No Fluff MSP Marketing

No Fluff MSP Marketing

By Taher HamidBusinessMarketing
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No Fluff MSP Marketing episodes

  • How To Raise Prices at Your MSP

    We've heard it a million times.... "Raise your prices!"

    People love oversimplifying something that does need to be approached thoughtfully and carefully.

    Everyone screams WHAT to do, but I rarely hear HOW to do it.

    In this episode, Taher outlines the specific approaches he took in the two categories of raising prices that will be covered:

    1. Clients on legacy prices that you need to move up to current prices
    2. Price increase for managed clients that are at current prices
    3. This may not be the perfect solution, but it worked exceptionally well at our MSP.

      In one instance, we added $8,000 in MRR in one week with no client churn.

      Don't miss this one!

      If you want to check out the email we used in this campaign, check out msp-camp.com!

      40 min
    4. Inbound VS Outbound Marketing for MSPs

      Inbound Marketing is very different from Outbound Marketing for MSPs.


      They are both effective and they both have Pros and Cons.


      In this episode we lay out the differences for MSPs, as well as our recommendation on where to start!


      Don't forget to stop by camp to check out our latest content or to get your free 7-Day Trial started at msp-camp.com!

      20 min
    5. 10 Tips We Learned From ScaleCon24

      ScaleCon24 was a hit! It wasn't perfect, but for a first year event the response has been overwhelmingly positive. Can't wait to go BIGGER and BETTER next year!


      We learned A LOT about Marketing, Sales, Account Management, and everything in between. In this episode, we share 10 tips we learned from ScaleCon24!


      Don't forget to stop by camp to start your 7-day free trail at msp-camp.com!

      26 min
    6. An Interview with Steven

      In today’s episode, we’re switching things up as I chat with Steven about his impressive career journey, starting as an intern at Alltek and now running the content team here at MSP Camp. We look back on his early days, the challenges he faced, and how he developed the management and organizational skills that helped him grow within the company. From the lessons he picked up along the way to his unique approach to leadership, this is a fun and insightful conversation about how he’s made his mark in MSP Camp!


      If you want to see some of his awesome content and use it in your own marketing, check out MSP Camp at msp-camp.com.

      44 min
    7. Jeanne and David on Peer Groups and Mentorship

      In this episode, I’m excited to welcome back Jeannie and David for a deep dive into one of the most critical factors in the success of any MSP: peer groups and mentorship. Over the years, these relationships have been game-changers for my own growth and the growth of countless MSPs. We explore how peer groups provide not just accountability but a space to exchange ideas, gain insights, and avoid costly mistakes by learning from others’ experiences. We talk about how mentorship, whether formal or informal, can propel you forward by giving you guidance from those who've been in your shoes.


      Whether you're just starting out or running a multi-million dollar MSP, the value of a peer group or mentor can’t be overstated. It’s not just about having a network; it's about having people in your corner who push you to reach your goals and hold you accountable when things get tough.


      If you're not a camper yet and want to be part of a community of like-minded MSPs, join camp at MSP Camp (msp-camp.com).

      39 min
    8. Throwback Episode: Using Your Content to Sell

      This week, we're sharing a throwback episode that highlights an essential principle we believe is important to remember: Having great content means nothing if you're not using it!

      Yes, distributing it (as covered in a previous podcast) is important for prospecting, but don't drop the ball when you have a prospect interested in your service.


      We use content religiously to educate, engage, and move prospects down the funnel to make a buying decision.


      I never follow up with, "Just checking in." I provide value with the content I have that answers specific questions or pain points they discussed with me during the sales process.


      There are tons of ways to use your content to prospect and SELL. And if you’re ready to learn even more about leveraging content, make sure to join us at ScaleCon 2024, where we’ll be sharing powerful marketing and sales strategies designed to help MSPs grow and succeed! Register today https://scalecon24.com/!


      If you need some content that will help you sell, check out MSP Camp https://msp-camp.com/!

      37 min
    9. If I Started An MSP Tomorrow

      In this episode, I’m diving deep into the exact steps I would take if I were to start an MSP today. From the very first day to the end of year 3, these are the strategies I would take focused on growth, not just technology.


      Whether you’re a seasoned MSP owner looking for fresh insights or someone just entering the industry, this episode will provide you with practical tips and a clear vision for creating a sustainable, thriving MSP from the ground up through marketing. Don’t miss out on these valuable lessons!


      If you're ready to grow your MSP through marketing, sign up for ScaleCon! This three-day event is designed to provide no-bs, actionable strategies to help you scale in 2025. Sign up now at ScaleCon24.com⁠!

      Also, check out MSP Camp at ⁠msp-camp.com ⁠for some great content to implement into your MSP marketing.

      23 min
    10. Get It Done!

      In this episode, we focus on the importance of taking action in MSP marketing. We know that it's easy to get lost in planning and discussing strategies, but success comes from actually putting those plans into motion.

      I’ve spoken with many MSPs who have had brilliant marketing ideas, yet years go by, and those ideas remain just that—ideas. Don't let that be you!
      Remember, the difference between planning and success is action—let’s get it done!

      And if you're looking for more actionable ideas and strategies, don't miss ScaleCon 2024! It's the ultimate event for MSPs who are ready to take action and scale. Check out ScaleCon24.com for more details and to register!


      Also, check out MSP Camp at msp-camp.com for some great content to implement into your MSP marketing.

      34 min
    11. Featured on: Growth Generators Podcast

      In this episode, Taher sits down with Harrison Baron from Growth-Generators.com to dive deep into the upcoming ScaleCon2024 event. They also discuss the critical role that content plays in the success of MSPs and share actionable insights on how MSPs can stand out in a crowded market with smart, effective marketing strategies. Whether you're looking to refine your current approach or explore new tactics, this conversation is packed with valuable tips to help you scale your MSP.


      Don't miss out on the chance to secure your spot at ScaleCon2024! With only 10 tickets remaining at the current Early Bird pricing, now is the perfect time to register and ensure you benefit from this incredible opportunity. Lock in your pricing today at https://scalecon24.com/!

      48 min
    12. Featured on: TribePUB Podcast - Behind The Scenes of MSP Camp Journey

      I recently had the pleasure of being interviewed by Kyle Newton for the TribePUB podcast. In this episode, I share the backstory of MSP Camp, diving into its origins at Alltek and the journey that led us here.


      We also explored the concepts of gamification and themification, discussing how we have used them at MSP Camp and the practical applications and insights that can benefit MSPs at all levels.

      MSP Camp is cohosting a MSP marketing conference with The Tech Tribe in Las Vegas October 2nd-4th. This 3-day conference will be packed with marketing insights and strategies I can almost guarantee will help you scale your MSP. Early Bird tickets are almost sold out!

      Sign up today https://scalecon24.com

      1 hr 3 min

    About No Fluff MSP Marketing

    From the publisher's feed

    Built by the marketing team that organically built Alltek Services from a small 3 person IT shop to a $4.5 million Managed Service Provider, No Fluff MSP Marketing cuts through the nonsense and provides actionable marketing advice that actually works for MSPs.

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