Pitching Powerhouse

Pitching Powerhouse

By Award-Winning PR Agency Owner, Jen BersonBusinessEntrepreneurshipEducationHow To
Download on the App Store

Pitching Powerhouse episodes

  • 12 Steps You Need to Take to Build a Successful PR Agency

    Ready To Build A Successful PR Agency? 🤩

    There are so many incredible reasons to get into PR—AND to start your very own agency.

    From the flexibility to work when you want (with clients you love) to doing something that lights you up every single day, PR is worth diving into.

    But starting a PR agency…where should you even start?

    Listen now to discover the 12 essential steps you need to take (in order!) to start a successful PR agency.

    Make sure to download your FREE PR Agency Action Plan to discover the 12 steps you need to take to grow & scale your PR agency this year: https://www.jenerationacademy.com/action-plan 

    To learn more about The Agency Accelerator, head here: https://www.jenerationacademy.com/waitlist 

    Looking for a transcript for this episode? Check out the blog post: https://www.jenerationacademy.com/blog/successful-PR-agency

    * * *

    Join our free Facebook group community: https://www.facebook.com/groups/profitableprpros/ 
    Access our online hub for PR pros: https://www.profitableprpros.com 
    Download our free resources: https://www.jenerationacademy.com/our-resources 
    Become a Pitching Powerhouse: https://www.jenerationacademy.com/programs 
    See our success stories: https://www.jenerationacademy.com/pr-pro-spotlight 

    27 min
  • How This PR Pro Overcame a Scarcity Mindset and Blossomed Into Confidence — PR Pro Spotlight ft. Amanda Holdsworth

    Have you ever wondered what it’s like to live a life you love running a PR agency and working with your dream clients? Our PR Pro Spotlight Series interviews our students and community members who have made the leap into PR and found huge success!

    We’ll be covering all the juicy insider details, from their biggest challenges and favorite parts of the job to their best advice for aspiring PR pros.

    Today, we’re sitting down with the amazing Amanda Holdsworth, Founder of Holdsworth Communications! Amanda has an incredible 22 years of experience in PR, and four degrees to go along with it. It’s not surprising that she’s an absolute powerhouse in educational PR!

    To learn more about Amanda Holdsworth check out her website: www.holdsworthcommunications.com 

    If you’re curious about joining The Agency Accelerator so that you can experience the type of success that Amanda has, head here for more info: https://www.jenerationacademy.com/agency-accelerator 

    Read Amanda's blog post interview: https://www.jenerationacademy.com/blog/amanda-holdsworth-pr-pro-spotlight

    * * *

    Join our free Facebook group community: https://www.facebook.com/groups/profitableprpros/ 

    Download our free resources: https://www.jenerationacademy.com/our-resources 

    Become a Pitching Powerhouse: https://www.jenerationacademy.com/programs 

    See our success stories: https://www.jenerationacademy.com/pr-pro-spotlight 

    Access our online hub for PR pros: https://www.profitableprpros.com 

    42 min
  • How to Set Client Boundaries So You Don't Get Taken Advantage Of

    Stop Getting Taken Advantage of By Clients! ❌

    What should you do when a client is always sending you last-minute asks? 

    I mean, all of us have worked with a disorganized client at one point or another. 🙄

    But trying to figure out what to do in these situations can cause you a serious headache!

    There’s a delicate line between setting boundaries, keeping clients happy, and of course, protecting your time and business!

    So how do you set boundaries with your clients? 🤔

    Listen now to discover my best tips for setting healthy boundaries with your clients so you don’t get taken advantage of.

    Make sure to download your FREE PR Agency Action Plan to discover the 12 steps you need to take to grow & scale your PR agency this year: https://www.jenerationacademy.com/action-plan

    To learn more about The Agency Accelerator, head here: https://www.jenerationacademy.com/agency-accelerator

    Looking for a transcript for this episode? Check out the blog post: https://www.jenerationacademy.com/blog/client-boundaries

    *     *     *

    Join our free Facebook group community: https://www.facebook.com/groups/profitableprpros/
    Access our online hub for PR pros: https://www.profitableprpros.com
    Download our free resources: https://www.jenerationacademy.com/our-resources
    Become a Pitching Powerhouse: https://www.jenerationacademy.com/programs
    See our success stories: https://www.jenerationacademy.com/pr-pro-spotlight

    30 min
  • The Magic of SOPR: How to Combine Social Media & PR to Get Your Clients the Best Results

    Today, we’re sitting down with the amazing Carey Balogh and Lauren Genest, the Founder and Vice Groupie of Brand Groupies! These two incredible women pioneered their own PR method that is seriously transforming their industry.

    To learn more about Lauren & Carey, check out their website: https://brandgroupies.com/ 

    Looking for a transcript for this episode? Check out the blog post: https://www.jenerationacademy.com/blog/brand-groupies-podcast-interview 

    * * *

    Join our free Facebook group community: https://www.facebook.com/groups/profitableprpros/ 

    Download our free resources: https://www.jenerationacademy.com/our-resources 

    Become a Pitching Powerhouse: https://www.jenerationacademy.com/programs 

    See our success stories: https://www.jenerationacademy.com/pr-pro-spotlight 

    Access our online hub for PR pros: https://www.profitableprpros.com 

    47 min
  • 4 Questions to Ask a Client Before You Start Working With Them

    What Should You Ask Potential Clients? 🧐

    Wondering what questions you should ask a prospective client before you start working with them?

    Asking the right questions makes a huge difference in how successful you’re able to be (and how HAPPY you’ll be while working with a client, too).

    But most of us aren’t quite sure what questions are important to ask.

    Listen now to discover four questions you should ask every client before you start working with them (and my BEST tips for vetting your clients beyond those questions).

    Make sure to download your FREE PR Agency Action Plan to discover the 12 steps you need to take to grow & scale your PR agency this year: https://www.jenerationacademy.com/action-plan 

    To learn more about The Agency Accelerator, head here: https://www.jenerationacademy.com/waitlist 

    Looking for a transcript for this episode? Check out the blog post: https://www.jenerationacademy.com/blog/questions-to-ask-a-client

    * * *

    Join our free Facebook group community: https://www.facebook.com/groups/profitableprpros/ 
    Access our online hub for PR pros: https://www.profitableprpros.com 
    Download our free resources: https://www.jenerationacademy.com/our-resources 
    Become a Pitching Powerhouse: https://www.jenerationacademy.com/programs 
    See our success stories: https://www.jenerationacademy.com/pr-pro-spotlight 

    31 min
  • How to Explain the Value of PR to Your Clients

    How Do You Explain The Value Of PR? 🧐

    There are so many incredible benefits of PR for businesses...but unfortunately, a LOT of potential clients don’t really understand how PR can impact their growth and why the work you do is so important.

    It’s YOUR job as a PR pro to educate your clients about the value of PR.

    And honestly? It’s easier said than done.

    Luckily, there are some key strategies that will help you steer your clients in the right direction and set yourself up for success! Because when clients know what to expect and understand the true value they’re receiving, you’ll be able to have a much better relationship with them long-term!

    Listen now to discover my best tips for educating your clients on the value of PR.

    Make sure to download your FREE PR Agency Action Plan to discover the 12 steps you need to take to grow & scale your PR agency this year: https://www.jenerationacademy.com/action-plan 

    To learn more about The Agency Accelerator, head here: https://www.jenerationacademy.com/agency-accelerator 

    Looking for a transcript for this episode? Check out the blog post: https://www.jenerationacademy.com/blog/value-of-pr

    * * *

    Join our free Facebook group community: https://www.facebook.com/groups/profitableprpros/ 
    Access our online hub for PR pros: https://www.profitableprpros.com 
    Download our free resources: https://www.jenerationacademy.com/our-resources 
    Become a Pitching Powerhouse: https://www.jenerationacademy.com/programs 
    See our success stories: https://www.jenerationacademy.com/pr-pro-spotlight 

    29 min
  • Why She Left a Successful Corporate Career to Start Her Own PR Agency — PR Pro Spotlight ft. Anika Jackson

    Have you ever wondered what it’s like to live a life you love running a PR agency and working with your dream clients? Our PR Pro Spotlight Series interviews our students and community members who have made the leap into PR and found huge success!

    We’ll be covering all the juicy insider details, from their biggest challenges and favorite parts of the job to their best advice for aspiring PR pros.

    Today, we’re sitting down with the amazing Anika Jackson, Founder of Anika PR! She’s a mother, community volunteer, philanthropist, and brand strategist...and she left a very successful corporate career to start her own PR agency.

    To learn more about Anika, check out her website: http://www.anikapr.com

    If you’re curious about joining The Agency Accelerator so that you can experience the type of success that Anika has, head here for more info: https://www.jenerationacademy.com/waitlist

    Read Anika's blog post interview: https://www.jenerationacademy.com/blog/anika-jackson-pr-pro-spotlight

    * * *

    Join our free Facebook group community: https://www.facebook.com/groups/profitableprpros/

    Download our free resources: https://www.jenerationacademy.com/our-resources

    Become a Pitching Powerhouse: https://www.jenerationacademy.com/programs

    See our success stories: https://www.jenerationacademy.com/pr-pro-spotlight

    Access our online hub for PR pros: https://www.profitableprpros.com

    43 min
  • How to Avoid Burnout When You're a Busy PR Professional

    Want To Know How To Prevent Burnout As A PR Pro? 👀

    Burnout can be a huge problem for any entrepreneur.

    But as a busy PR pro working for yourself, handling clients, pitching, and working to grow your agency, there’s SO much on your plate...which can seriously be a recipe for burnout.

    Especially with the busyness of the holiday season approaching, it’s important to prioritize your mental health.

    Taking a step back and learning how to prevent burnout will set you up for a happy, healthy, and successful new year!

    Listen now to discover my five best tips for avoiding and preventing burnout as a PR pro.

    Go from PR solopreneur to agency owner! Grab my Agency Owner’s Toolkit now: https://www.jenerationacademy.com/toolkit 

    To learn more about The Agency Accelerator, head here: https://www.jenerationacademy.com/waitlist 

    Looking for a transcript for this episode? Check out the blog post: https://www.jenerationacademy.com/blog/how-to-avoid-burnout

    * * *

    Join our free Facebook group community: https://www.facebook.com/groups/profitableprpros/ 
    Access our online hub for PR pros: https://www.profitableprpros.com 
    Download our free resources: https://www.jenerationacademy.com/our-resources 
    Become a Pitching Powerhouse: https://www.jenerationacademy.com/programs 
    See our success stories: https://www.jenerationacademy.com/pr-pro-spotlight 

    37 min
  • 3 Steps to Create an Effective Press Plan for 2022

    Ready To Create The Perfect Press Plan? 🤓

    Getting ready for the new year as a PR pro means setting goals, making a plan, and of course, creating a press plan.

    A press plan lets you map out your PR strategy for the year with each of your clients!

    There are lots of reasons to use a press plan, especially to help YOU stay organized and plan ahead.

    Want to know how to create an effective press plan?

    Listen now to discover the 3 key steps to creating a great press plan in 2022.

    Want more insider secrets on offering stellar PR services to your clients? Make sure to snag my FREE PR Insider Secrets guide: https://www.jenerationacademy.com/pr-insider-secrets 

    To learn more about The Pitch Lab, head here: https://www.jenerationacademy.com/tpl 

    Looking for a transcript for this episode? Check out the blog post: https://www.jenerationacademy.com/blog/press-plan


    * * *

    Join our free Facebook group community: https://www.facebook.com/groups/profitableprpros/ 
    Access our online hub for PR pros: https://www.profitableprpros.com 
    Download our free resources: https://www.jenerationacademy.com/our-resources 
    Become a Pitching Powerhouse: https://www.jenerationacademy.com/programs 
    See our success stories: https://www.jenerationacademy.com/pr-pro-spotlight 

    29 min
  • 6 Steps to a Successful Public Relations Career (Even if You Have No Experience)

    Want To Get Into PR (Even Without Prior Experience)? 👀

    If you’re getting ready to choose your profession, or you’re considering switching things up, a public relations career is amazing for a number of reasons!

    PR has changed my life for the better, and I know it can do the same for you — and guess what?

    You can become a publicist today, even if you’re brand new and have no experience.

    Listen now to discover my six-step process for building a successful career in PR, even if you have no contacts and no experience!

    Ready to begin a wildly successful career in PR? Grab my FREE PR Insider Secrets guide and get started today: https://www.jenerationacademy.com/pr-insider-secrets 

    To learn more about The Pitch Lab, head here: https://www.jenerationacademy.com/tpl 

    Looking for a transcript for this episode? Check out the blog post: https://www.jenerationacademy.com/blog/public-relations-career

    * * *

    Join our free Facebook group community: https://www.facebook.com/groups/profitableprpros/ 
    Access our online hub for PR pros: https://www.profitableprpros.com 
    Download our free resources: https://www.jenerationacademy.com/our-resources 
    Become a Pitching Powerhouse: https://www.jenerationacademy.com/programs 
    See our success stories: https://www.jenerationacademy.com/pr-pro-spotlight 

    28 min

About Pitching Powerhouse

From the publisher's feed

Join award-winning PR mentor, Jen Berson, to learn and implement the strategies that top PR experts are using to score high-quality media coverage for their clients that don’t cost you tons of time,…

More shows like Pitching Powerhouse

The Mel Robbins Podcast by Mel Robbins

The Mel Robbins Podcast

19,273 Listeners