I've always been a huge advocate of SEO.

In the early days, it was as simple as setting up your Google Listing and getting 20+ reviews. That literally added a dozen or so clients in 2017.

However, things have changed. Not much, but they have changed.

SEO is still a weak point for most MSPs despite everyone constantly talking about it...

In this episode, I speak to an MSP owner that has done an incredible job at his own SEO. He even helps other MSPs with improving their own SEO.

I hope this helps you crush it at your own SEO efforts!

This is one of my all time favorite episodes.

Not only is Symon just a super cool dude that's fun to talk to, but he is exceptionally insightful. I learned a ton talking with him and I'm sure you will to.

We discussed standing out in a crowded market, as well as many other topics you won't want to miss.

Symon is the current Director of Brand at ScalePad and has many years of managing B2B marketing teams.

Don't skip this one!

Hunter practices what he preaches. he's one of the few MSP Marketing companies that... I actually see marketing their business well.

We covered a lot of excellent topics on this episode, including 5 actionable tips to improve you marketing.

however, the general theme revolved around Google PPC (hence the name) because his knowledge in this realm is very impressive.

Come with us down the rabbit hole as we explore Google PPC best practices and other MSP Marketing topics.

Check out Hunter's incredible blog to learn more: https://tortoiseandharesoftware.com/blog/the-ultimate-guide-to-paid-search-on-google-ads-for-msps/

It can feel like rolling a dice when going to hire your first (or even second or third) salesperson at your MSP.

In this episode, Brian covers what to before you hire, what guidelines and activity to expect, and how to measure results and hold your people accountable while also giving them breathing room to succeed.

Brian is a good dude that really knows his stuff on the sales side of things. Give it a listen!

It can seem overwhelming...

Marketing your business

Closing new businesses

A new MSP popping up every week in your area

How do you compete?

In this episode, we lay out some groundwork for 2024 to keep in mind as you continue to grow your marketing efforts and dominate your local market!

I'll spare you on any networking puns.

When we started this I genuinely never thought I would leave Alltek. However, in this episode we outline why we're making the move and how it's going to benefit listeners and members.

We bring Maddie back on for this episode to provide tips to marketing coordinators in the MSP space.

It can be a tough position with high expectations and not a lot of guidance. We're looking to change that.

Our goal is to get you going further faster with the actionable tips and advice to help you find success in your role!

If you want to complete the challenge this week, make sure to check out the free guides on msp-camp.com.

There's no SEO value in autoposting blogs to your website. Depending on what service you use, it can also confuse search engines making it harder for you to rank the custom content your prospects might have found.

You do not get penalized for posting duplicate content on your website, but it does have some negative effects we cover.

Short tip today but this one is so important it deserves its own episode!

For years I avoided direct mail. My budget was tiny and I never thought it would provide an ROI. Who cares about postcards?

After I sent out two campaigns in one year and they both led to leads... I started to rethink to power of direct mail.

We're now huge advocates of adding this into the marketing mix and are personally running a 14 month campaign to prospects in our local market.

In this episode, Steven and I review effective content and strategies to use to get the most out of mailers!

If you've been thinking about adding direct mail to your MSP marketing, check out msp-camp.com!