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Matthew Anderson is the CMO of Roku one of the most popular manufacturers of streaming set top boxes and Smart TV operating systems. Matthew has been the CMO of Roku since 2013 and has overseen the growth of Roku by creating a purpose-driven software for streaming content and a platform for advertisers to reach consumers. In this conversation, Matthew talks about how his hopscotch career path helped him shape his leadership, how he views what the consumers want to create the best product for everybody, and the advice James Murdoch gave him to help his outlook on the media landscape.
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
By vYve & Jim Stengel4.9
345345 ratings
Matthew Anderson is the CMO of Roku one of the most popular manufacturers of streaming set top boxes and Smart TV operating systems. Matthew has been the CMO of Roku since 2013 and has overseen the growth of Roku by creating a purpose-driven software for streaming content and a platform for advertisers to reach consumers. In this conversation, Matthew talks about how his hopscotch career path helped him shape his leadership, how he views what the consumers want to create the best product for everybody, and the advice James Murdoch gave him to help his outlook on the media landscape.
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

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