In Part 5 of our scaling series, Joey and Kevin discuss route density, another foundational element of scaling a simple service lawn care company. Join us as we share tips and trick on creating the route density recurring revenue strategy that is often bypassed and overlooked.

Kevin Salters is a former GM of multiple million dollar lawn care companies. He has led lawn care teams of up to 300 people, and been a part of selling companies to TruGreen and Brightview. He is the owner of Root Development LLC in Connecticut.

00:00 Introduction to Lawn Care and Seasonal Preparation

03:26 Physical Preparation and Fitness Challenges

06:27 Building Route Density in Lawn Care

09:22 Understanding Recurring Revenue and Business Stability

12:36 The Importance of Customer Relationships

15:30 Effective Communication and Customer Retention

18:37 Navigating Business Pressures and Financial Management

21:36 Leveraging Experience for Profitability

24:30 Conclusion and Future Insights

27:10 Simplicity in Lawn Care Practices

29:39 The Importance of Consistency in Lawn Maintenance

31:08 Maximizing Profit Through Route Density

32:59 Understanding Pricing Models in Lawn Care

35:46 Identifying Profitable Neighborhoods for Lawn Care

37:39 Collaboration in the Lawn Care Industry

40:35 Expanding into New Areas Effectively

42:52 Leveraging Technology for Route Density

48:33 Building Client Relationships Through Quality Service

About the Host—

Joey and Megan Coberly are the founders and owners of The Landscaping Bookkeeper, a bookkeeping company for lawn care business owners. They specialize in teaching their clients how to understand their business numbers. When the lawn care business owner understands their numbers, they can make wise decisions that lead to profitability.

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