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We talk with Tyren Liebel from MyRealty Plus about building a long-term real estate career by moving from leasing into business development instead of forcing a move into property management. We break down what the job really looks like day to day, from cold calling and relationship building to handovers, privacy shifts and the tools that will shape BDM work next.
• Tyren’s entry into real estate and why leasing becomes his foundation
• What the rental market used to look like and what that teaches new operators
• Why property management does not suit everyone and how to spot fit early
• Leasing-to-BDM skills that transfer fast: communication, honesty, trust
• How we reframe cold calling as problem solving, not pitching
• Handling rejection, scam awareness, and keeping calls calm
• Building a handover that protects the property manager and the owner
• Matching owners to property managers by personality, not just geography
• Using virtual assistants well by training and setting clear workflows
• Building referral networks through BNI and becoming more advisory
• What privacy changes and AI could change in prospecting and screening
Tyren Liebel 0413-833-936
This podcast is kindly sponsored by Longreach
This podcast is sponsored by West Oz Trades.
West Oz Trades are the team to service and install your air conditioning systems in Perth Western Australia. WestOz Trades Air Conditioning Services | Perth, Western Australia
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Natasha returns to share how MyBDM has grown and why the future of property management business development leans on partnerships, outsourcing and strong systems. We talk through what outsourced BDM support really looks like, how offshore VAs fit in and how to set expectations so consistency turns into conversions.
• The case for partnerships and outsourcing to reduce burnout
• Why remote agencies can compete without a traditional office
• What an outsourced BDM can handle for new and established agencies
• Lead generation, cold calling, social media and email campaigns as repeatable systems
• Using CRM notes and a call-centre style mindset to scale service
• Hiring offshore VAs via agencies vs direct on LinkedIn
• Managing remote teams with daily check-ins and clear structure
•Task-based VA roles vs assigning a VA per property manager
•Next-generation work trends, portfolio careers and fractional roles
• Setting realistic KPIs and focusing on consistent conversations over quick wins
You can contact me via my email, [email protected]. Check it out website, mybdm.com.au.
This podcast is kindly sponsored by Longreach
This podcast is sponsored by West Oz Trades.
West Oz Trades are the team to service and install your air conditioning systems in Perth Western Australia. WestOz Trades Air Conditioning Services | Perth, Western Australia
Send us Fan Mail
We talk with Jaleesa Paine about why tenant education is the missing lever in property management and how small, consistent support builds trust that pays off for years. We share practical ways to help renters with money stress and first home buyer goals while improving the reputation of property managers one interaction at a time.
• Jaleesa background across real estate, mortgage broking, community housing and first home buyer coaching
• why first home buyers need education and financial literacy support
• how first home buyers look different now and why many buy later
• ways to ask tenants about future plans without making it awkward
• tenant newsletters as a simple value-add channel
• real examples of building trust at inspections and during conflict
• community housing lessons on arrears support and payment plans
• communicating in the tenant’s preferred channel such as text
• the “cup” and “love bank” idea for earning goodwill
• a tenant care toolkit with gifts, cards and purposeful resources
• Jaleesa Money Lesson Series children’s books and how they spark family money talks
Website: www.jaleesapaine.com
First Home Buyer Readiness Audit: avaiable here
Instagram: @jaleespaine
This podcast is kindly sponsored by Longreach
This podcast is sponsored by West Oz Trades.
West Oz Trades are the team to service and install your air conditioning systems in Perth Western Australia. WestOz Trades Air Conditioning Services | Perth, Western Australia
Send us Fan Mail
We share the leadership habits that turn team happiness into real business growth, especially when your staff are remote and on the road. We break down how to build culture through consistent daily moments, clear feedback, and trust that helps people thrive.
• culture built in consistency, not big events
• leadership as creating safety to ask questions and make mistakes
• availability versus approachability, and building extra touch points
• why the first trainer sets the tone for onboarding and retention
• “Clear is kind” feedback that drives accountability without shame
• care as small actions that compound into loyalty and engagement
• investing in people and creating real growth pathways
• letting go, delegating in small steps, and outsourcing low-value work
Ask your team that one simple question: What would make your role feel lighter? Then act on one thing they tell you
This podcast is sponsored by West Oz Trades.
West Oz Trades are the team to service and install your air conditioning systems in Perth Western Australia. WestOz Trades Air Conditioning Services | Perth, Western Australia
Send us Fan Mail
We break down how to choose your next leadership hire in a property management business by identifying the real bottleneck you are trying to remove. We compare what a head of department, ops manager, and general manager actually do, plus the hiring mistakes that quietly slow growth and strain culture.
• Why layers of management start to matter as teams grow
• How culture shifts when you add leadership layers
• What a head of department owns in property management
• What an ops manager owns in systems and processes
• What a general manager owns across the business
• How to spot whether you have a leadership or execution problem
•Common mistakes like hiring a GM too early
• Why juniors need a layer of leadership
• Why success measures and capability matter more than personality
• What leaders need to know about targets and ratios
If you're stuck with that, feel free to reach out to me.
This podcast is sponsored by West Oz Trades.
West Oz Trades are the team to service and install your air conditioning systems in Perth Western Australia. WestOz Trades Air Conditioning Services | Perth, Western Australia
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We unpack why business owners can lose themselves when their work becomes their identity, and how that blur quietly drives burnout and disconnection.
We share practical ways to strengthen personal identity without oversharing so clients and teams see a human first, not just a role.
• Personal identity vs business identity and why they clash for business owners
•The difference between personal and private and what to share
• Using social media to show values, hobbies and real life
• The blur between work and home and the constant mental load
• Decision fatigue and why leaders need fewer weekend decisions
• warning signs like introducing yourself through the business and tying mood to performance
• Rebuilding balance without following textbook rules that do not fit
• Designing a values-led business for long-term sustainability
As always, these conversations we have inside the PMC Learning Lab would love to have you there one day. And you can head over to pmcollective.com.au to find out more.
This podcast is kindly sponsored by Longreach
This podcast is sponsored by West Oz Trades.
West Oz Trades are the team to service and install your air conditioning systems in Perth Western Australia. WestOz Trades Air Conditioning Services | Perth, Western Australia
Send us Fan Mail
Your business outgrows you when you become the decision bottleneck, the constant fixer, and the person everyone relies on to keep the wheels turning. I break down the warning signs, the identity shifts that unlock real scaling, and the practical ways to let go without lowering standards.
• The clearest signs the business has outgrown the owner
• Why owners cling to the fixer identity and fear looking lazy
• Shifting value from hours worked to leadership and judgment
• Investing in personal development to build a new version of yourself
• Moving from control to leadership and from doing to deciding
• Letting the team own outcomes while strengthening systems and processes
• The hidden cost of not evolving: burnout, stalled growth, dependency
If you feel like that is you, “reach out to me, join the PMC Learning Lab, message me, email me, come to Coffee Convos.”
This podcast is sponsored by West Oz Trades.
West Oz Trades are the team to service and install your air conditioning systems in Perth Western Australia. WestOz Trades Air Conditioning Services | Perth, Western Australia
Send us Fan Mail
We talk through the identity shift that has to happen when you move from being a working property manager to being a true business owner. I share why staying operational keeps you stuck, how personal identity builds loyalty, and what to do when you feel frozen on decisions like your first hire.
• The identity gap behind “I just need a PA”
• The stamina problem of running operations and leading growth
• Why you cannot outsource vision and direction
•Support options that keep you steady: personal coach, business coach, peer networks
• Business identity versus personal identity and the role of vulnerability
• Loyalty and sustainability built through being personal not private
• The shift from doer to decision maker and why speed matters
• Moving from reactive to intentional by hiring before crisis
• Thinking in direction, building people, creating structure
• Documenting processes early for future hires and offshore support
• Letting go of a small portfolio to support the team and build systems
Call me, DM me, join the PMC Learning Lab, and I can support you with that. Send me through a message or a DM on Instagram, or you can head over to pmcollective.com.au and you can join our monthly membership there.
This podcast is kindly sponsored by Longreach
This podcast is sponsored by West Oz Trades.
West Oz Trades are the team to service and install your air conditioning systems in Perth Western Australia. WestOz Trades Air Conditioning Services | Perth, Western Australia
Send us Fan Mail
We explore how to grow a rent roll without burning out teams or profits, drawing on Kylie Lange’s 35-year path across sales, strata, commercial, and residential PM. We unpack aligned incentives, profit per management, modern tenants, and practical training that sticks.
• defining sustainable growth and client fit
• aligning owner, BDM, and PM incentives
• spotting turnover red flags and culture gaps
• separating hard clients from bad business
• time-cost math and internal charge-out rates
• tracking profit per management, not portfolio averages
• quality owner, property, tenant, and team standards
• modern tenant expectations and inclusive content
• one-on-ones, business plans, and flexible roles
• training pathways and hands-on workshops
Head over to Real Estate Business Solutions and connect with Kylie. If you are in Adelaide, please go join her at Coffee Conversations as well
This podcast is kindly sponsored by Longreach
This podcast is sponsored by West Oz Trades.
West Oz Trades are the team to service and install your air conditioning systems in Perth Western Australia. WestOz Trades Air Conditioning Services | Perth, Western Australia
Send us Fan Mail
We share a practical path from reactive habits to proactive property management, grounded in legislation, smart use of tech, and empathy for renters. We explain how to run your diary, say no to unlawful requests, reduce errors, and rediscover the joy in the role.
• shifting from reactive work to proactive systems
• using the tech stack you already have
• owning errors and closing process gaps
• scheduling routines to avoid snowballs
• following legislation over client demands
• treating renters as clients with empathy
• handling conflict and expectations with clarity
• finding answers fast and documenting sources
• time blocking and ideal weeks for control
• reconnecting with your why and 1% better
This podcast is sponsored by West Oz Trades.
West Oz Trades are the team to service and install your air conditioning systems in Perth Western Australia. WestOz Trades Air Conditioning Services | Perth, Western Australia
From the publisher's feed
The Art of Property Management is where the real conversations happen. The ones about leading without enough support, building portfolios and careers, and staying relevant in an industry that…
Each episode, Ashleigh Goodchild brings her 25+ years of on-the-ground experience and some of the sharpest minds in the industry to talk about what it actually takes to build a property management business that lasts. The challenges, the director dynamics, the moments that nearly broke you, and the ones that changed everything.
Join the PM Collective community on Facebook and Instagram.
www.pmcollective.com.au

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