Keep Optimising

Offline: Your Product Sample Strategy with Natalie Betts


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Natalie Betts is the co-managing director at product sampling and brand partnerships agency Relish. Specialising in the beauty and FMCG industries AND guiding the business since its inception, Natalie is a master at getting your product into the hands of your future buyers the testing, optimising, and personalising the sampling experience. 

In this episode we discuss:

  • The benefits of packaging inserts 
  • Postal product samples
  • Choosing the right sample size for your product
  • Using overstock to provide product samples 
  • The return of subscription services


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Keep OptimisingBy Chloe Thomas

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