Thinking about using webinars to get more MSP leads? The answer is… kinda. In this video, I break down why most MSP webinars fail and how to make them actually work for your business.

Too many MSPs run webinars using generic vendor PowerPoints that sell the vendor’s product instead of their own services. If you want to turn webinars into a real lead-generation tool, you need to focus on your audience’s problems, your solutions, and your brand.

I’ll share what makes webinars work for MSPs, the most common mistakes to avoid, and a simple strategy you can use to turn attendees into paying clients.