grcs.org/reopening
Jana’s Google Slide Presentation - Return to School Preparedness & Response Plan

MORE RESOURCES
Sign up for our free e-newsletter - click here
www.SocialSchool4EDU.com

Free Video Training: Learn the simple secrets behind social media for K12 schools!
...more
40min
August 24, 2020Wellness Check-in for School Leaders with Kristin Magette, APR
Are you struggling to balance your personal well-being and your school role? If the answer is “yes,” then you are joining the majority of the country’s educators right now. It also means that this podcast episode is for you.

IN THIS EPISODE, KRISTIN BREAKS DOWN:
Her experience with trauma and the dramatic impact it had on her career.
Why empathetic leaders are challenged with all that they are dealing with.
How setting boundaries will help you in both your personal and professional life.
A simple practice to slow down, plus a secret phrase to help.

SPECIAL GUEST
Kristin Magette, APR
Marketing & Proposal Writer
Wildan
Follow Kristin on Twitter: @kmagette
Grab Kristin’s book on Amazon - The Social Media Imperative: School Leadership & Strategies for Success

USEFUL INFORMATION
Blog - No - You Can’t Do it All! A Story of School PR Balance
Follow the #K12PRwell hashtag on Twitter
Join Kristin and Shawn McKillop’s email list, where they share support for school communicators, by filling out this form.

MORE RESOURCES
Sign up for our free e-newsletter - click here
www.SocialSchool4EDU.com

Free Video Training: Learn the simple secrets behind social media for K12 schools!
...more
51min
August 17, 2020Tips for Celebrating Schools in 2020 with Heidi Feller
This school year will look different, but there is still SO much to celebrate on social media!

IN THIS EPISODE, HEIDI INSPIRES US WITH:
Her background in education and how it helps in her role as Chief Inspirational Officer for #SocialSchool4EDU.
Photo and video ideas to be shared in 2020, where learning will look different.
Ways to deal with negative comments on your school pages.
Strategies for building relationships that will help you tell your school’s story.

SPECIAL GUEST
Heidi Feller
Chief Inspirational Officer
#SocialSchool4EDU

[email protected]
Twitter: @heidi_feller
Facebook: https://www.facebook.com/reedsburgschools/

USEFUL INFORMATION
Heidi refers to this dream vacation project post from Reedsburg
Blog - What Photos Should I Share on Social Media this School Year?
Free Download - Social Media Photo Guide for 2020/2021
Blog - How to Avoid Negative Comments on your Back-to-School Posts

MORE RESOURCES
Sign up for our free newsletter - click here
www.SocialSchool4EDU.com

Free Video Training: Learn the simple secrets behind social media for K12 schools!
...more
33min
August 10, 2020Developing Social Media Interns with Ryan Foran
How can you possibly share all of the great stories happening in your district with a small communications department? You enlist the help of students!

IN THIS EPISODE, RYAN SHARES:
How an internship program with one student, five years ago, has grown into a full team of 25.
Ways to use offline strategies to grow social media.
Simple tools to create great videos.
Summer post ideas including pets, positive stories, and mental health resources.

SPECIAL GUEST
Ryan Foran
Chief Communications Officer
Arcadia Unified School District
Arcadia, California

Follow Ryan on Twitter: @RyanPForan
Listen to the School PR Podcast with Ryan Foran: https://rforan12.podbean.com/

Arcadia Unified Website: https://www.ausd.net/
Facebook: https://www.facebook.com/ArcadiaUnified
Instagram: https://www.instagram.com/arcadiaunified/
Twitter: https://twitter.com/arcadiaunified
YouTube: https://www.youtube.com/user/arcadiaunified

USEFUL INFORMATION
CalSPRA Presentation on Creating a Digital Communications Internship Army to Help Your Student
Post about sharing your pet

#K12PRtip on creating door signs - Grab Followers the Moment they Enter your School!

MORE RESOURCES
Sign up for our free e-newsletter - click here
www.SocialSchool4EDU.com

Free Video Training: Learn the simple secrets behind social media for K12 schools!
...more
45min
August 03, 2020How Social Media Fits Into Your Referendum/Bond Campaign with Barb Nicol, APR
Social media is a powerful communication tool for your district, but there are some unique strategies required when it comes to using it for a referendum or bond campaign.

IN THIS EPISODE, BARB EXPLAINS:
How social media can be both useful and challenging for school communications.
Why you should use social media to build trust with your community before you ever have to ask for financial support.
How the goal of a referendum/bond campaign is not to market or “sell” the support for the question, but rather to inform, engage, and get the facts to your community.
Specific tips for schools going to the polls in November 2020.

SPECIAL GUEST
Barb Nicol
President
Barbara Nicol Public Relations - Minnesota

http://www.barbnicolpr.com
Follow Barb on Twitter: @barbnicol
Follow Barb on Facebook: https://www.facebook.com/BarbNicolPR/

USEFUL INFORMATION
Blog Articles:
Are Your Social Media Posts Meeting Your Communication Goals?
Your Referendum To-Do List for Social Media
Vote Yes! Referendum Secrets from a Winning Campaign

K12PRtip - Free Referendum Checklist for Social Media

MORE RESOURCES
Sign up for our free e-newsletter - click here
www.SocialSchool4EDU.com

Free Video Training: Learn the simple secrets behind social media for K12 schools!
...more
52min
July 27, 2020Social Media & Beyond with Brendan Schneider
What is the goal of social media for your school? Brendan has it mastered at Sewickley Academy. In this episode, he shares it with you!

IN THIS EPISODE, BRENDAN BREAKS DOWN
Why social media alone is not enough
How they involve students in the recruitment of new families
What UGC stands for - and how it helps create great content
His 75-25-1 rule when it comes to social media
Simple school spirit swag ideas

SPECIAL GUEST
Brendan Schneider
Director of Advancement
Sewickley Academy in Pennsylvania

Follow Brendan on Twitter: @schneiderb
SchneiderB Website: https://www.schneiderb.com/
Sewickley Academy Website: https://www.sewickley.org/
Sewickley Twitter: https://twitter.com/sewickley
Sewickley Facebook: https://www.facebook.com/sewickleyacademy
Sewickley YouTube: https://www.youtube.com/user/sewickley
Sewickley Instagram: https://www.instagram.com/sewickleyacademy/
Sewickley Pinterest: https://www.pinterest.com/sewickley1838/

USEFUL INFORMATION
Instagram article from Brendan on UGC - #3 Instagram Aesthetic Trend for School Marketers - Curated User Generated Content
Panther Pride contest - link to cheer video
Day of Caring video featuring student
#K12PRtip - Facebook Save Feature (still to be created)
Blog: Promote Your School with Cool SWAG!

MORE RESOURCES
www.SocialSchool4EDU.com

Free Video Training: Learn the simple secrets behind social media for K12 schools!
...more
38min

FAQs about Mastering Social Media for Schools:

How many episodes does Mastering Social Media for Schools have?

The podcast currently has 266 episodes available.

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