Proof beats promises—especially when an adjuster is deciding whether to pay your bill. We sat down with industry veterans Shelly Hawkins and Dennis McGowan to explore how modern towing operations turn documentation, telematics, and smarter software into real margin, safer scenes, and faster approvals. From factory-ready cameras and scene lighting to driver apps that capture four-corner photos and timestamps, we break down how to connect the truck, the operator, and the back office so the job record tells the full story.

We dig into the industry’s next chapter: consolidation driven not just by ownership, but by unified workflows. Shelly shares the operator’s view from accessories to software, while Dennis brings the builder’s lens on product strategy, showing how tow management systems now handle live dispatch, media capture, invoicing, lien letters, and impound-to-auction timelines. The result is fewer wrong trucks dispatched, less backtracking, and higher jobs-per-shift without adding headcount. We also get practical about AI—using large language models for consistent call intake, drafting recovery narratives, and decision support that suggests the right driver based on proximity, equipment, shift timing, and customer history. AI doesn’t replace people; it removes repetitive friction so teams can focus on safety, judgment, and service.

If your business runs on slim margins, the cost of not adopting these tools is higher than the software itself—lost time, missed jobs, and claims you can’t defend. We close with the launch of the Tow Trend Podcast, where Shelly and Dennis take on future-focused topics across trucks, accessories, software, training, safety, and legislation, featuring operators from first trucks to large fleets. Subscribe, share with your team, and tell us what technology changed your shop most. Your feedback shapes the next episode—rate and review to help more towers find the show.