In this episode, Elizabeth explores innovative and cost-effective strategies for trial preparation that go beyond traditional mock juries. Designed with solo practitioners and small law firms in mind, this episode examines techniques like focus groups that can provide valuable insights without the high costs. Learn how attorneys like Ryan Squires and Peter Levine successfully used virtual focus groups to refine their trial strategies, leading to significant verdicts and settlements. Gain actionable tips to enhance your courtroom skills and connect more effectively with juries. 

In this episode, you will hear:

• Exploring cost-effective alternatives to mock juries for trial preparation
• Benefits and insights of using focus groups, both in-person and virtual
• Overcoming traditional trial prep challenges for solo practitioners and small firms
• Practical tips for conducting short, targeted focus groups

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Supporting Resources:

Want to get in-depth insight straight to your inbox? Join the Trial Lawyer Prep Newsletter at www.larricklawfirm.com/connect to get a specially crafted email once a month from Elizabeth that gives lawyers extra resources, tips and information on preparing the best case.

Here are the episodes mentioned by Elizabeth:

Ep 35 Ryan Squires and his Record Setting $40 million verdict

Ep 19 DIY Virtual Jury Research Part 1

Ep 20 DIY Virtual Jury Research Part 2

Episode Credits

If you like this podcast and are thinking of creating your own, consider talking to my producer, Emerald City Productions. They helped me grow and produce the podcast you are listening to right now. Find out more at https://emeraldcitypro.com Let them know I sent you.