OWN YOUR BRAND

“What it actually is how authentic are you with how you are representing yourself and are you providing value with a high level of energy to the other person to the other party? If you enter into a relationship with the question with ‘What's in it for me?’ You are going to literally create a deficit from that person.” Today, Bijal (@bijal.launch) talks about how you build relationships with your current clients, friends, and network that go beyond levels of transactional relationships that you can see that most people do nowadays.

Welcome to Own Your Brand, hosted by Bijal Patel, entrepreneur, founder, investor, designer, and content creator with over 13 years of corporate experience working at Fortune 500 companies. Within this podcast, you’re going to learn about branding, vision, identity, mindset, and how to scale your business to the next level. Let’s go and build a world-class brand!

Timestamps

(03:47) Depositing value back into relationships and honoring people's time

(05:23) Importance of authenticity in building relationships 

(10:40) Establishing trust to build relationship equity 

(15:26) Example of relationship equity in household team

(17:40) Tips for being a good client and paying bills on time 

(20:12) Understanding different levels of energy in relationships 

(27:15) Focus on your relationship with yourself through self-talk and feelings 

Would you rather watch this on YouTube? Watch it here.

Follow Bijal Patel’s Website & Socials:

LAUNCH | YouTube | Facebook | Instagram

“Attention is the scarcest resource that's out there right now. I think a lot of people think it's energy, but attention is powered by energy. So if someone is willing to give you their attention, your job is to pay them back by being valuable.” Today, Bijal (@bijal.launch) talks about leveraging AI to enhance branding and marketing efforts. She discusses the limitations of current AI content generation tools, introduces the innovative "brand brain" technology tailored to your client's specific needs, and she emphasizes the importance of authenticity and maintaining trust with your audience.

Welcome to Own Your Brand, hosted by Bijal Patel, entrepreneur, founder, investor, designer, and content creator with over 13 years of corporate experience working at Fortune 500 companies. Within this podcast, you’re going to learn about branding, vision, identity, mindset, and how to scale your business to the next level. Let’s go and build a world-class brand!

Timestamps

(3:00) Introducing the new innovation, "brand brain".

(6:00) Experiencing increased inbound inquiries and following.

(9:00) Emphasizing the importance of timing in adopting AI.

(12:00) Encouragement to jump in during the early adopter phase.

(15:01) Leading other brand strategies forward through content.

Would you rather watch this on YouTube? Watch it here.

Follow Bijal Patel’s Website & Socials:

LAUNCH | YouTube | Facebook | Instagram

“Get somebody else who believes in you. Somebody who believes in you is worth their weight in gold.” Today, Bijal (@bijal.launch) talks about the grace, accountability, and truths that most CEOs, business leaders, and entrepreneurs who are being challenged and pulled to a higher version of themselves might forget that the journey is also as important as their goals. 

Welcome to Own Your Brand, hosted by Bijal Patel, entrepreneur, founder, investor, designer, and content creator with over 13 years of corporate experience working at Fortune 500 companies. Within this podcast, you’re going to learn about branding, vision, identity, mindset, and how to scale your business to the next level. Let’s go and build a world-class brand!

Timestamps

(3:37) It's normal to feel overwhelmed as a CEO and founder, but remember, it's not a reason to quit.

(6:54) Take rest now if needed; your business won't fall apart without you for a few days.

(8:09) Believe in yourself and have someone else who believes in you; it's crucial for your success.

(10:03) Reflecting on personal growth as a leader and the importance of taking extreme ownership.

(12:25) Acknowledging that business is hard and people often make it seem easier than it is.

(14:03) Reminding entrepreneurs that they are not alone and to stay committed to their journey.

Would you rather watch this on YouTube? Watch it here.

Follow Bijal Patel’s Website & Socials:

LAUNCH | YouTube | Facebook | Instagram

“So if you're a B2C kind of business, you want to create a sense of community right now, because when people are fearful, they go back to groups, they seek love and belonging and on Maslow's Hierarchy of Needs, community gives them a sense of belonging.“Today, Bijal (@bijal.launch) talks about the critical role of branding and precise messaging in maintaining relevance and connection with the audience. The need for businesses to update their messaging to reflect current market conditions.

Welcome to Own Your Brand, hosted by Bijal Patel, entrepreneur, founder, investor, designer, and content creator with over 13 years of corporate experience working at Fortune 500 companies. Within this podcast, you’re going to learn about branding, vision, identity, mindset, and how to scale your business to the next level. Let’s go and build a world-class brand!

Timestamps

(0:00) Introduction and importance of adapting to market changes.

(3:00) Discussing the need to adapt messaging and the impact on business cash flow.

(6:00) Changes in market behavior and the need for precise messaging.

(9:00) Differentiating between businesses with and without cash flow, and their decision-making.

(12:00) Importance of adapting messaging to current market sentiments.

(15:00) Emphasis on bold action and constant adaptation in business.

(18:00) Need for frequent, relevant social media posts to promote business.

(21:00) Changing marketing strategies and continuous engagement.

(24:00) Adapting to market shifts and focusing on innovative offerings.

(27:00) Understanding and targeting the current needs and fears of the market.

Would you rather watch this on YouTube? Watch it here.

Follow Bijal Patel’s Website & Socials:

LAUNCH | YouTube | Facebook | Instagram

Welcome to Own Your Brand, hosted by Bijal Patel, entrepreneur, founder, investor, designer, and content creator with over 13 years of corporate experience working at Fortune 500 companies. Within this podcast, you’ll learn about branding, vision, identity, mindset, and how to scale your business to the next level. 

This week's Own Your Brand podcast episode features Renée Warren!

Meet RENÉE! If you’re aiming to be globally recognized in your industry as a successful entrepreneur, she’s the partner you NEED.

Renée is an author, speaker, mom of two, coffee aficionado, Leo, and fellow entrepreneur. When she’s not crafting the perfect PR pitch or hosting her own podcast, you can find her crushing it at Crossfit, rocking out on drums, or spending quality time with her family.

Her clients rave about her, calling her a motivator, personal cheerleader, and the REAL DEAL. Renée has this incredible knack for helping women push past their fears and create the life & business of their dreams. Through her amazing platform, We Wild Women, she’s changing lives and inspiring entrepreneurs everywhere.

Get ready for some serious inspiration and actionable insights because Renée is about to drop some major knowledge bombs! 

Listen to Renée’s Into the Wild Podcast on Apple Podcast and discover awesome and powerful women behind successful businesses and how they’ve gone through growth to consistently navigate their business and show up 1% better everyday.

“Today, it is your time to drop the excuses and stop citing with self-doubt. Because when you look at what your inevitable brand is, you see that book? I know you do. I know you do because you are world-class at what you do. ” Today, Bijal (@bijal.launch) will talk about writing her very first book and the doubts people have about writing their book while she encourages reframing these doubts into empowering questions.

Welcome to Own Your Brand, hosted by Bijal Patel, entrepreneur, founder, investor, designer, and content creator with over 13 years of corporate experience working at Fortune 500 companies. Within this podcast, you’re going to learn about branding, vision, identity, mindset, and how to scale your business to the next level. Let’s go and build a world-class brand!

Timestamps

(05:00) Empowering entrepreneurs for empire-building through authenticity.

(10:00) 'When You're Ready, This Is How You Heal' by Brianna Wiest. 

(12:21) Importance of champions and mentors in growth.

(14:09) Introducing the 'love is accountability' concept for pushing loved ones towards their potential.

(16:35) Highlighting self-leadership and personal growth through book writing.

(18:13) Harnessing subconscious creativity before sleep.

Would you rather watch this on YouTube? Watch it here.

Follow Bijal Patel’s Website & Socials:

LAUNCH | YouTube | Facebook | Instagram

Welcome to Own Your Brand, hosted by Bijal Patel, entrepreneur, founder, investor, designer, and content creator with over 13 years of corporate experience working at Fortune 500 companies. Within this podcast, you’ll learn about branding, vision, identity, mindset, and how to scale your business to the next level. 

This week's Own Your Brand podcast episode features Dan Martell!

Dan Martell, an award-winning author of the book, Buy Back Your Time, is a successful entrepreneur, husband, and athlete from Canada. Dan's path to success wasn't always smooth—he had a really tough start in his teenage years and faced failure in his initial attempts at building tech companies. 

He eventually found his footing at 24 when he launched his first successful company, Spheric Technologies. Despite the company's early struggles with stagnant growth and operational challenges, Dan managed to break through and sell the company for a lucrative exit.

Dan went on to build and exit two more companies, Flowtown and Clarity.fm. 

With a wealth of experience and knowledge, Dan is now dedicated to helping other SaaS founders achieve their goals with fewer obstacles. 

He founded SaaS Academy and shares his insights on his website and YouTube channel. 

Dan offers a Growth Session for those looking to ramp up sales and grow their SaaS business, providing personalized guidance and coaching. 

If you're an entrepreneur seeking a major turning point in your journey, Dan Martell is the perfect guide to help you achieve success.

Follow Dan Martell on Instagram and Facebook and learn how to Buy Back Your Time.

“Every sales call taken every pitch given should fit underneath this umbrella of these three to five words.” Today, Bijal (@bijal.launch) tackles one of the most intriguing perspectives of closing sales and how you can drive real growth by being in the perspective of your buyers and clients.

Welcome to Own Your Brand, hosted by Bijal Patel, entrepreneur, founder, investor, designer, and content creator with over 13 years of corporate experience working at Fortune 500 companies. Within this podcast, you’re going to learn about branding, vision, identity, mindset, and how to scale your business to the next level. Let’s go and build a world-class brand!

Timestamps

(0:00): Establishing the need for a cohesive sales team aligned with the brand's language and ethos.

(0:59): Emphasizing branding's pivotal role in driving sales by creating compelling messages.

(3:57): Advocating for maintaining a consistent brand tone across all sales interactions to build trust.

(7:24): Offering practical advice on defining the company's tone of voice for effective sales.

(12:41): Promoting an upcoming AI content conversion challenge, highlighting its novelty and value.

Would you rather watch this on YouTube? Watch it here.

Follow Bijal Patel’s Website & Socials:

LAUNCH | YouTube | Facebook | Instagram

“Your brand is the collective perception of the thoughts, feelings, beliefs, experiences, and results that the marketplace is getting by interacting with you.“Today, Bijal (@bijal.launch) tackles one of the most interesting and thought-evoking topic that most entrepreneurs are curious about which is about crafting your brand messaging and tone of voice using AI. What does Bijal mean when she says that you can create a brand messaging perfectly tailored for you and your brand without it sounding mechanical? Let's find out!

Welcome to Own Your Brand, hosted by Bijal Patel, entrepreneur, founder, investor, designer, and content creator with over 13 years of corporate experience working at Fortune 500 companies. Within this podcast, you’re going to learn about branding, vision, identity, mindset, and how to scale your business to the next level. Let’s go and build a world-class brand!

Timestamps

(2:41) Transitioning from a career in commercial interior design to branding and leveraging corporate experience.

(5:00) Discussing limitations in current AI-generated content and the importance of depth in messaging.

(7:03) Understanding branding's role in driving awareness and converting leads.

(9:04) Addressing economic shifts and the need for adaptive brand messaging.

(12:27) Highlighting AI's potential role in future brand development and announcing upcoming challenges.

Would you rather watch this on YouTube? Watch it here.

Follow Bijal Patel’s Website & Socials:

LAUNCH | YouTube | Facebook | Instagram

Welcome to Own Your Brand, hosted by Bijal Patel, entrepreneur, founder, investor, designer, and content creator with over 13 years of corporate experience working at Fortune 500 companies. Within this podcast, you’ll learn about branding, vision, identity, mindset, and how to scale your business to the next level. 

This week's Own Your Brand podcast episode features Benny Fisher!

Benny Fisher, Founder and Visionary of The Big Fish Contracting Company, Co-Founder of The Arena Mastermind, Business Growth Leader for Contractor Dynamics, and host of The Big Fish Cares Podcast, leads with love and authenticity, masterfully transforming pain into purpose. 

His empathetic approach inspires others to consciously design their lives, a reflection of his own journey through adversity to success. 

As he nears the 100th episode of his impactful podcast and conducts transformative workshops, Benny's dedication to guiding individuals in reshaping challenges into growth opportunities cements him as a significant and inspirational figure in the business community, encouraging many to navigate their paths with heart and intentional action.

Timestamps

(00:00) Gino Wickman's wisdom inspires Benny's admiration.

(06:43) Saskatchewan conference invitation leads to a winter speaking engagement.

(12:28) Benny reflects on the standing ovation at the EOS conference.

(15:59) Personal branding realization prompts shift to Benny Fisher identity.

(19:33) Hybrid personal-business branding maximizes growth potential.

(24:01) Partnering with brands enhances personal and business opportunities.

(28:47) Standing ovation at EOS conference underscores impactful storytelling.

(30:35) Branding insights from EOS and Gary Vee inform strategic decisions.

(32:40) Personal brand evolution prioritizes authenticity and consistency.

(34:10) Launching personal website cements commitment to brand development.

(36:27) Facebook persona experimentation informs personal branding strategy.

(38:34) Transition from personal to business branding enables scalability and independence.

(41:23) Personal branding creates opportunities for strategic partnerships.

(43:54) Business preparedness for sale hinges on brand sustainability and growth.

(46:03) Consistency in values ensures alignment in partnerships and brand integrity.

Connect with Benny on LinkedIn and discover more about the Big Fish Contracting Company.