Fera is an independent British outdoor brand that combines a deep reverence for the wild with a desire to create outdoor clothing that is not only reliable and made to last but also have a timeless sense of style. They are here for the true outdoor lovers, for those who know a passion for the outdoors has never gone out of style. Joyful, enthusiastic people who love adventure and spending time in the wild. For people who are tired of the outdoors being filled with fluorescent yellow anoraks and highly technical trousers with twenty-seven pockets. Fera are recasting tradition, finding new inspiration as well as delving into the archives, seeking the timeless outdoor gear of the past, and reviving them with a contemporary edge.

In this episode of the MenswearStyle Podcast we interview Sidney Hiscox & Declan Morrison, Co-Founders of Fera about their new British outdoor clothing brand launched during the Covid-19 pandemic. They both met at school aged 4 and have a deep love for the wild. Peter Brooker and the co-founders talk about rugged adventure style, finding your wild, how they raised funding, the meaning behind the brand name, supporting British manufacturing, and where they gain design inspiration.

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Infusing rich trending styles with a unique perceptive on the world, with a design that aims to be timeless - incorporating minimalistic and simplistic, yet thought provoking, fashion statement led core styles, with sustainable production being at the heart of the brand. NO ONE TRUE ANYTHING have a phrase that dominates the Ethos of the brand, “F/FAST FASHION”. With a high-end, sustainable approach to streetwear, the brand has officially dropped its DEB—UT collection, leading with the PI-LOT capsule. The capsule showcases hoodies and t- shirts, with the purpose of fashioning a new outlook on how sustainable clothing should be perceived. The world of fast fashion has had its moment and ruined the industry for too long, while causing a climate catastrophe and exploiting people. Jake wants his brand to be seen as one that is pioneering and bringing sustainable fashion production into the world of high-end fashion.

In this episode of the MenswearStyle Podcast we interview Jake Posner, Founder of NO ONE TRUE ANYTHING about how after having a dream he decided to launch his own fashion brand and go door-to-door looking for manufacturers in Portugal. Peter Brooker and Jake talk about the brand philosophy, the metaverse, dyslexia, sustainability, design inspiration, being featured in British Vogue 'Bright, Young Things', and what new garments to expect from the brand in 2022.

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Humanery aims to build the definitive global destination for men that serves all their beauty, grooming and self-care needs in one convenient place. Their platform is an online marketplace, which helps consumers find and purchase men's beauty and self-care products that work for them. They partner with many high quality and prestigious men's beauty, men's skincare, grooming, haircare, fragrance and wellness brands from around the globe that sell their products on the Humanery website.

In this episode of the MenswearStyle Podcast we interview Sid Baveja, Founder of Humanery about his business which aims to help men reach better and curated grooming products. Although the new generation of men are interested in men's beauty products, many still lack knowledge and guidance. Peter Brooker and Sid talk about stigma and education, sourcing brands with provenance, commission business model, men's makeup, gender neutral products, and their bespoke recommendations service.

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With decades of experience and the freedom to find unique possibilities in fermentation, High Point Drinks have created layered and complex non-alcoholic drinks. Their premium fermented non-alcoholic aperitifs and digestifs are made the right way - with time, heart and soul by their expert team on the Cornish coast.

In this episode of the MenswearStyle Podcast we interview Eddie Lofthouse, Founder of High Point Drinks about his brewing background and what inspired the launch of this non-alcoholic beverage brand which is fermented and blended in Cornwall. Peter Brooker and Eddie talk about the changing drinking culture and habits, ingredients, health, non-alcohol trends, where the brand name comes from, how the drink blends and infusions are made, and signature serves.

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Play well. Two words exchanged between golfers on the first tee at courses the world over. Two words that encapsulate what Sounder stands for. Playing well cannot be quantified by numbers on a scorecard. It’s not determined by stats on driving distance or greens in regulation. Playing well is in the happiness that comes from being outdoors, doing something you love, with likeminded people. Sounder don't promise that their products will help you play like the pros. The word amateur derives from the Latin verb amare – to love. As amateurs, we all play for the love of the game. Our successes are not measured against par, in prize money or by endorsement contracts. They are achieved through simpler pleasures – the escape, the shared experience, the joy in waiting for the shots to come. Sounder is here to remind us why we all fell in love with the game.

In this episode of the MenswearStyle Podcast we interview Cathal McAteer, Founder of Sounder about how the stylish golf brand was born and the inspiration behind the idea. Peter Brooker and Cathal talk about the love for the game, garment functionality, golf style, how they're different from the competition, the design process, and manufacturing. 

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Co-founders Oliver and Rose have been chasing the sun together since they met in 2010. With family ties to the Bahamas, the couple have spent the last decade loving island life and creating their ultimate summer lifestyle brand. They both share a love of travelling and sunshine and elephants. The fact that elephants could be extinct in our lifetime motivated the British couple to dedicate their brand to helping through a combination of fashion and philanthropy - 'Trunks for Trunks'. Since day one, LOVE BRAND & Co. has donated a percentage of revenue to charities helping wild elephants and endangered species. The brand's loving ethos is symbolised by their logo of two elephants forming a heart. The brand's first line of men's and boys swimming trunks showcased at Selfridges in London in 2011. For over a decade since, they have continued to redefine men's beachwear with greater purpose. Fast-forward to today and the co-founders are married with 2 children and living the beach life they love in the Bahamas.

In this episode of the MenswearStyle Podcast we interview Oliver Tomalin, Co-Founder of Love Brand & Co. about the founding story of the 10 year old British beachwear brand which is inspired by island life. Peter Brooker and Oliver talk about why he was attracted to a summer brand, his mission to save wild elephants, the design process, sustainability, future store openings, seasonality, and forthcoming collaborations with Abercrombie & Kent and Globetrotter.

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anatome are a natural health+ wellness brand and community built on the principle that nutritional + emotional balance is the pathway to a fulfilled life. Founder Brendan Murdock is passionate about the apothecaries of old that dispensed herbal remedies, potions and lotions to support health and wellbeing. Working with botanicals and essential oils for many years and through his creative passions and interest in food, perfume, and skincare he had a deep desire to update and reinvent the apothecary for a new generation. The result is a place you can visit not only to shop for the finest products he and his team have developed, but also to speak to health practitioners and receive advice and the strategies you need to support your wellbeing.

In this episode of the MenswearStyle Podcast we interview Brendan Murdock, Founder of anatomē about his entrepreneurial background and his journey to launching an apothecary business. Peter Brooker and Brendan talk about modernising an industry, aromatherapy, customer profiling, wellness routines, sourcing and manufacturing.

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Co-founders Robin Carlo and Robin Todde have been friends since high school and creatively collaborating ever since. Lennertson is made up of the countless people who contribute to their vision. Be it their lastmaker in England, the craftspeople in Spain, or you who wears their shoes. Lennertson shoes are made by craftspeople who've perfected their trade over generations. All leathers used come from European tanneries, and shoes are constructed using the durable and traditional Goodyear welt method. This makes a pair of Lennertsons your trusted companions to take on the world's pavements for years to come. Rugged and Refined  is their mantra, and this dictates the choice of shape, proportion, patterns, and materials they use.

In this episode of the MenswearStyle Podcast we interview Robin Carlo, Co-Founder of Lennertson about his background and the story behind the shoe brand which makes refined footwear for the rugged individual. Peter Brooker and Robin talk about why he turned to the shoemaking industry, who the Lennertson customer is, how they funded the brand launch, the meaning behind the brand name, shoe manufacturing, shoe design, and what's next for Lennertson.

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PoBO (Positive by Ownership) are a sustainable, premium quality streetwear brand based in London. All materials are certified eco-friendly and PETA Vegan Approved, the supply chain is ethical and they also plant one mangrove tree per product purchased. They really put their heart into every detail. Dario's inspiration came from the artists of ground zero. They wanted to hit the reset button on modern art and he is amongst those who believe that now is the time to do the same with fashion.

In this episode of the MenswearStyle Podcast we interview Dario Peluso, Founder of PoBO about the founding story of his premium sustainable apparel brand. Our host Peter Brooker and Dario talk about his love of art and music, creative process, positive impact, copyright, design inspiration, GOTS certified cotton, embroidery, sustainability, buyer behaviour, and changing consumer mindset.

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Manny Tsakanika is a professional dancer and actor who has worked in the entertainment industry for many years and knows how important it is to look and feel good.  You will currently find him on stage in London in the show Magic Mike playing the lead role, Mike. Aremti has been named after Manny's sister, Raffy, who tragically lost her life. The brand's aim is to help men understand that self care is their right and that  looking after your skin is not just for women. Men deal with the same stresses, weather, allergies and irritations, so it is surprising just how many men have no skincare routine, or simply use the wrong products. Nature provides us with bountiful sources of natural oils that are rich in essential fatty acids, vitamins and antioxidants for healthy looking skin. So it to nature that Aremti has turned to, seeking out fruits and other sources of oils to add to their products to nourish your skin and give it everything it needs. 

In this episode of the MenswearStyle Podcast we interview Manny Tsakanika, Founder of Aremti about his career in the entertainment industry and the founding story of his premium men's skincare brand. Our host Peter Brooker and Manny talk about finding a gap in the market, vegan and natural ingredients, operating the business through the global pandemic, why they source and make everything from the UK, work/life balance, skin types, and inspirations behind the branding.

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