Increase your earning potential and stand out in a crowded market by focusing on a specific niche can be the key to success.

Our guest for today's episode is Philip Egnatz, owner of Southlake Land Management based in Lowell, IN. He’s a full time union heavy equipment operator before starting his own company as a side hustle back in 2019.

In this episode, Philip talks about his motivation in putting up his own business, the equipment he used to run when he started and the challenges he faced along the way. He also shares some valuable insights on providing value to the customers by going above and beyond their expectations.

He also shares a setback he experienced that somehow is affecting his business from growing. He emphasizes the importance of taking responsibility for the job and meeting the high standards he sets for himself.

Listen until the end as Ryan will also share some tips on how to effectively market yourself to help your side hustle turn into a full time gig.

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