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Episode Overview

In this energizing solo episode, host Justin Roethlingshoefer unpacks the magic behind Optimization Day—Own It’s immersive, in-person experience that catalyzes lasting change. Fresh off the latest Miami event, Justin shares why attendees left saying, “I’m seeing myself differently.” You’ll learn how identity, community, and precision work together to turn intention into transformation, and why getting in the room on December 11–12 (Miami) may be the permission you’ve been waiting to give yourself.

Episode Highlights

- Identity Is the Accelerator: Most people chase tactics before they upgrade who they believe they are. When identity shifts, habits follow.

- Community Multiplies Transformation: Proximity creates intimacy—being around the healthiest, wealthiest, kindest people normalizes greatness and locks in change.

- Precision Secures the Win: Stop guessing. Use data (VO₂ max, metabolic testing, HRV, DEXA, 3D heart mapping, full-body screenings) to target what actually moves the needle.

- From Distraction to Interruption: Trade busyness excuses for divine interruptions that lead to breakthrough.

- Borrowed Belief → Built Belief: Let the room lift you until your new identity takes root.

Action Steps

- Identity Reframe: Ask, “Who do I believe I am?” Then ask, “God, who do You say I am?” Write a present-tense identity statement and read it daily.

- Protect the Mornings: Schedule training, breathwork, or prayer before the day can steal it.

- Community Check: Get around people who make excellence normal. If you’re on the sidelines, say yes to Dec 11–12 in Miami.

- Measure What Matters: Book testing (VO₂, metabolic, DEXA, labs) and align training zones and recovery to your data.

- Choose, Don’t Chance: Growth is a decision—set one commitment you’ll execute this week that matches your identity.

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Subscribe and Listen to the Own It Show HERE:

➡︎ YouTube:https://www.youtube.com/@justinroethlingshoefer

➡︎ Apple Podcasts:https://apple.co/3KCyN3j

➡︎ Spotify: https://open.spotify.com/show/3F58Ez4lbIKQ6kMu2pfpIG

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 Resources: 

⚡️CHECK OUR PROGRAMS: https://ownitcoaching.com/programs/

⚡️BOOK: https://thepowerofownershipbook.com/

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 Connect with Justin Roethlingshoefer on Social Media:

➡︎ linkedin.com/in/justin-roethlingshoefer

➡︎https://www.instagram.com/justinroeth/?hl=en

===========================
Subscribe and Listen to the Own It Show HERE:
➡︎ YouTube:https://www.youtube.com/@justinroethlingshoefer
➡︎ Apple Podcasts:https://apple.co/3KCyN3j
➡︎ Spotify: https://open.spotify.com/show/3F58Ez4lbIKQ6kMu2pfpIG

===========================
Resources:
⚡️CHECK OUR PROGRAMS: https://ownitcoaching.com/programs/
⚡️BOOK: https://thepowerofownershipbook.com/

===========================
Connect with Justin Roethlingshoefer on Social Media:
➡︎ linkedin.com/in/justin-roethlingshoefer
➡︎https://www.instagram.com/justinroeth/?hl=en