We all know that sales and marketing depend on each other, but we often see those teams go in different directions. During this episode, Darrell Amy, founder of Revenue Growth Engine, explains how a sales and marketing alignment could be the key to accelerating your business’s growth.

He also shares two ways to get revenue, why quarterly business reviews are so important and why inbound is not the best strategy for B2B companies.

Links

• 353 - Show Notes
• Take the Accelerated Pulse Check!
• Masterclass
• Accelerated Sales Program

Connect With Paul 

• On LinkedIn
• On Facebook
• On Twitter: @BuildLiveGive
• On Instagram: @paulhigginsmentoring
• Email: Paul@paulhigginsmentoring.com

Thank You for Tuning In!

55% of communication is body language, and we can only do that through video. So why not use it to boost your company’s revenue?

During this episode, Paul will show you how he overcame the fear of making videos, the eight ways you could use it for your sales, and the tools he uses to make the whole process a lot easier.

Links

• 352 - Show Notes
• Take the Accelerated Pulse Check!
• Masterclass
• Accelerated Sales Program

Connect With Paul 

• On LinkedIn
• On Facebook
• On Twitter: @BuildLiveGive
• On Instagram: @paulhigginsmentoring
• Email: Paul@paulhigginsmentoring.com

Thank You for Tuning In!

A video content strategy sounds very daunting for many, but all you need to do is  find the proper tools to make your job easier.

In this episode, Craig Lillard, founder of ClipScribe, shares some tips to get attention on your social media using video and the standup comedy principle he uses when creating content. He also reveals the new features that his platform is offering to help you create great video content.

Links

• 351 - Show Notes
• Take the Accelerated Pulse Check!
• Masterclass
• Accelerated Sales Program

Connect With Paul 

• On LinkedIn
• On Facebook
• On Twitter: @BuildLiveGive
• On Instagram: @paulhigginsmentoring
• Email: Paul@paulhigginsmentoring.com

Thank You for Tuning In!

After years of working along with Copper, a sales CRM platform, Paul shares his experience on lead generation as a cloud partner.

The more valuable lesson: Create your own leads. During this 10 minute episode, he lists 5 reasons why you should take a shortcut and simply learn from his experience and where you can get help if you're not building those leads quickly enough.

Links

• 350 - Show Notes
• Take the Accelerated Pulse Check!
• Masterclass
• Accelerated Sales Program

Connect With Paul 

• On LinkedIn
• On Facebook
• On Twitter: @BuildLiveGive
• On Instagram: @paulhigginsmentoring
• Email: Paul@paulhigginsmentoring.com

Thank You for Tuning In!

Most business owners get to a point where their business is working, but they don’t know how to scale. The quick answer to that would be a management change, and Juliana Marulanda, from ScaleTime, will tell us all about it in this podcast episode.

During the conversation, Paul and Juliana will cover all kinds of challenges agency owners face in scaling, how they help them overcome those challenges, and how building habits are essential to implement complex systems to help you scale.

Links

• 349 - Show Notes
• Take the Accelerated Pulse Check!
• Masterclass
• Accelerated Sales Program

Connect With Paul 

• On LinkedIn
• On Facebook
• On Twitter: @BuildLiveGive
• On Instagram: @paulhigginsmentoring
• Email: Paul@paulhigginsmentoring.com

Thank You for Tuning In!

Finding your ideal client is a task that involves a lot of research. If you don’t know where to start or even how to do it, Paul shares his experience and insights on defining your target audience, some practical tips on how to do the research and a framework and other resources to help you nail your research.

Links

• 348 - Show Notes
• Take the Accelerated Pulse Check!
• Masterclass
• Accelerated Sales Program

Connect With Paul 

• On LinkedIn
• On Facebook
• On Twitter: @BuildLiveGive
• On Instagram: @paulhigginsmentoring
• Email: Paul@paulhigginsmentoring.com

Thank You for Tuning In!

The LinkedIn game could be confusing for most consultants and cloud partners. With around 750 million members, getting in front of key decision-makers and generating leads consistently could be very overwhelming.

In this episode, Alex Pirouz, from Linkfluencer, shares their four steps methodology on finding, connecting, and generating sales on LinkedIn, the platform they have built to make outreach more and his Ambassador program.

Links

• 347 - Show Notes
• Take the Accelerated Pulse Check!
• Masterclass
• Accelerated Sales Program

Connect With Paul 

• On LinkedIn
• On Facebook
• On Twitter: @BuildLiveGive
• On Instagram: @paulhigginsmentoring
• Email: Paul@paulhigginsmentoring.com

Thank You for Tuning In!

The LinkedIn messaging platform is not the most friendly tool to do some outreach. However, for most sales partners and consultants, this is the platform they get most of their leads. In this episode, you are going to learn one tactic to double your responses on LinkedIn, how to use other native functions and where to find more information to expand your network.

Links

• 346 - Show Notes
• Take the Accelerated Pulse Check!
• Masterclass
• Accelerated Sales Program

Connect With Paul 

• On LinkedIn
• On Facebook
• On Twitter: @BuildLiveGive
• On Instagram: @paulhigginsmentoring
• Email: Paul@paulhigginsmentoring.com

Thank You for Tuning In!

As a salesperson, you need to find the right people to talk to if you want to make progress and successfully complete a sale. But how do you determine your customer’s criteria to choose one proposal over the other?

Steve Gielda, from Ignite Selling, has the answer. During this episode, you will learn how to develop decision criteria, who are decision-makers in sales, and price is not the number one reason people buy from you. The takeaway here is that what is important is constructing information and what you do with it.

Links

• 345 - Show Notes
• Take the Accelerated Pulse Check!
• Masterclass
• Accelerated Sales Program

Connect With Paul 

• On LinkedIn
• On Facebook
• On Twitter: @BuildLiveGive
• On Instagram: @paulhigginsmentoring
• Email: Paul@paulhigginsmentoring.com

Thank You for Tuning In!

There is not a sales system without a clear and organised follow up process. During this episode, Paul explains how common it is for business owners to lose opportunities when they don’t implement a few actions to follow up on potential clients.

Here you will learn what are those common mistakes, what are the 3 ways to solve them and learn some scripts to help you nail your follow ups.

Links

• 344 - Show Notes
• Take the Accelerated Pulse Check!
• Masterclass
• Accelerated Sales Program

Connect With Paul 

• On LinkedIn
• On Facebook
• On Twitter: @BuildLiveGive
• On Instagram: @paulhigginsmentoring
• Email: Paul@paulhigginsmentoring.com

Thank You for Tuning In!