Packaging Unboxd with Evelio Mattos

Packaging Unboxd and The People of Packaging team up to unbox the $150 bottle of Gold Fashioned from Sunday's finest along with Co-founder Robert Haynes and Damiane Nickles.

Color, materials, production processes, as well as why each design decision was made is explained in this episode as we enjoy ourselves a few Gold Fashions. 

Learn how delayed gratification designed into packaging can increase consumer anticipation and drive brand affinity. Or how panels in packaging can be used to tell an excitement creating story.

Packaging design is critical when designing packaging for alcohol and ready to drink market as it allows the server to feel special and enjoy the process of unboxing the bottle in their own special way.

Episode links:

Order your own Sunday's Finest Gold Fashion here

Listen to Adam Peek's People of Packaging Podcast here

Connect with Evelio on LinkedIn and learn more about packaging design here

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What is B Corp Certification?

Should design agencies get B Corp certification?

And what are the benefits, or why should you get B Corp certified?

Here Design, shares all of these answers and helps us understand why you should consider B Corp certification for your future.

Episode Links:

B Corp Certification

Here Design

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This mind blowing mono-material packaging design makes you question what you thought you knew about molded fiber and product packaging manufacturing.

The team at Colourform (yes, with a U), are questioning why everything is overpackaged and how to reduce materials and packaging components to deliver fresh take on branding and what it means to package something.

Their award winning brand building molded fiber designs challenge everything from how to package a bottle and cosmetics, to fragrance and fashion. 

Listen to learn the first 5 things you need to ask before you start down the path of molded fibre (yes, with an "re" not an "er")

Links to stuff in the show:

ColourForm

James Cropper

La Vie Est Belle by Lancome packaging

Ruinart packaging

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Connect with Evelio on LinkedIn for his packaging classes

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Evelio talks to Dirty Dough founder Bennett Maxwell about how their cookie box got them sued by Crumbl cookies and they turned it into content that more than doubled their franchises from 90 to over 200 in 2 months. 

Plus learn how finding the right coating allowed them to reduce their packaging spend and increase user experience for non-customers! Did you know that Uber Eats make up 25% of most take-out orders and are considered non-customers?

Links:

* Dirty Dough Cookies

* Bennett Maxwell

* Buckwild Media

* EKR Agency

Love learning about packaging?

Subscribe to our Youtube channel

Olive Natural Skincare launched a complete packaging redesign, but why? What's the reason for redesigning packaging that's worked for over 10 years? 

Hear how Mike Green and his team made the decision to redesign their brand's packaging, who this New Zealand based skincare company chose for the redesign, and what happens after you get your new packaging.

From this episode you'll get:

Questions to ask yourself before a packaging redesign

Strategy to communicate your upcoming packaging redesign

How to grown an agency internationally

You'll get this and a ton more!

Order your own Olive Natural Skincare products here

Connect with Evelio on LinkedIn here

We produce trillions of packaging units every year

Every brand is talking about sustainability

And we Spend months designing this packaging

But are we being scammed by sustainability?

Carbon Offsetting, Hemp Paper, Aluminum, Recycling, Stand-up Pouches, are these sustainable packaging scams?

Should you be designing differently? 

Listen to this honest conversation about each of these topics with sustainability expert Paul Foulkes Arellanos and learn what is and isn't a scam, and what you can do today to make your brand more sustainable.

Connect with Paul on LinkedIn

Follow his Company on LinkedIn

Connect with Evelio on LinkedIn

Introducing mew products to the market today require attractive packaging that is sustainable. EAT ROTTEN, the new healthy alternative to those sugar-filled gummy worms from the 90's is doing just that. Launching with compostable sachets and a healthier sugar alternative this grotesquely beautiful pack flies in the face of the current minimalist design trend in candy.

Here's what you'll get in this episode:

Hard lessons learned: How packaging can delay your product launch.

We didn't consider print production: How files need to be set up from the start

Managing color: How some substrates react to color and the different processes to overcome BAD color.

In this episode with EAT ROTTEN we share all of the hard earned lessons of launching a product when you don't know packaging. Most start-ups out there are launching a product not packaging, so packaging is thought of last. Michael Fisher shares the difficult reality of launching candy packaging warts and all. 

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Support ROTTEN gummy worms here

Learn more about Michael Fisher on LinkedIn

Step into their disgusting lab here

Connect with Evelio on LinkedIn

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Want more packaging design content? How to design packaging, what is luxury packaging, what is sustainable packaging? Get everything you want to know about packaging design from the podcast.

Jonathan Assaraf, Packaging Designer and Co-founder of DIPalready.com shares how his brand is redefining what sustainable packaging means. 

Jonathan explains what materials they chose, what packaging they buy stock and what packaging they buy custom. 

We also talk about the timeline to get packaging and production issues to look out for.  

John shows that you don't have to customize every piece of packaging when your consumer's focus is sustainability and high design.  

Rate Review the Podcast

Links: 

Uline Stock Shippers

Dip Premium Haircare

Connect with Evelio

#packaging #packagingdesign #graphicdesign #design #startup #branding #designeducation #recycle #sustainability

Black Ink Projects Co-founders Matt and Hayden answer how they are consistently innovative and pushing the bounds of packaging design.

After designing the latest shoebox for the Adidas x Mr. Bailey release. Their Mycelium box and amniotic sac-like shoe bag has been featured everywhere from Hypebeast to Trendhunter as a groundbreaking shoe box. 

So how do they manage to stay so far ahead of trends and pushing manufacturing beyond the norms? Haden and Matt give a masterclass in never settling for now and how to always look to the future.

Want more packaging design content? How to design packaging, what is luxury packaging, what is sustainable packaging? Get everything you want to know about packaging design from the podcast.

Learn more about Black Ink Projects

Check out their work on Instagram

Connect with Haden and Matt on Linkedin

Connect with Evelio on LinkedIn