The Startup Ideas Podcast

My AI Design Workflow That Doesn't Ship Slop


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I sit down with Meng To for his second appearance on the pod to dig into design md, Google's newly open-sourced format for capturing the soul of a design and porting it across every medium and tool. Meng walks me through a live demo of how he uses design md alongside skills, HTML references, and tools like Aura, New Form, Codex, and OpenClaw to ship landing pages, motion design, slides, and mobile mocks that actually feel custom. We get into the design drift problem with one-shot prompts, why taste is the real moat for builders right now, and how he runs four products as effectively a team of one while iterating a thousand-plus prompts deep. If you build with agents and you want your work to stand out from the sea of purple-gradient lookalikes, this one is for you.

Timestamps

00:00 – Intro

04:00 – What design md actually is

07:17 – Examples: one design DNA across slides, promo videos, motion

09:31 – How to create design system

14:05 – The importance of taste and design

18:28 – Variant, remixing, and skills as ingredients

21:36 – Live demo: creating a landing page with design md and HTML

24:36 – Thoughts on Google Stitch

25:41 – Being fast and at edges is an unfair advantage

29:29 – Midjourney parallels and the queuing flow state

31:44 – Walking through skills (skeuomorphic, 3D, lasers)

34:07 – Now everyone is a designer

36:47 – The full design workflow

38:50 – Iteration versus remix

39:24 – Judgment per minute as the new craft

41:06 – Solo building vs building a team

44:34 – Taste is the moat

48:25 – Building a second brain for design inspiration

50:41 – Closing thoughts

Key Points

  • Design md is a portable blueprint for typography, color, spacing, and effects that you attach to any prompt to keep design consistent across web, mobile, slides, and motion.

  • One-shot prompts collapse on page two; a design system carries the soul across every medium and tool you switch into.

  • Skills work like ingredients (lasers, skeuomorphic, 3D, copywriting), and stacking them on top of design md  is what separates custom work from generic vibe-coded output.

  • Taste is the real moat right now, and you build it by surrounding yourself with great design and using every product in your niche.

  • Iteration (90% of the time) keeps a product evolving; remix (10%) takes the same DNA into a new medium or category.

  • The shift in craft is from moving pixels to making judgment calls per minute, with agents handling the mechanical work.

The #1 tool to find startup ideas/trends - https://www.ideabrowser.com

LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/

The Vibe Marketer - Resources for people into vibe marketing/marketing with AI: https://www.thevibemarketer.com/

FIND ME ON SOCIAL

X/Twitter: https://twitter.com/gregisenberg

Instagram: https://instagram.com/gregisenberg/

LinkedIn: https://www.linkedin.com/in/gisenberg/

FIND MENG ON SOCIAL

Aura: https://aura.build

X/Twitter: https://x.com/MengTo

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The Startup Ideas PodcastBy Greg Isenberg

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