When I was in broadcast school, we spent a lot of time learning the rules of journalism. While that subject fills books, most everything we needed to know was -

Who? What? When? Where? Why?

If you know that information, you can tell a complete story.

Years later, I re-arranged the formula for my personal growth. Every time I set goals and consider a different direction I ask -

Why? What? When? Where? Who? 

Occasionally I need to ask HOW I’m going to accomplish my goal - but that usually takes care of itself.

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