You can’t sell your product or service if you can’t sell yourself. Confidence in branding is everything. But does that mean you have to be…full of yourself? Can you persuade without playing the peacock?

After all, in a noisy market, the loudest voice often wins.

It’s Q&A Wednesday, and we’re helping one listener learn how to market without being a total tool. There is a way to showcase everything that makes you awesome in a way that doesn’t seem egocentric or irritating. In fact, the best marketers do it every day.

It’s all about focusing on the audience and what they need, rather than yourself and why you’re a big deal.

Learn how to stay on the right side of the line between flexing and inspiring trust and confidence. Let the world see what you have to offer, without offering everyone a heaping helping of your own thirstiness. It can be done — Click Play!

To submit your questions, visit 100mba.net/q.

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