Private, nonprofit institutions forgo a significant portion of potential revenue to help families offset the cost of college. The 2019 study, conducted before the coronavirus pandemic, indicates that this trend is becoming even more profound.

Today on the show, NACUBO Assistant Director for Research and Policy Analysis Kat Masterson joins NACUBO Vice President for Policy and Research Liz Clark to share the latest findings and new insights from the study, focusing on institutions' use of tuition discounting to recruit and support students, and the challenges that come from increasing aid.

Thank you to EAB for their generous support of this study.