Mastering Social Media for Schools

By Andrea Gribble

Do you manage social media for a K12 school? Then this podcast is for you! Struggling to find time for social media? Wondering why people won’t engage on your Facebook page? Can’t get content from

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FAQs about Mastering Social Media for Schools:

How many episodes does Mastering Social Media for Schools have?

The podcast currently has 274 episodes available.

Mastering Social Media for Schools episodes:

September 23, 2024Little Voices, Big Impact: How to Interview Students on Camera with Karen Briones, APR
Discover how Karen Briones transitioned from parent volunteer to Communications Coordinator, shaping her role to amplify the district’s voice.
Learn Karen's strategies for capturing authentic student voices in school videos, from interview tips to using natural light for better visuals.
Explore the creative process behind impactful video storytelling, including how to maximize student engagement and showcase your district’s strategic plan.
Get insider tips on editing and repurposing video content to tell compelling stories across multiple platforms, even with limited resources.

SPECIAL GUEST
Karen Briones, APR
Communications Coordinator
Los Gatos Union School District, California

Email: [email protected]

Website: https://www.lgusd.org
Facebook: https://www.facebook.com/LosGatosUnionSchoolDistrict
Instagram: https://www.instagram.com/wearelgusd/
YouTube: https://www.youtube.com/@lgusdmedia1859

USEFUL INFORMATION
Karen’s video examples and equipment list
Order your copy of my book Social Media for Schools: Proven Storytelling Strategies & Ideas to Celebrate Your Students & Staff - While Keeping Your Sanity now!
Interested in our membership program? Learn more here: https://socialschool4edu.com/
MORE RESOURCES
Free Video Training: Learn the simple secrets behind social media for K12 schools!
Sign up for our free e-newsletter - click here
www.SocialSchool4EDU.com
...more
38min
September 16, 2024How to Get Users to See Your Content: Engaging Video Strategy with Jessica Bautista & Luz Capiral
Discover how Higley Unified School District effectively leverages social media to engage young families in a competitive school choice environment.
Learn the video content strategies that drive engagement, including the use of trending audio and authentic storytelling.
Get insider tips on tools like CapCut, Canva, and Adobe Rush to create impactful videos—no expensive equipment needed.
Understand the importance of meeting your audience where they are and speaking their language to enhance communication and engagement.

SPECIAL GUESTS
Jessica Bautista
Director of Marketing & Public Information
Higley Unified School District, Arizona

Email: [email protected]
Twitter: @OurLifeinAZ

Luz Capiral
Marketing Specialist
Higley Unified School District, Arizona

Email: [email protected]

Website: https://www.husd.org
Facebook: https://www.facebook.com/HigleyUnifiedSchoolDistrict
Instagram: https://www.instagram.com/Higley365
Twitter: https://x.com/HigleyDistrict

USEFUL INFORMATION
Job recruitment Reel
POV Graduation Reel
Order your copy of my book Social Media for Schools: Proven Storytelling Strategies & Ideas to Celebrate Your Students & Staff - While Keeping Your Sanity now!
Interested in our membership program? Learn more here: https://socialschool4edu.com/
MORE RESOURCES
Free Video Training: Learn the simple secrets behind social media for K12 schools!
Sign up for our free e-newsletter - click here
www.SocialSchool4EDU.com
...more
43min
September 09, 2024Celebrating National School Principals Month on Social Media with Melissa Marti
October is National Principal Month! Tune in for a lively discussion packed with creative ideas to celebrate your principals on social media.
Pressed for time? We’ve got you covered with quick and easy post ideas that take less than 5 minutes—no graphics required!
Ready to jump in with a little more effort? We’ll share some fun questions you can ask your principals to help your community get to know them better.
Don’t miss the chance to drive engagement with #ThrowbackThursday photos of your principals as babies or high school seniors—perfect for boosting likes, comments, and shares!

Email: [email protected]
Follow Andrea on Twitter/X: @andreagribble

Website: www.socialschool4edu.com
Facebook: https://www.facebook.com/socialschool4edu

SPECIAL GUEST
Melissa Marti
Director of Membership
#SocialSchool4EDU

Email: [email protected]
Facebook pages that Melissa manages: Hibbing Schools in Minnesota and Pittsville School District in Wisconsin

USEFUL INFORMATION
Social media post examples
Free PDF Download: 2024-2025 Calendar of Celebrations
#SocialSchool4EDU Blog: How To Celebrate Your School Principals on Social Media during National Principals Month
Order your copy of my book Social Media for Schools: Proven Storytelling Strategies & Ideas to Celebrate Your Students & Staff - While Keeping Your Sanity now!
Interested in our membership program? Learn more here: https://socialschool4edu.com/
MORE RESOURCES
Free Video Training: Learn the simple secrets behind social media for K12 schools!
Sign up for our free e-newsletter - click here
www.SocialSchool4EDU.com
...more
43min
September 02, 2024Empowering School Leaders with Communication Training with Brian Nicol
The evolution of social media and communication has come a long way since Brian started working after college in the ‘90s. Take a quick trip down memory lane to see how far we’ve come.
Social media is worth it. We discuss the impact and importance of this powerful communication tool for schools.
There is a new program available called the Donovan Group Communication Academy. Currently available in six states, it will launch nationwide soon. Find out what it covers and who should consider applying.

SPECIAL GUEST
Brian Nicol
Partner
Donovan Group, Headquarters located in Wisconsin

Email: [email protected]
Twitter/X: @bsnicol2

Website: https://donovan-group.com/
Facebook: https://www.facebook.com/donovangroup/
Twitter/X: @DonovanGroup

USEFUL INFORMATION
Learn more about the Donovan Group Communication Academy
Howard Suamico Reel introducing Principals
Order your copy of my book Social Media for Schools: Proven Storytelling Strategies & Ideas to Celebrate Your Students & Staff - While Keeping Your Sanity now!
Interested in our membership program? Learn more here: https://socialschool4edu.com/
MORE RESOURCES
Free Video Training: Learn the simple secrets behind social media for K12 schools!
Sign up for our free e-newsletter - click here
www.SocialSchool4EDU.com
...more
48min
August 26, 2024Inspiring Lifelong Learners with College Wear Wednesdays with Angie Balius
As a Principal - you can impact family engagement with social media posts! Learn how Angie does this in her small elementary school of 350 students.
Learn about the project-based learning project College Wear Wednesdays! This program is so much more than a social media photo opportunity.
Are you struggling with student privacy? Angie shares her practical advice.

SPECIAL GUEST
Angie Balius
Principal of Stanley Elementary
Garden Grove Unified School District, California

Email: [email protected]

Website: https://stanley.ggusd.us/
Facebook: https://www.facebook.com/StanleyGGUSD/
Instagram: https://www.instagram.com/stanleyggusd/

USEFUL INFORMATION
Slide Deck - College Wear Wednesday
Post showcasing new SWAG received
Post showcasing kids on College Wear Wednesday
Order your copy of my book Social Media for Schools: Proven Storytelling Strategies & Ideas to Celebrate Your Students & Staff - While Keeping Your Sanity now!
Interested in our membership program? Learn more here: https://socialschool4edu.com/
MORE RESOURCES
Free Video Training: Learn the simple secrets behind social media for K12 schools!
Sign up for our free e-newsletter - click here
www.SocialSchool4EDU.com
...more
36min
August 19, 2024Making School Social Media More Relatable for Your Community with Tyler Heberle
Discover the ins and outs of social media management at Lincoln Unified School District with Tyler Heberle, a one-person communications powerhouse. Tyler manages the social media presence for 12 schools and the district, showcasing how he balances it all.
Don’t miss Tyler’s insights on leveraging video strategy, including a viral moment featuring a simple yet impactful marching band clip.
Learn how celebrating staff can captivate your audience as Tyler walks you through his heartfelt tribute to a retiring choir instructor, which even garnered local media attention.

SPECIAL GUEST
Tyler Heberle
Media Communication Specialist
Lincoln Unified School District, California

Email: [email protected]

Website: https://www.lusd.net/
Facebook: https://www.facebook.com/LUSDStockton
Instagram: https://www.instagram.com/lincolnunifiedschooldistrict/
Twitter: https://x.com/LUSDTweets
Threads: https://www.threads.net/@lincolnunifiedschooldistrict

USEFUL INFORMATION
Retirement post for Paul Kimball that led to local media coverage.
High school marching band post that went viral!
Order your copy of my book Social Media for Schools: Proven Storytelling Strategies & Ideas to Celebrate Your Students & Staff - While Keeping Your Sanity now!
Interested in our membership program? Learn more here: https://socialschool4edu.com/
MORE RESOURCES
Free Video Training: Learn the simple secrets behind social media for K12 schools!
Sign up for our free e-newsletter - click here
www.SocialSchool4EDU.com
...more
35min
August 12, 2024Learning on the Job: From Zero to School Social Media Hero with Montana Roberts
Listen in to learn more about:

Leveraging Social Media for School Engagement: Montana shares how she revived Maricopa Unified School District's social media presence, transforming inactive accounts into vibrant platforms for community engagement.
Navigating Career Transitions: Montana discusses her journey from being laid off in HR to finding her passion in school communications, emphasizing the importance of pursuing what you love and the unexpected opportunities that can arise from setbacks.
Building and Managing a Social Media Team: Learn Montana's strategies for creating and managing a team of key communicators at each school, ensuring consistent and engaging content across multiple social media platforms.
Maximizing Resources and Community Support: Montana highlights the invaluable support and resources available through membership groups like #SocialSchool4EDU, and how collaborating with other school communicators can enhance your social media efforts.

SPECIAL GUEST
Montana Roberts
Webmaster & Social Media Specialist
Maricopa Unified School District, Arizona

Email: [email protected]
Personal IG: @montanaloma_rob
Personal FB: @TanaLiz

Website: https://www.musd20.org
Facebook: https://www.facebook.com/MUSD20/
Instagram: https://www.instagram.com/maricopausd20/

USEFUL INFORMATION
Blog - 20 Social Media Ideas for the First Day of School (and Back-to-School Season!)
Back to School Membership Special - try 6 months for only $395. You must sign up by 8/31/24. Learn more here: https://socialschool4edu.com/
Order your copy of my book Social Media for Schools: Proven Storytelling Strategies & Ideas to Celebrate Your Students & Staff - While Keeping Your Sanity now!
MORE RESOURCES
Free Video Training: Learn the simple secrets behind social media for K12 schools!
Sign up for our free e-newsletter - click here
www.SocialSchool4EDU.com
...more
38min
August 05, 2024Outsmarting the Algorithm with Your Social Videos with Jake Sturgis, APR
The big, bad algorithm is constantly changing! If you’re struggling with the reach of your social media videos, then you’ve tuned in to the right podcast.
Learn the latest stats and facts behind what social media platforms are paying attention to when it comes to video.
Grab the 6-part video checklist you need to consider before starting your next video project.
Discover the most important element in your video to capture more views.

Email: [email protected]
Follow Andrea on Twitter/X: @andreagribble

Website: www.socialschool4edu.com
Facebook: https://www.facebook.com/socialschool4edu

SPECIAL GUEST
Jake Sturgis, APR
CEO/Founder
Captivate Media + Consulting, Minnesota

Email: [email protected]
Follow Jake on Twitter/X: @_JakeSturgis

Website: https://www.captivatemedia.us/
Facebook: https://www.facebook.com/CaptivateMediaConsulting

USEFUL INFORMATION
Webinar - Outsmarting the Algorithm with Your Social Videos. This includes the “New Video Checklist” download! To access the checklist, tap "Download the Slide Deck" in the upper left corner at the beginning or end of the webinar. The checklist can be found on slide 24.
New Auburn Facebook pinned post
Back to School Membership Special - try 6 months for only $395. You must sign up by 8/31/24. Learn more here: https://socialschool4edu.com/
Order your copy of my book Social Media for Schools: Proven Storytelling Strategies & Ideas to Celebrate Your Students & Staff - While Keeping Your Sanity now!
MORE RESOURCES
Free Video Training: Learn the simple secrets behind social media for K12 schools!
Sign up for our free e-newsletter - click here
www.SocialSchool4EDU.com
...more
45min
July 29, 2024Social Media Magic: Back-to-School Edition with Andrea Gribble
It’s almost time for the first bell to ring in the new 2024-2025 school year. Listen up for some simple strategies for social media magic! In this episode, you’ll learn:
Creative ways to use social media for back-to-school information sharing, including creating Facebook albums with customized templates
Strategies for collecting and showcasing first-day-of-school photos from families
Must-have photo opportunities to capture the excitement of the new school year
Tips for managing social media across multiple school campuses and engaging your entire district community

Email: [email protected]
Follow Andrea on Twitter/X: @andreagribble

Website: www.socialschool4edu.com
Facebook: https://www.facebook.com/socialschool4edu

USEFUL INFORMATION
Organizing Your Back-to-School Communications on Social Media - Blog
Staff ideas:
Welcome staff back with students - Reel
Reel with staff holding a sign welcoming students back to school
Staff returns - take photos like these!
Reel with sunglasses
First Day tips:
Ask families to share their first day of school pictures - like this
Consider sharing a template for families to print - like this
Senior sunrise
Greeting students off of bus
SRO officers first day of school photo
Order your copy of my book Social Media for Schools: Proven Storytelling Strategies & Ideas to Celebrate Your Students & Staff - While Keeping Your Sanity now!
Interested in our membership program? Learn more here: https://socialschool4edu.com/
...more
35min
July 22, 2024School Surveys - Does Everybody *Really* Feel That Way? with Rob DeMeuse & Scott Girard
Discover the secrets to creating surveys that people actually want to complete.
Find out why timing is crucial when asking for feedback - and how to get it right.
Learn the tricks to explaining complicated school stuff so everyone "gets it."
Uncover how some schools turned survey answers into big wins - and how you can, too!

SPECIAL GUESTS
Rob DeMeuse
Research Director
School Perceptions, Wisconsin

Email: [email protected]

Scott Girard
Communications Specialist
School Perceptions, Wisconsin

Email: [email protected]

Website: https://www.schoolperceptions.com/
Twitter: @School_Percept
Need help? Email [email protected]
Phone: 262-644-4300

USEFUL INFORMATION
Order your copy of my book Social Media for Schools: Proven Storytelling Strategies & Ideas to Celebrate Your Students & Staff - While Keeping Your Sanity now!
Interested in our membership program? Learn more here: https://socialschool4edu.com/
MORE RESOURCES
Free Video Training: Learn the simple secrets behind social media for K12 schools!
Sign up for our free e-newsletter - click here
www.SocialSchool4EDU.com
...more
54min

FAQs about Mastering Social Media for Schools:

How many episodes does Mastering Social Media for Schools have?

The podcast currently has 274 episodes available.

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