7L is a functional-first performance brand that manages to fuse fashion with function and performance with style. Their highly technical products harness a combination of innovative design, high-performance fabrics and technically advanced manufacturing creating luxury products that not only look great, but are built to last a lifetime.

In this episode of the MenswearStyle Podcast we interview Jamie Lundy, CEO at 7L about the founding story of the brand which began in 2015 using Swiss technical fabrics and inspired by the US military's seven layer system concept. The brand was well received across the UK and in 2016 Jamie joined the company leaving behind a career in engineering. Jamie was recovering from depression and decided to take up photography as a hobby which is what first led him to 7L . He invested heavily in the brand and relocated the company back to Manchester and made use of local manufacturing. Our host Peter Brooker and Jamie also talk about British manufacturing, vintage military, product testing, and garment tech.

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OBLIVIOUS? is a ready-to-wear clothing brand with a focus on the positive power of questions, made responsibly in Europe. They believe questions have the power to build closer relationships, make better decisions and learn more about ourselves and the world around us. Their aim is for clothes to spark conversations, help you self-express, as well as inspire you and others to ask more questions. The brand was set up by a mother and daughter duo, based in Germany and the UK, who share a seemingly never-ending sense of curiosity.  Over the past few years the founders have learnt a lot about the impact of fashion on our planet, so they knew they had to do their best to ensure that garments are produced more responsibly. All OBLIVIOUS? garments come in limited quantities - with the first collection being made of 100% GOTS certified organic cotton.

In this episode of the MenswearStyle Podcast we interview Jacqueline Mozanowski, Co-Founder of OBLIVIOUS? about the founding story of the brand she started with her mother and operating from different countries, Germany and the UK, and during the Covid-19 Pandemic. Both had a keen interest in fashion and would often fantasize about starting their own brand together. After obtaining a marketing degree in London, Jacqueline had the drive to include a sustainability focus to the brand.  Our host Peter Brooker and Jacqueline also talk about manufacturing and production challenges, what it's like working with family, the power of asking questions, and what's next from the brand.


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Matt Spaiser is a graphic designer located in New York. After years of research, he founded Bond Suits in 2010, creating the ultimate resource for James Bond style and the first catalogue of all of 007’s outfits. He is the co-author of From Tailors with Love: An Evolution of Menswear Through the Bond Films, which tells the story of the celluloid Bond’s clothing and the talents behind the wardrobes through the people who worked on the films, the fashions of the eras and the meaning the clothes have within the films. The book provides fresh insights through exclusive interviews with Bond-series costume designers Lindy Hemming, Jany Temime, Jodie Tillen and Emma Porteous, the late celebrity shirtmaker to the Bond series Frank Foster, Bond film director John Glen, menswear mogul Umberto Angeloni, keeper of the Bond brands David Mason, Bond collector and experiencer David Zaritsky and many others.

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Miller Harris is a couture British fragrance house, founded in 2000, with a spirit of bespoke fragrance creation at its heart. The brand is committed to using beautiful natural materials whilst pushing creative boundaries. The brand was founded by ground-breaking perfumer Lyn Harris who worked with world-renowned fragrance house Robertet in France in her early career, and was one of the first female master perfumers. The aesthetic of her perfumes was inspired by stories, memories and the very finest natural ingredients. When creating fragrances, they start with nature, framing precious botanicals in complex ways and finding richness in simplicity. They strive to use natural ingredients (which are all ethically and sustainably sourced), rather than synthetics, which they will only use where there is no raw alternative.  Miller Harris breathes colour and life into the classic perfumer’s art, with couture fragrances that combine Parisian elegance with London’s eclectic street styles. They start with nature – with distinct greens and woods, with carefully sourced floral notes – but they frame these precious botanicals in complex and unconventional ways, harmonising them to create striking contemporary urban stories.

In this episode of the MenswearStyle Podcast we interview Jon Graham, CEO at Miller Harris about his background working for British brands such as Floris, Molton Brown, and Whittard of Chelsea. 12 months ago, he started his latest role at the modern heritage brand, Miller Harris London Perfumer, which has two stores in central London.  Our host Peter Brooker and Jon also talk about the emotional connection of fragrance, how the brand has adapted through Covid-19, how picking a scent is a personal choice, how to choose fragrances for occasions, and how their latest release aims to capture optimism in a bottle.

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Established in 2017, Oliver Co. is a sustainable, vegan travel goods brand based in London. The company was started by Matt Oliver, a product designer who having studied sustainable design and previously worked in high-end watch design, wanted to apply both of his skills to create a sustainable brand with the same level of detail and craftsmanship. Our aim is to try and disrupt an industry and change people’s perceptions of sustainable products. Through using innovative new sustainable fabrics and working with high-end manufacturers, we want to create minimalistic, highly functional products for today’s world.

In this episode of the MenswearStyle Podcast we interview Matthew Oliver, Founder of Oliver Co. London about the story of how his DTC brand was started in 2017 after a career in watch design. With a focus on sustainability the business brings great product design to the vegan travel goods sector. Our host Peter Brooker and Matthew also talk about the benefits of apple leather, the process of getting the business off the ground,  and developments in the sustainable industry.

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You’re one of a kind, so why shouldn't your clothes be? Forget everything you thought you knew about sizes and fit, Tailor Store do true made to measure. No shady business, just really good custom-tailored clothes. Their tailors take pride in every step of the craft which includes cutting, sewing, and stitching garments with the utmost precision and care. Feel as good as you look knowing that your garment is made with sustainability in mind by well-compensated workers. Discover the true potential in custom clothing with unlimited design options. All their fabrics and designs are carefully selected to give you superior quality dress shirts at the best possible price.

In this episode of the MenswearStyle Podcast we interview Mats-Ola Ström, Co-Founder of Tailor Store about the story of when two friends decided to start their own bespoke clothing eCommerce business from Sri Lanka and Sweden in 2003. Our host Peter Brooker and Mats-Ola also talk about the difficulties of operating a company from different countries, using machine learning to accurately take body measurements, the process of making a bespoke garment, fabric trends, and how the pandemic has impacted the demand of formalwear.

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Velasca transcend the ever-changing trends of fashion to deliver a timeless style that values tradition — like the time-honoured secrets passed down from a father to his son. Their shoes are made with passion and unique Italian expertise, ensuring your shoes will last a lifetime. This brand believes high quality craftsmanship should be accessible to all. And, by leveraging innovations with online shopping, they’re able to cut out the middle-man and connect artisans to customers. This is a story about a passion for Italian craftsmanship, and about dreamers who decide to jump in on a new adventure. It all started with the research stage. The co-founders quit their jobs and went looking for the very best footwear district in Italy. This search took them to the region of Marche: where the whole urban fabric is built on shoes, from generation to generation. While fashion changes every season, Velasca offer a timeless style that represents a refined, Italian elegance. They are inspired by classic lines, and pay meticulous attention to detail. 

In this episode of the MenswearStyle Podcast we interview Enrico Casati, Co-Founder of Velasca about the founding story of his men's direct-to-consumer shoe brand. The initial plan was to operate exclusively online but he quickly realised physical stores were the best way to showcase the quality of their product to customers. Our host Peter Brooker and Enrico also talk about engaging with community, brand philosophy, social media advertising, Italian shoemaking, life after Covid-19, and their new London store on Chiltern Street in Marylebone.

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SmileDirectClub is an oral care company that exists to help more people realise the life-changing potential of their smiles. They're the creators of the first teledentistry platform for teeth straightening, and now also offered directly via dentists’ and orthodontists’ offices. With their cutting-edge technology and vertically integrated model, they are revolutionising the oral care industry, from clear aligner therapy to affordable, premium oral care product line.

In this episode of the MenswearStyle Podcast we interview David Cran, Vice President UK, Ireland & Iberia at SmileDirectClub about the story and mission of the company which has an aim to give people a more affordable option for premium oral care to straighten teeth and improve confidence. Customers can start their journey entirely online or visit a physical store. Everyone is assigned a dental professional and given a 3D impression of how their new smile will look in 4-6 months. Our host Peter Brooker and David also talk about how clear aligners work, the brand's smile guarantee,  and working with influencers.

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Pierre André Senizergues was born and raised in the suburbs of Paris, and back when he was 15 years old he fell in love with skateboarding. So much so that he wanted to pursue his dream of becoming a professional skateboarder and moved to the skateboarding mecca at the time, Los Angeles to follow his dreams. His path wasn't easy, as he got to LA, he found himself struggling to get recognition from the skate community and ended up being homeless for a while. He finally managed to get his foot in the skate scene and partake in freestyle competitions which he many won (nine European Cup Titles, five European Championships, two World Cup titles and one World Championship). Pierre then wanted to combine two things he loved, design and skateboarding, so he joined etnies, eventually buying the company. Later he added Emerica, éS and ThirtyTwo to the Sole Technology family. Pierre is still to this date heavily involved in the skate scene, in designing the shoes and giving back to the community. etnies has two amazing charity projects, one being 'Buy a shoe donate a shoe' which gives back to the homeless community and 'Buy a shoe plant a tree', which has planted 2 million trees to date.

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Based in London, Orlebar Brown was founded by Adam Brown and launched in March 2007 as a tailored approach to men’s swim shorts. OB Classic swim shorts remain the original and best ‘short you can swim in’, offering something you can wear on the beach or by the pool, yet smart enough to wear to lunch or for a drink. In 2010, they progressed from beach to resort with a full range of holiday clothes that can also be incorporated into everyday wardrobes, including polos, chinos and shirts. In addition, they offer a Design Your Own service which enables you to create your own bespoke pair of photographic swim shorts using the #SnapShorts app in-store or online. Adam came up with the idea for Orlebar Brown “by accident” in 2005 when on holiday in Rajasthan for a friend’s 40th birthday. Sat around the pool, Adam noticed that while the women in the group looked great, the men did not – which became even more apparent when only the men had to change their clothes to have lunch in the bar.

In this episode of the MenswearStyle Podcast we interview Adam Brown, Founder of Orlebar Brown about the founding story of the brand and how he launched the label with just one product, men's swim shorts.  Our host Peter Brooker and Adam also talk about dressing James Bond in Skyfall and how they were given access to explore the Eon Productions film archives when designing their popular 007 casual clothing collections.

Adam Brown will be sharing his best advice on utilising data insights to understand customers and minimise business costs at Vodafone’s #ThoseWhoDare virtual conference on Thursday 20th May 2021. As part of its ambition to support SMEs, the week-long event will feature keynotes from over 30 dynamic and game-changing entrepreneurs. Register your attendance here.

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