If you are a sports enthusiast, you are surely familiar with the name Saigon Heat - Vietnam's first professional basketball team, founded by MSE Group 🏀.

In this week's episode of the Vietnam Innovators podcast, we will meet Connor Cường Nguyễn, Chairman of MSE Group, a diverse sports ecosystem that includes the Saigon Heat basketball team, the first and largest university sports tournament in Vietnam (VUG), the national professional basketball league (VBA), and the exclusive broadcasting rights to the NBA in Vietnam.

In conversation with host Hao Tran, Connor Cường Nguyễn will share fascinating insights about the sports business market in Vietnam and introduce Pickleball - the latest sports craze spreading rapidly 🤗.

Don't miss this episode to learn more about the potential of Pickleball, the sports business market in Vietnam, and the latest trends you shouldn't miss out on!

Listen to this episode on YouTube.
And explore many amazing articles about the pioneers at: https://vietcetera.com/vn/bo-suu-tap/vietnam-innovator
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