This week on Niver Niver Land, we sit down with Amari Collins, also known as Vin Dealer, a wine personality and cultural force helping reshape how people experience wine.
Through humor, energy, and complete authenticity, Amari has built a platform that challenges the traditional gatekeeping of wine culture and replaces it with something far more human.
In this conversation, we talk about wine as identity, breaking down exclusivity, building community through hospitality, and why people are craving experiences that feel real again.
From viral wine videos to Swirl School and live events, Amari is creating a new kind of space around food and beverage, one that’s rooted in joy, connection, and self-expression.
This episode of Niver Niver Land is presented by Land O’Lakes and supported by 36 Lyn Refuel Station in Minneapolis.
--
NiverNiverLand's flagship sponsor is Land O’Lakes Foodservice.
You might be familiar with Land O'Lakes Butter and cheese in the grocery aisle, but did you know they also sell dairy products specifically developed for use in foodservice kitchens? If you're a chef or operator in the industry, check out their offerings like Extra Melt® cheese sauces, shreds, and loaves - providing creamy, melty, crave-able appeal for your menu from smashburgers to baked mac and cheese to signature queso…and so much more.
Farmer-owned since 1921, choosing Land O'Lakes® products for your kitchen helps support more than 1,000 Land O’Lakes farmer-owners.
https://www.landolakesfoodservice.com/