"Why Is It So Hard to Pay Attention, or Is It? Mindfulness, the Factors of Awakening and Reward-Based Learning" dives into the intricate connections between mindfulness, attention, and habit formation. Dr. Jud Brewer, alongside co-authors Jake H. Davis and Joseph Goldstein, explores how reward-based learning shapes our ability to pay attention and sustain mindfulness practice. This episode unpacks the seven factors of awakening, discusses the pitfalls of craving and aversion, and provides actionable insights into how mindfulness can rewire the brain for lasting joy and equanimity. Discover how present-moment awareness can disrupt unhelpful cycles and foster personal transformation. Don't miss this deep dive into the neuroscience of mindfulness and the practical wisdom of ancient teachings.

Full Reference:
Brewer, J. A., Davis, J. H., & Goldstein, J. (2013). Why Is It So Hard to Pay Attention, or Is It? Mindfulness, the Factors of Awakening and Reward-Based Learning. Mindfulness, 4(1), 75-80. DOI: 10.1007/s12671-012-0164-8

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