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In this episode of The Product Handbook, we kick off a two-part series on stakeholder engagement — starting with how to identify the right people, understand their needs, and communicate in a way that builds alignment instead of tension.
You’ll learn:
How to identify, categorize, and prioritize stakeholders in product development
Strategies for effective communication with executives, engineers, customers, and more
How to frame proposals from your stakeholder’s perspective to gain influence
Techniques for managing expectations and avoiding misalignment early
Why conflict is normal — and how to turn disagreements into productive collaboration using tools like the Behavioral Change Stairway Model
Whether you’re launching a new feature or aligning on roadmap strategy, this episode gives you the tools to engage stakeholders with empathy, clarity, and impact.
 By Product manager interview prep and practice
By Product manager interview prep and practice3
22 ratings
In this episode of The Product Handbook, we kick off a two-part series on stakeholder engagement — starting with how to identify the right people, understand their needs, and communicate in a way that builds alignment instead of tension.
You’ll learn:
How to identify, categorize, and prioritize stakeholders in product development
Strategies for effective communication with executives, engineers, customers, and more
How to frame proposals from your stakeholder’s perspective to gain influence
Techniques for managing expectations and avoiding misalignment early
Why conflict is normal — and how to turn disagreements into productive collaboration using tools like the Behavioral Change Stairway Model
Whether you’re launching a new feature or aligning on roadmap strategy, this episode gives you the tools to engage stakeholders with empathy, clarity, and impact.

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