This episode is about how it's sometimes necessary to take 3 steps backwards to take 10 steps forward.
We discuss the transition we're going through at Mid-Day Squares moving from a 2 square per package to a 1 square per package product and how it's slowly eating away at our spirits and the realizations we have had as we go through it.
We share key takeaways on:
How to convert your energy into something that propels you and doesn’t eat away at you;
Why the negative person in the room always feels the loudest;
Why survival is painful;
How your true measure of success is thriving in bad times;
The suffering in our world and how this has made people project their emotions rather than deal with them.We leave you with our biggest learning:
“No one has achieved anything significant without a course of critics standing on the sidelines explaining why you shouldn't do it or why it can not be done and you should go for it anyways.”
We share our unorthodox approach to building a chocolate empire & how to win at raising capital, the importance of “just starting” and demanding what you want at all costs.
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1:00 The difficulty of transitioning from 2 squares to 1 square
2:27 Jake’s notes on negativity and his personal breakdown
3:30 Emergency therapy session pre-recording
4:34 How to use energy to your advantage
5:23 Why we changed from 2 square format to 1 square format
6:42 How the change is keeping our business alive
8:05 The fine line of figuring it out: does the world want a good product? Or a low price point?
9:25 Why the fringe minority is the loudest in the room
14:15 Why change is hard and what we are going through
16:30 The difference between making a decision for change and living through it
18:48 Milestone: we opened our 3000th store
20:15 Jakes demoralization
23:30 Why founder conflict happens
25:10 How putting in the work pays off in communication
26:29 Were under attack: Who is attacking Mid-Day Squares right now
27:56 Why do people police us?
30:41 Be okay with going 3 steps backwards to go 10 steps forward
31:15 A powerful note on critics
For more tips on how you can win in entrepreneurship, subscribe to Mid-Day Squares: Uncensored on Spotify or wherever you listen to podcasts.