Big Podcast Playbook - Marketing for Podcasters (A Podcast on Podcasting)

Music Producer Tricks for Podcasters w/ Dan Hughley


Listen Later

I've learned a lot about both marketing as well as creativity from my work in the music industry, so it's always great to sit down with somebody who has a similar background and talk about how work in music applies to podcasting.

Dan Hughley is an audio engineer who understands the importance of managing people and situations in the studio. Like our role as podcasters, his role requires a bit of psychology. 

As a podcaster, you may know him from his work with Focusrite, manufacturer of the popular Scarlett line of audio interfaces.

In this episode, I talk with Dan about:​

  • ​The importance of confidence and trust in interviews
  • The differences between public personas and private personas in podcasting
  • The role of the audio engineer in creating a comfortable recording environment
  • Setting the space for creativity.
  • The concept of "less is more" in music production and podcast editing
  • Using reference tracks to make your episode the best it can be
  • The importance of creating a dedicated creative space for podcasting, including tips on lighting, decor, and utilizing music during breaks
  • The psychology of putting together great podcasts, including the need for listeners to be engaged and the importance of editing to create impactful content
  • The role of listening skills in podcasting

Episode Timestamps:​

00:29 Marketing guy turned musician helps grow audiences.

05:16 Audio engineers are like psychologists – podcasters need these skills too.

08:21 Collaboration with professionals, "making good noise" and surpassing expectations.

09:28 Risk, trust, and letting loose as a musician and interviewer.

13:52 Allowing space for creativity and weirdness.

17:53 You need your version of David Bowie.

19:40 Creating space for artists in LA.

23:53 Acapella group emphasizes importance of listening in singing.

27:28 The hook 

28:48 Reference tracks and why "less is more."

32:37 Coming up ... Dan Hughley talks podcast equipment on budget.

Want More?  

Big Podcast Insider is a weekly newsletter on podcasting. If you like the content of this episode, you can subscribe here – it's free and you can unsubscribe at any time with a single click.​      

Note that this is PART 1 of a two-part series. PART 2 focuses on more technical elements of getting a good episode on tape and how to make the most with your recording budget. Subscribe to the podcast to make sure you don't miss it.

...more
View all episodesView all episodes
Download on the App Store

Big Podcast Playbook - Marketing for Podcasters (A Podcast on Podcasting)By Big Podcast

  • 4.3
  • 4.3
  • 4.3
  • 4.3
  • 4.3

4.3

38 ratings


More shows like Big Podcast Playbook - Marketing for Podcasters (A Podcast on Podcasting)

View all
School of Podcasting: Expert Tips for Launching and Growing Your Podcast by Dave Jackson

School of Podcasting: Expert Tips for Launching and Growing Your Podcast

334 Listeners

The Audacity to Podcast® by Daniel J. Lewis

The Audacity to Podcast®

370 Listeners

The Feed The Official Libsyn Podcast by Elsie Escobar and Rob Walch

The Feed The Official Libsyn Podcast

130 Listeners

Ask the Podcast Coach by Dave Jackson, Jim Collison

Ask the Podcast Coach

56 Listeners

Build Your Tribe | Grow Your Business with Social Media by Brock Johnson

Build Your Tribe | Grow Your Business with Social Media

2,622 Listeners

The Side Hustle Show by Nick Loper of Side Hustle Nation | YAP Media

The Side Hustle Show

1,586 Listeners

PodCraft | How to Podcast & Craft a Fantastic Show by Alitu via The Podcast Host

PodCraft | How to Podcast & Craft a Fantastic Show

108 Listeners

Podnews Daily - podcast industry news by Podnews LLC

Podnews Daily - podcast industry news

79 Listeners

Your Podcast Consultant: Podcast Tips To Avoid Podcasting Mistakes by Dave Jackson

Your Podcast Consultant: Podcast Tips To Avoid Podcasting Mistakes

20 Listeners

Podcasting Business School by This show will deliver podcasting tips about forming a successful business around your podcast as we focus on podcast monetization and podcast growth strategies. Whether you are looking to create a side hustle or replace your income and become a full time

Podcasting Business School

214 Listeners

Buzzcast by Buzzsprout

Buzzcast

178 Listeners

Insider Secrets to a Top 100 Podcast with Courtney Elmer | Podcasting Strategy for Business Growth by Courtney Elmer | PodLaunchHQ.com

Insider Secrets to a Top 100 Podcast with Courtney Elmer | Podcasting Strategy for Business Growth

186 Listeners

The Think Media Podcast by Think Media

The Think Media Podcast

795 Listeners

Grow The Show by Kev Michael

Grow The Show

331 Listeners

Podcast Website Tips: Growing Your Podcast via the Web by Dave Jackson, Brenden Mulligan

Podcast Website Tips: Growing Your Podcast via the Web

0 Listeners