OWN YOUR BRAND

Welcome to Own Your Brand, hosted by Bijal Patel, entrepreneur, founder, investor, designer, and content creator with over 13 years of corporate experience working at Fortune 500 companies. Within this podcast, you’ll learn about branding, vision, identity, mindset, and how to scale your business to the next level. 

This week's Own Your Brand podcast episode features Iggy Odighizuwa!

Iggy Odighizuwa, the founder of Ai-setters.com and The Leads Pre-Conversion System a DONE FOR YOU service that uses Charlie Ai to book vetted & qualified appointments for coaches, consultants, agency owners, and service-based businesses.

Iggy Built his first 7-figure high-ticket online coaching business called "Tril 80 Coaching” Since then Iggy has helped to build 20 other 7-figure online coaching businesses and helped build two 8-figure online coaching businesses one of them called "The 4% Club," and over 100 6-figure online coaching businesses. Iggy spent 8 years of his life in Benin, a small village in an African country called Nigeria.

If you want to learn more about how AI is trained to have sales conversations and build connections with leads that bridge the gap between marketing and sales, allowing marketers to focus on driving volume and sales teams to focus on closing deals, listen to this podcast and get ready to own your brand.

Timestamps

(0:00) Introduction and Background

(01:18) From Fitness to Online Business

(06:33) The Impact of Football: Preparation and Mindset

(09:13) A Journey to Africa: Appreciating What We Have

(15:25) The Intersection of Athletics and Academics

(25:26) The Warmth and Culture of India

(27:19) Introducing AI Setters and Charlie AI

(29:04) Differentiating Charlie AI from Other Chatbots

(31:41) Bridging the Gap Between Marketing and Sales

(36:06) Enhancing Sales and Humanizing the Process

(46:10) Driving Social Equity in the Global Workforce

Follow Iggy on Instagram and discover the community of the decluttering club!

“The two most painful things about your own personal growth journey as an entrepreneur or just in life, maybe in your career is number one, the people that you will outgrow, especially the ones that you love and care about deeply, who also love and care about you back. And number two is the lack of self-awareness that most people have.“Today, Bijal (@bijal.launch) will talk about one of the most crucial topics in entrepreneurship and self-growth. Join us as Bijal shares her insights as a business owner and an entrepreneur who’s going through drastic growth herself.

Welcome to Own Your Brand, hosted by Bijal Patel, entrepreneur, founder, investor, designer, and content creator with over 13 years of corporate experience working at Fortune 500 companies. Within this podcast, you’re going to learn about branding, vision, identity, mindset, and how to scale your business to the next level. Let’s go and build a world-class brand!

Timestamps

(1:23) Setting boundaries with close relationships. 

(2:52) Balancing personal growth and relationships. 

(4:27) Understanding relationships through values and growth. 

(5:59) Personal growth and self-awareness. 

(7:41) Giving grace to others and recognizing their growth in the journey.

Would you rather watch this on YouTube? Watch it here.

Follow Bijal Patel’s Website & Socials:

LAUNCH | YouTube | Facebook | Instagram

Welcome to Own Your Brand, hosted by Bijal Patel, entrepreneur, founder, investor, designer, and content creator with over 13 years of corporate experience working at Fortune 500 companies. Within this podcast, you’ll learn about branding, vision, identity, mindset, and how to scale your business to the next level. 

This week's Own Your Brand podcast episode features Taylor Welch!

Taylor is an outspoken advocate of being successful at home, first – business as second. Winning isn’t about beating everyone else – winning is about playing better, for longer, and staying in the game. 

Today Taylor owns a portfolio of online brands with a mission to make the world smarter, happier, and wealthier. Since his first company in 2015, he has advised thousands of clients and hundreds of thousands of students. Today he runs a global network for business founders - helping them acquire more customers and KEEP them longer using an in-house suite of proprietary models and frameworks. Taylor's talks are some of the best in the world.

We were honored to help brand his latest company, the Wealthy Consultant that he's scaled to $5M run rate in just a year of launching.

Hit play and listen to one of the best episodes of the OWN YOUR BRAND podcast.

Timestamps

(1:34) Taylor Welch discusses his initial skepticism about branding and its eventual importance.

(2:07) Bijal Patel recalls Taylor's journey in understanding branding's significance.

(3:26) Taylor Welch shares his experience in building a brand with cohesive messaging.

(4:22) Discussion on creating a distinct brand identity separate from the founder's personal brand.

(5:53) Bijal Patel highlights the connection between brand values, messaging, and team culture.

(6:37) Taylor Welch reflects on the evolution of his personal brand.

(7:51) Bijal Patel discusses refining Taylor's personal brand.

(9:29) Taylor Welch shares his journey in showcasing vulnerability in his brand.

(10:31) Discussion on refining brand values and messaging iteratively.

(11:46) Bijal Patel emphasizes authenticity and relatability in personal branding.

(12:49) Taylor Welch shares his mission with The Wealthy Consultant (TWC).

(15:49) Bijal Patel acknowledges Taylor's passion for his mission.

(17:09) Taylor Welch reflects on purpose-driven missions.

(19:58) Discussion on empowering individuals through expertise.

(21:46) Taylor Welch encourages perseverance in entrepreneurship.

(22:51) Bijal Patel summarizes Taylor's message.

(23:23) Closing remarks and invitation to follow Taylor Welch for more content.

Follow Taylor on Facebook and join a community of impact-driven trainers, coaches & consultants. Learn how to use systems, tools & enterprise-grade models to grow your revenue while increasing profits.

“Every business has a different amount of what the cost of goods are and the number it's sold and depending on your industry, that's where you understand your profit margin is.“Today, Bijal (@bijal.launch) will talk about profitability and factors like metrics and growth analytics that create an impact on your business and things in hindsight that cause a leak in the bucket of your operations.

Welcome to Own Your Brand, hosted by Bijal Patel, entrepreneur, founder, investor, designer, and content creator with over 13 years of corporate experience working at Fortune 500 companies. Within this podcast, you’re going to learn about branding, vision, identity, mindset, and how to scale your business to the next level. Let’s go and build a world-class brand!

Timestamps

(2:40) Tracking business growth through metrics and seasonality. 

(4:21) Business profitability and tax deadlines. 

(5:58) Improving profitability in a business. 

(7:36) The importance of tracking and managing them for profitability.

(8:43) The best approach to profitability and deadlines.

Would you rather watch this on YouTube? Watch it here.

Follow Bijal Patel’s Website & Socials:

LAUNCH | YouTube | Facebook | Instagram

“So I am five years into my entrepreneurial journey and I think these seven things are going to help make it really clear the lessons you can learn from me and potentially avoid pitfalls in your own journey.“Today, Bijal (@bijal.launch) will talk about the 7 things she has learned after being in business for 5 years, the takeaways, and the hard lessons during these years that created a huge impact on her as a CEO, leader, and a woman.

Welcome to Own Your Brand, hosted by Bijal Patel, entrepreneur, founder, investor, designer, and content creator with over 13 years of corporate experience working at Fortune 500 companies. Within this podcast, you’re going to learn about branding, vision, identity, mindset, and how to scale your business to the next level. Let’s go and build a world-class brand!

Timestamps

(3:09) Challenges immigrants face in terms of self-criticism and high standards.

(4:38) Importance of positive self-talk and its impact on personal growth.

(6:03) The disconnect between an entrepreneur's internal drive and external understanding.

(8:30) The common feeling of loneliness among entrepreneurs and the importance of finding supportive communities.

(10:15) Investing in oneself and surrounding oneself with the right people.

(11:45) Tendency for people to back out of commitments and the importance of integrity.

Would you rather watch this on YouTube? Watch it here.

Follow Bijal Patel’s Website & Socials:

LAUNCH | YouTube | Facebook | Instagram

“You have to take a step back and realize that they value their money more than they value their time. Whereas most successful and wealthy people, value time more than money.“Today, Bijal (@bijal.launch) will talk about buyers, their behaviors, how their decision-making process works, and how you can influence them to get them to buy your products and services.

Welcome to Own Your Brand, hosted by Bijal Patel, entrepreneur, founder, investor, designer, and content creator with over 13 years of corporate experience working at Fortune 500 companies. Within this podcast, you’re going to learn about branding, vision, identity, mindset, and how to scale your business to the next level. Let’s go and build a world-class brand!

Timestamps

(03:59) Introduction to the five types of buyers.

(05:16) Ascension buyers and how to get them to invest.

(06:27) Molasses buyers and their slow decision-making process in purchasing.

(08:36) Value buyers, individuals seeking discounts or low-cost options. 

(12:16)  Buyer pyramid and its importance in shaping business strategies.

Would you rather watch this on YouTube? Watch it here.

Follow Bijal Patel’s Website & Socials:

LAUNCH | YouTube | Facebook | Instagram

Welcome to Own Your Brand, hosted by Bijal Patel, entrepreneur, founder, investor, designer, and content creator with over 13 years of corporate experience working at Fortune 500 companies. Within this podcast, you’ll learn about branding, vision, identity, mindset, and how to scale your business to the next level. 

For multi-7 or 8-figures business owners, HR is the No. 1 thing that most people complain about. 

So this week's Own Your Brand podcast episode features Lauren Williams!

Lauren Williams, SPHR is the Founder & Chief Boss Lady of Workplace Harmony, a dynamic group of HR experts (think Avengers) that helps women-owned and minority small businesses thrive by leading high-performing teams and building better workplaces. 

Lauren and her team know how to get the employee experience right — whether it is as simple as being sure your newest rockstars can log on, get to work, and get paid, or it is as complex as blending workplace cultures when you merge one company with another. 

Have you thought about a mentor program or what a more robust DEI process looks like? 

What about recognition and rewards outside of money? 

Lauren cares deeply about the employee experience, and she sees around the corners so her clients can keep their heads down and do the work. 

When you meet Lauren, you'll see her positivity, integrity, and spirituality shine through. You'll know her by her smile and laugh, and you'll hear her tell her clients what they need to hear with honesty and directness. 

Lauren holds an undergraduate degree from West Chester University of Pennsylvania in Finance and Economics and a Master of Arts from Immaculata University in Organizational Development & Effectiveness.

Her job is to help you establish a foundation that is so strong that as grow, you won't need her and her team of experts anymore.

Lauren supports her community in various ways including volunteering on the HR Committee of Pottstown Beacon of Hope, which provides shelter to the homeless population in Montgomery County.

 She also is on the Board of the Foundation for Pottstown Education, helping the school district of Pottstown provide opportunities for students to excel.

Lauren resides in Pottstown, PA with her husband and three kids. 

When she isn't helping her husband find his keys, or wrangling the three children, she loves a good high-energy concert, she can also be found cooking and satisfying her addiction to retail therapy.

So tune in to this week’s episode and get ready to own your brand!

Timestamp

(00:00) Introduction and Background

(02:12) Celebrating Five Years in Business

(03:00) Defining Workplace Culture

(06:19) The Impact of Culture on Recruitment and Retention

(08:09) The Shifting Landscape of the Workplace

(10:19) The Rise of Quiet Quitting

(12:13) The Importance of Accountability in the Workplace

(13:19) Navigating Employee Departures

(14:27) The Impact of Branding on Workplace Harmony

(21:03) Working with Rapidly Growing Companies

(22:45) The Brand Influencer Process

(24:27) Work Environment and Virtual Teams

(25:22) Supporting Small Businesses

(26:11) The Mission of Workplace Harmony

(27:27) Creating a Positive Workplace Culture

Connect with Lauren on Facebook and learn more about Workplace Harmony!

“People ultimately just want to be seen and understood and validated for exactly who they are.“Today, Bijal (@bijal.launch) will tell you the difference maker on how you can stay ahead of your competition and for you understand the intricacies of client relationships. Discover how you can influence with mindset, clear communication, and accountability in shaping exceptional client experience and journey.

Welcome to Own Your Brand, hosted by Bijal Patel, entrepreneur, founder, investor, designer, and content creator with over 13 years of corporate experience working at Fortune 500 companies. Within this podcast, you’re going to learn about branding, vision, identity, mindset, and how to scale your business to the next level. Let’s go and build a world-class brand!

Timestamps

(5:32) Importance of treating people with integrity and grace.

(8:05) Evaluation process of businesses and identifying ideal avatars.

(10:33) Essence of leadership and self-awareness in guiding others.

(12:57) How to support clients during challenging times.

(15:09) Significance of understanding and validating clients' needs for effective coaching and influence.

Would you rather watch this on YouTube? Watch it here.

Follow Bijal Patel’s Website & Socials:

LAUNCH | YouTube | Facebook | Instagram

Welcome to Own Your Brand, hosted by Bijal Patel, entrepreneur, founder, investor, designer, and content creator with over 13 years of corporate experience working at Fortune 500 companies. Within this podcast, you’ll learn about branding, vision, identity, mindset, and how to scale your business to the next level. 

This week's Own Your Brand podcast episode features Sarah Mueller!

Sarah Mueller is a Wharton grad and founder of the Decluttering Club, a multi-7-figure company founded by this amazing woman. It’s a community where over 500,000 people each month are transforming their lives through decluttering and organizing without being overwhelmed or burning out which totally changed their lives and led them to accept who they are.

The Decluttering Club's mission is to equip women to declutter their homes and their lives so they have room to cherish what matters most.

Sarah is a fierce mom of 4 boys living in Pennsylvania.

She’s a mother, a nurturer, and a game-changer.

If you want to learn more about how to build wealth and freedom, and how to let go of the excess that weighs you down so you can focus on what matters most to you and thrive, listen to this podcast and get ready to own your brand.

Timestamps

(00:00) Introduction and Background

(01:23) Transition from Life Coaching to Decluttering

(04:14) Balancing Motherhood and Business

(09:23) Embracing Individuality and Opting Out of Societal Expectations

(11:38) Mission of Decluttering Club

(15:16) Positive Projection and Supportive Relationships

(23:19) Owning Success and Overcoming Shame

(25:06) Desire for Wealth and Unapologetic Ambition

(30:16) Positive Projection and Sharpening Visions

(33:17) Experience with Brand Influencer Program

(35:53) Building the Brand Foundation

(39:06) The Importance of Core Behaviors

(41:31) Decluttering Club's Offerings

(42:29) Sarah Mueller's Personal Bra

Follow Sarah on Instagram and discover the community of the decluttering club!

“I had this false limiting belief that I couldn't build a multi-8-figure business while also being an amazing mom and a reason for that belief system is because there's just not many women out there doing that.“ Today, Bijal (@bijal.launch) will talk about the truth of being a mom and an empire builder. Last week, Bijal had an in-depth conversation with Dr. Stephanie Wigner about motherhood, business, entrepreneurship, and being among one of the top 1% of women who are leading disruptors of the Chiropractic industry, so now, she will give her insights on how entrepreneurship and building a business made a difference in her life. 

Welcome to Own Your Brand, hosted by Bijal Patel, entrepreneur, founder, investor, designer, and content creator with over 13 years of corporate experience working at Fortune 500 companies. Within this podcast, you’re going to learn about branding, vision, identity, mindset, and how to scale your business to the next level. Let’s go and build a world-class brand!

Timestamps

(3:10) A new wave of women with big goals embraces motherhood and breaks the cycle.

(5:17) The dynamic transition of women leading in 2024 in different industries.

(6:36) Best strategies for managing work, family, and business.

(7:29) The value of mentorship and individuality in motherhood and business.

(8:26) Creating your definition of motherhood and breaking societal molds.

Would you rather watch this on YouTube? Watch it here.

Follow Bijal Patel’s Website & Socials:

LAUNCH | YouTube | Facebook | Instagram