How to Scale a Video Business

Personal Habits to help you succeed in your video business. EP #180 - Den Lennie


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Today, Den talks about ways in which you can hack yourself and your daily habits so you can make maximum money in minimum time.

Here's a sneak peek at what you'll hear:

  • Den's two eye-opening observations of his best performing Video Accelerator members. -1:20
  • The "pant shitting" topic that almost always stops flakes, tire kickers, and time-wasters in their tracks. (If you ever feel like a prospective client is wasting your time, just bring up this topic and watch them scamper off like a cockroach seeking a place to hide. -  1:50)
  • Why only drooling idiots ask "What's the key to success?" - 2:15
  • A startling statistic taken from Den's mastermind group that'll make you want to join right quick. You may not believe your ears when Den first gives this statistic at 3:00
  • The “two-word” secret for cranking up your focus, ratcheting up your creative juices, and unleashing a flood of creativity to solve big business (and life) problems you may have right now. (Not to be too negative, but know this: this is not a sexy or glamorous secret, but make no mistake, it works like crazy for those who are not afraid of a bit of discomfort and put this into action. - 4:40)
  • A little-known business book you'd be silly not to read. - 6:50
  • Why the only thing that should dirty a business owner's hands is money! - 9:20
  • A dead giveaway that a freelance video guy is clueless about how to scale a business. (HINT: it's something they say when the topic of marketing comes up. Den said that if he got a nickel for every time he heard a freelancer say this he would put all those nickels in a sock and beat the next person who said it. - 10:10)
  • The little-talked-about marketing "lag". - 11:05
  • What a "trust-building" funnel is, and why you should have one if you haven't already. - 18:00
  • Why you should actively seek to get rid of clients! - 19:20
  • Are you chasing rabbits or elephants? Hear this client-getting lesson at 20:00
  • The “CA” secret to accelerating your business growth and maximizing your business’s profits in minimum time. (This one is more mental than practical and can take a bit of discipline, but I'm sure you won't mind when you start seeing the results!  - 21:00)


Connect with Den on LinkedIn https://www.linkedin.com/in/denlennie/
Get more great resources over at https://www.denlennie.com/

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Connect with Den on Instagram: https://www.instagram.com/den_lennie

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How to Scale a Video BusinessBy Den Lennie

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