Pitching Powerhouse

How Should You Set Up (& Price) Your Retainer Services? 🤔

Beginners (and even experienced PR professionals) often don’t know how to set up and price their retainer services.  

But retainer clients are the KEY to successfully growing and scaling your PR agency! 

Your revenue and profitability build the foundation of a scalable business….and retainers make all of that SO much more consistent. 

If you’re struggling with how to set up and price your retainer services (or you’re wondering if you should offer discounts for certain retainer scenarios)...you’re not alone. Every PR pro struggles with this, especially at first. 

That’s why I’m here to help!

Listen now to discover my best tips for setting up and pricing your retainers—and to get the answers to some frequently asked questions about all things PR retainers and pricing! 

Want to confidently set your prices, land incredible retainers, and work with your DREAM clients? Get on the Path to Profitability by registering for our FREE live video series now: https://www.jenerationacademy.com/pr-path-to-profitability

To learn more about The Agency Accelerator, head here: https://www.jenerationacademy.com/agency-accelerator-september-2021

Looking for a transcript for this episode? Check out the blog post: https://www.jenerationacademy.com/blog/PR-retainer 

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Join our free Facebook group community: https://www.facebook.com/groups/profitableprpros/

Access our online hub for PR pros: https://www.profitableprpros.com
Download our free resources: https://www.jenerationacademy.com/our-resources

Become a Pitching Powerhouse: https://www.jenerationacademy.com/programs

See our success stories: https://www.jenerationacademy.com/pr-pro-spotlight

What Should You Do If Your Client Is Unresponsive? 😳

As a PR pro, your main goal is to successfully generate incredible results for your clients by creating impeccable pitches and landing those sought-after media features.

But sometimes (and trust me—we’ve all been there!) clients are UTTERLY unresponsive. 🤦‍♀️

When you’ve pitched something with a time-sensitive deadline, you need your clients to respond quickly. An unresponsive client can really impact your ability to generate certain results...and even worse, they can damage your relationships with key media contacts. 

So WHAT should you do when a client is totally unresponsive (or takes forever to respond)?

Listen now to discover my best tips for handling this tricky situation! 

Ready to take your PR agency to the next level by finally securing consistent recurring retainers working with your DREAM clients? 😍 Register now for the FREE PR Path to Profitability video series, starting on September 16th! https://www.jenerationacademy.com/pr-path-to-profitability

Join the waitlist for The Agency Accelerator now: https://www.jenerationacademy.com/waitlist 

Looking for a transcript for this episode? Check out the blog post: https://www.jenerationacademy.com/blog/unresponsive-client

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Join our free Facebook group community: https://www.facebook.com/groups/profitableprpros/

Access our online hub for PR pros: https://www.profitableprpros.com

Download our free resources: https://www.jenerationacademy.com/our-resources

Become a Pitching PowerhouseTM: https://www.jenerationacademy.com/programs

See our success stories: https://www.jenerationacademy.com/pr-pro-spotlight

Are you charging what you’re worth? 🤔

Whether you’re just getting started in PR or you’ve been working with clients, it’s all too easy to undervalue your services. 

There’s so much fear around raising your prices and charging what you’re worth. 

But as a PR Pro, you deserve to be compensated for the unique skills and value you bring to the table. 

How do you actually start charging more for your PR services? Listen to the episode to find out! 🎧

Ready to take your PR agency to the next level? Register now for next month’s FREE live video series: https://www.jenerationacademy.com/pr-path-to-profitability 

Looking for a transcript for this episode? Check out the blog post: https://www.jenerationacademy.com/blog/know-your-value

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Join our free Facebook group community: https://www.facebook.com/groups/profitableprpros/

Access our online hub for PR pros: https://www.profitableprpros.com
 

Download our free resources: https://www.jenerationacademy.com/our-resources

Become a Pitching PowerhouseTM: https://www.jenerationacademy.com/programs

See our success stories: https://www.jenerationacademy.com/pr-pro-spotlight

Have you ever wondered what it’s like to live a life you love running a PR agency and working with your dream clients? Our PR Pro Spotlight Series interviews our students and community members who have made the leap into PR and found huge success! 

We’ll be covering all the juicy insider details, from their biggest challenges and favorite parts of the job to their best advice for aspiring PR pros.  

Today, we’re sitting down with the amazing Erin Carey, Founder of Roam Generation PR! Erin has an incredibly unique story that you don’t want to miss—she’s traveling the world with her family and running her successful PR agency, all from her yacht!

To learn more about Erin Carey, check out her website: https://www.roamgeneration.com/

If you’re curious about joining The Agency Accelerator so that you can experience the type of success that Erin has, head here for more info: https://www.jenerationacademy.com/agency-accelerator 

Read Erin's blog post interview: https://www.jenerationacademy.com/blog/erin-carey-pr-pro-spotlight

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Join our free Facebook group community: https://www.facebook.com/groups/profitableprpros/

Download our free resources: https://www.jenerationacademy.com/our-resources

Become a Pitching Powerhouse: https://www.jenerationacademy.com/programs

See our success stories: https://www.jenerationacademy.com/pr-pro-spotlight

Access our online hub for PR pros: https://www.profitableprpros.com

Have A Client Who’s Taking Forever To Make A Decision? 😳

It happens. Sometimes, a prospective client receives your proposal and all you hear is crickets 😳

This is a tough situation to be in, but it’s something every PR Pro experiences at some point. 

In order to stay efficient and set yourself up for success, you need to know EXACTLY how to handle a prospective client who takes forever to respond. 

Because honestly? These situations are tricky to navigate….and if you want to save yourself a lot of headaches, you need to know what to do!

Grab our best resources to help you grow a thriving and successful PR agency: https://www.jenerationacademy.com/agency-accelerator-toolkit

To learn more about The Agency Accelerator, head here: https://www.jenerationacademy.com/agency-accelerator 

Looking for a transcript for this episode? Check out the blog post: https://www.jenerationacademy.com/blog/how-to-book-clients

PR is constantly evolving, and to do your job successfully, you need to know exactly what’s happening in the industry! Staying up-to-date on trends as a PR pro helps you generate amazing results while knowing what’s really going on.

As someone who’s run a successful agency for over 16 years now, I’ve seen SO many changes happen in the PR landscape! And since my goal is always to help other PR pros be successful…. I want to support you in staying on top of trends, especially now with so many changes happening.

It’s time for you to become a Pitching Powerhouse! Brands need your help in 2021. Get started now by downloading my FREE PR Insider Secrets: https://www.jenerationacademy.com/pr-insider-secrets

To learn more about The Pitch Lab, head here: https://www.jenerationacademy.com/the-pitch-lab

Looking for a transcript for this episode? Check out the blog post: https://www.jenerationacademy.com/blog/2021-pr-trends

PR is so powerful….but it also works in tandem with so many other avenues of marketing and branding! What are they, and how should you encourage clients to use them?

Ready to become a Pitching Powerhouse? Get started now by grabbing our best PR Insider Secrets for FREE >> https://www.jenerationacademy.com/pr-insider-secrets

Learn more about The Pitch Lab here: https://www.jenerationacademy.com/the-pitch-lab

Looking for a transcript for this episode? Check out the blog post: https://www.jenerationacademy.com/blog/branding-and-PR

Join award-winning PR mentor, Jen Berson, to learn and implement the strategies that top PR experts are using to score high-quality media coverage for their clients that don’t cost you tons of time, money, and sanity — AND how to find & land your dream retainer clients. It's 100% possible to have a fulfilling career in PR without sacrificing your personal & family time… listen to discover how!