No Fluff MSP Marketing

Andrew is one of the greatest leaders I know. His team is stellar, what he has accomplished is incredible, and his passion is contagious!

In this episode we discuss how Vision and Culture align, managing teams, eliminating distractions, and how to grow even when resources may be strapped at first.

I thoroughly enjoyed this conversation and learned a lot. I hope you do too!

**Go to 6 minutes if you want to skip my housekeeping**

Sorry not going to spoil it in the description! Click on the episode and get to listening!

If you're not already an MSP Camp member, what are you waiting for?? Visit msp-camp.com to get your trial started!

I'm speaking from experience how harmful shiny object syndrome can be to long term growth. It took me years to mature enough in my marketing career to understand when something is just a distraction.

It's easy to get caught in the trap of "shiny objects" when it comes to growing your business.

Instead of being a white belt in a bunch of shit, it's time to focus and get excellent at the things you're already doing!

Yeah. Simple concept. The longer I'm in marketing the more this is becoming a universal truth.

You know what's cool though? We have ads for any format you can image right on MSP Camp.

No excuses not to take action!

SEO is dead! And it has been 15 times in the last 15 years.

Don't listen to the bullshit. The effort you're putting into your website, SEO, and content is not being wasted.

In this episode, we talk about how search is changing, the $7,000 MRR lead that came in from ChatGPT to an MSP client of ours, and specifically how to rank in the new world of SEO.

Don't worry SEO is not dead or dying and in this episode we show proof :)

Tired of boring MSP Content? What are you waiting for? Check out msp-camp.com and start a trial today!

We've all heard the investing phrase "Time in theMarket beats timing the Market"

This phrase is so well known because it's advice EVERYONENEEDS TO HEAR! It goes against our human nature of wanting quick wins. It's sound advice that can be very difficult to follow. That's why it's so famous.

We made a little tweak to this... Time in the marketingbeats timing the marketing.

It's easy to want to run a campaign and get instant andimmediate wins for your business. It's not always that easy in the B2B and specifically MSP space.

In this episode we go over time expectations, tactics thatwork, and why it's so important to keep the marketing momentum going no matterwhat!

Ready to get off the sidelines? Visit msp-camp.com and start a 7 day trial!

We used to a lot of these, so we were excited to get back in and do an update!

Sure, it may not teach you anything about marketing this week, but hopefully it's interesting enough to stick around!

We'll be covering real business wins and challenges, where we were, where we're going, and some fun stuff in between.

If you're a current MSP Camp member, this is highly relevant to you!

If you're ready to join us on this journey, start a trial at: https://msp-camp.com/

There is no doubt that Tim Conkle is a SCALER! This dude knows how to grow business. There is no doubt about it.

As the Founder and CEO of The 20 MSP, he's making remarkable strides in adapting to a fast changing industry and thriving.

So, what's the secret?

In this episode we get inside the hundred million dollar mind of Tim Conkle. I enjoyed every second of this conversation and I hope you do too!

Steve is a good friend who was part of our sales peer group when I was at Alltek Services. I've been amazed by the progress he's made in the last few years really diving into MSP Sales. While humble, he's closed some BIG deals.

In this episode I cover our newly published Co-Managed IT Sales Presentation. If you're currently meeting with co-managed prospects or plan to in the future, I promise this one is worth listening to!

I go into detail about how we positioned Co-Managed to the different personas you may be presenting to, important talking points that MUST be included in these presentations, and WHY we included each slide.

I hope this helps you close all the Co-Managed IT deals!

P.S. sorry about missing last week. My wife gave birth to our third child last week. A healthy baby boy named Truitt!