In this episode, Kory and LeRoy sit down with Aaron Suttenfield, founder of A&D Suttenfield Landscaping, to explore the role of faith, family, and values in building a successful business from the ground up.

Aaron shares his journey—from mowing grass in high school to leading a full-service landscape company—and how staying true to his principles has shaped every part of his business. With a strong focus on customer service, employee relationships, and doing the right thing (even when it’s hard), Aaron explains how he built a business that reflects more than just financial goals.

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Join 800 landscapers at the LeanScaper Finance Intensive in Dallas, Sept. 15–16, and build a three year plan with AI, robotics, and smart investments to scale profits and increase your company's value.

https://leanscaper.com/financial-blueprint-intensive?utm_source=apple_podcasts&utm_medium=podcast&utm_campaign=event_promotion&utm_content=TheGreenGrindPodcast_finance_intensive

In this episode, Kory and LeRoy are joined by Adam Fullerton, a marketing strategist and creative agency owner who helps service-based businesses cut through the noise and actually connect with customers.

Adam breaks down what most companies get wrong about marketing—and how to fix it. From storytelling and brand consistency to knowing your audience and crafting the right message, Adam offers practical strategies you can apply right now to grow your business the smart way.

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Need a website? Use the code GreenGrind to get your first month for $1. 

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Join 800 landscapers at the LeanScaper Finance Intensive in Dallas, Sept. 15–16, and build a three year plan with AI, robotics, and smart investments to scale profits and increase your company's value.

https://leanscaper.com/financial-blueprint-intensive?utm_source=apple_podcasts&utm_medium=podcast&utm_campaign=event_promotion&utm_content=TheGreenGrindPodcast_finance_intensive

In this episode, Kory and LeRoy sit down with Eric Hill, a driven entrepreneur who has built his landscaping business through grit, vision, and relentless focus on relationships. Eric shares the real story behind starting small, facing setbacks, and pushing through the challenges of growing a company in a competitive industry.

From developing leadership skills to creating a culture that values people, Eric’s journey is packed with lessons on resilience, growth, and staying grounded through it all. He also highlights the importance of surrounding yourself with the right team, adapting to industry changes, and leading with integrity.

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Need a website? Use the code GreenGrind to get your first month for $1. 

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For his fourth appearance on The Green Grind, Kory and LeRoy welcome back Sam Gembel, co-owner of Atlas Outdoor, to dive into the strategic side of scaling a landscaping business—with purpose.

Sam shares how focusing on leadership, culture, and communication has transformed both client experiences and team performance. From hiring with intention to creating clear SOPs (standard operating procedures), he explains how structure, consistency, and accountability have propelled Atlas Outdoor to the next level.

If you’re a business owner looking for more than the usual hustle-and-grind narrative, this conversation offers a fresh, sustainable perspective on what real success looks like.

Free Trial + 20% Off Jobber for 6 Months: go.getjobber.com/ballardinc

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Kory and Leroy are joined by Derek Lines, CEO of Showtime Homes, to dive into what makes his business—and his leadership—stand out in a crowded market.

From pounding nails on a framing crew to creating a culture-driven custom home building company, Derek breaks down the mindset, mistakes, and momentum that fueled his journey. He shares how emotional intelligence, brand energy, and hard conversations are key to building lasting client relationships and an all-in team.

This episode is packed with leadership gold: how to develop a standout brand, inspire loyalty in employees, own your mistakes, and still love your business years later. Whether you’re in landscaping, construction, or any service industry, Derek's story will give you a blueprint for doing things different—and better.

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Need a website? Use the code GreenGrind to get your first month for $1. 

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In this powerful episode, Kory and Leroy welcome back Jonathan Guinipero, owner of Stateline Landscaping in Massachusetts. After appearing on the show in 2022, Jonathan returns with a raw, honest look at how downsizing his business nearly cost him everything—including his marriage and family time.

Jonathan shares how he went from feeling "comfortable" with just two employees to realizing he was simply stuck in survival mode. He opens up about the emotional toll, the wake-up call that changed everything, and how hiring a business coach helped him rebuild his company and personal life. This is a must-listen for any entrepreneur questioning their path, searching for clarity, or needing motivation to make real change.

If you’re in the trenches, trying to grow a business without losing yourself in the process—this one’s for you.

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Need a website? Use the code GreenGrind to get your first month for $1. 

https://www.greenfrogwebdesign.com/koryballard

In this unscripted and insightful episode of The Green Grind Podcast, hosts Kory Ballard and LeRoy Mains sit down for a candid conversation about business growth, facility upgrades, leadership standards, and long-term planning. LeRoy shares the story behind Brilliant Borders' new facility—why they built it, the impact on team culture, and the operational challenges that came with expansion.

They also dive into the hidden costs of scaling, the power of consistent expectations, and the mindset shifts that help sustain growth. Whether you're in year one or twenty of your business journey, this episode is packed with real talk, lessons learned, and forward-thinking strategies that every green industry entrepreneur can relate to.

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At just 22, Brenden Beal is building something big with Beals Lawn Services in Columbus, OH. From mowing 80 properties solo to running full-time crews and managing HOAs, Brenden shares the real story behind scaling quickly, learning hard lessons, and course-correcting for long-term success.

He talks about pricing mistakes, the challenges of hiring friends, and how discipline, honesty, and leadership have reshaped his business in 2025.

Whether you're just getting started or ready to grow, this one's packed with practical insight.

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In this special episode of The Green Grind, hosts Kory and LeRoy sit down with a very special guest—LeRoy’s wife, Kirstin Mains. Kirstin is more than just a partner at home—she’s the original brains behind Brilliant Borders Landscaping. From a bold decision to buy a weekend curbing business off a neighbor to growing it into a full-scale landscaping operation, Kirstin shares her unique entrepreneurial journey.

You’ll hear how she went from hands-on curb installation to managing crews, balancing family life, and stepping in and out of the business as it evolved. Kirstin opens up about working alongside her husband, the power struggles and personal growth that came with it, and how clearly defined roles—and a whole lot of grit—helped the company thrive.

This episode offers real insight into running a family business, navigating leadership as a couple, and what it truly takes to build something from the ground up. Whether you're a husband-wife team or just building your dream, this one’s packed with honest lessons and inspiration.

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In this episode, Kory and LeRoy sit down with Denver, the founder of Legacy Land Pros in Northeast Ohio. Denver’s journey started with a push mower and a dream—and just a few years later, he’s running a thriving landscape and maintenance company with 25+ employees and a plan for regional expansion.

He breaks down how he scaled fast, why mentorship changed the game, and what it takes to build a business that creates real careers—not just jobs. You’ll hear about the growing pains, mindset shifts, and operational strategies that took Legacy from weekends and worn-out mowers to a year-round, multi-crew powerhouse.

Whether you're cutting your first lawn or managing your first million, this one’s packed with insight, honesty, and hard-earned advice from a guy still in the trenches.

Free Trial and 20% off Jobber for 6 months:

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Need a website? Use the code GreenGrind to get your first month for $1. 

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