From Chris DeMakes A Podcast (originally released as Episode 262 on 6/9/25)...
In this episode, Ian Dench of EMF joins the show to discuss the writing
and recording of the band’s explosive 1991 hit, “Unbelievable.” From its
instantly recognizable hook to its genre-blending sound, the song
became a cultural phenomenon and an enduring stadium anthem. Ian offers a look behind the curtain at the song’s construction, including its
layered instrumentation, unique pre-chorus, and the clever use of
samples—most notably the shout of “Oh!” lifted from Andrew Dice Clay’s
stand-up album. He also recounts how a chance encounter with Rick Rubin
at a New York restaurant led to Rubin casually granting sample clearance
with the words, “Fax my office in the morning.” The conversation
explores the emotional and musical influences that shaped the track, the
challenges of creating in the analog era, and how personal experiences
and playful experimentation helped fuel the song’s unforgettable energy.
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