Podcast Insider

As podcasting technology advances, some see the RSS feed as a nuisance as opposed to a benefit of podcasting. Todd and Mike discuss why the RSS is still important, even in 2022. Apple divulged some information on iOS16 and ending a deal agreement, SiriusXM is up to additional advertising and more.

Thanks for joining us on this episode of Podcast Insider. Looking to be a guest on the show? Let us know. Emails are listed at the bottom of show notes.

Live Facebook recording.

News

Anchor founder says RSS is hindering podcasting. We do not agree; RSS is still important.

Apple ends consulting deal with Jony Ive

iOS16 will have larger music & podcast artwork shown on the lock screen

Halfway through the year, what’s up and what’s down in podcasting? 

SiriusXM and Comscore Bring Cookie-free Audience Targeting to Podcasts

Spotify adding video podcasting in 6 more countries

Best Practice

Why RSS coming from your own site important to podcasters

Blubrry News

Blog post: Finding Podcast Advertising by Meryl Klemow

Blubrry Pro Tip

Starting a podcast network?

Question of the Week

Question: How do I get better at speaking into the microphone confidently? (from Reddit)

Answer:  Best advice is to PRACTICE!  Also, don’t think of the microphone. Think of the person (yes, pick one) that you are talking to. Speak as if you are talking to that imaginary person. If you are having a guest or a co-host, just talk to them like you would over a table at the bar. But again, the more you do it, the better you will get.

Got a question you’d like us to answer on the show? Drop an email to [email protected] (audio, text, video) and we may use it. You can also post a question on the Blubrry Podcasting Facebook group. 

The best place for support with any Blubrry products/services is our ticket system (https://blubrry.com/support/). Tickets give the whole team access rather than direct emails or calls.

______________

Coming to you this week from the New Media Production studio in Coldwater, Michigan & Mike Dell’s World Studio in Traverse City, Michigan.  Produced by the Blubrry Pro-Production team. 

NEW! Fill out our listener survey at surveys.blubrry.com/podcastinsider 

Schedule a one-on-one with Todd (hosting customers only). Email [email protected]

Schedule a tech checkup with Mike (hosting customers only). Email [email protected]

Send us your podcast sticker and a self-addressed stamped envelope (SASE) and we will send you a Blubrry care package.

Our mailing address is:

Blubrry – MacKenzie

150 E. Campus View Blvd. #180

Columbus, Ohio 43235

Putting the focus on your podcast audience is key in podcast growth. This can mean doing a variety of things to hone in on, such as visualizing your audience, joining a podcast network, or create a media kit for advertisements that really match your listeners. Luckily, we’ve released a new feature for the Blubrry community, podcast media kits. Join Todd and our new marketing team member, Chau, as they chat about our new tool, podcast ad frequency and more.

Thanks for joining us on this episode of Podcast Insider. Looking to be a guest on the show? Let us know. Emails are listed at the bottom of show notes.

Live Facebook recording with Todd and Chau.

News

Podcast fraud on the rise again

Podcast ad frequency

Visualizing your audience

Blue Wire, a sports podcasting company has raised 2.5 million, looking at profitability for the first time in 2023. A great article on a former journalist making the switch and creating an entire company devoted to podcasting.

Best Practice

Preparing for advertising and what you will be expected to provide to a potential advertiser

Average Episode Downloads over a 30 day period

How many Episodes per month

How long you have been podcasting

Is your content brand safe

Blubrry News

Blubrry Media Kits have been released, including podcast audience data

Programmatic Advertising is currently in beta testing

Blubrry Pro Tip

More on ‘Should I Join a Podcast Network’

Interview

Tori Nelson, Ro Schwarz, and Jennifer Anderson from KidNuz

KidNuz.org

KidNuz is the widely popular, daily podcast created by 4 veteran TV journalists determined to give kids a newscast of their own. It’s 6 1/2 minutes long, chock full of the day’s top stories, all told in a kid-friendly, fun, fresh and nonpartisan way. KidNuz covers current events, sports, science, politics, health — and stories about kids doing cool things! The team is on a summer hiatus but will be back at the mic with fresh episodes on August 1st. In the meantime, listen in for how KidNuz got started and the impact it’s having on listeners big and small.

Mission: To engage kids in current events, encourage critical thinking, and spark meaningful conversations.

Got a question you’d like us to answer on the show? Drop an email to [email protected] (audio, text, video) and we may use it. You can also post a question on the Blubrry Podcasting Facebook group. 

The best place for support with any Blubrry products/services is our ticket system (https://blubrry.com/support/). Tickets give the whole team access rather than direct emails or calls.

______________

Coming to you this week from the New Media Production studio in Coldwater, Michigan & ???.  Produced by the Blubrry Pro-Production team. 

NEW! Fill out our listener survey at surveys.blubrry.com/podcastinsider 

Schedule a one-on-one with Todd (hosting customers only). Email [email protected]

Schedule a tech checkup with Mike (hosting customers only). Email [email protected]

Send us your podcast sticker and a self-addressed stamped envelope (SASE) and we will send you a Blubrry care package.

Our mailing address is:

Blubrry – MacKenzie

150 E. Campus View Blvd. #180

Columbus, Ohio 43235

Industry studies and surveys are giving insights into podcast creators and listeners. Todd and Mike discuss a few that came out recently and some that will come out soon.  They also talk about new feature coming to Blubrry soon! (Media Kits!)

Thanks for joining us on this episode of Podcast Insider. Looking to be a guest on the show? Let us know. Emails are listed at the bottom of show notes.

News

Sounds Profitable did a report on podcast creators.

According to Podcast Index, there are over 50,000 open video podcasts up from 39,000 last November.

Apple put out more information about video podcasting

Podcast Movement is running a survey for podcasters. They are going to be doing one for listeners and they want your input on what do you want to know from listeners.  Take the survey here.

Edison Research invests in larger sample size.

Best Practice:

Do not be afraid to try new things on your show. 

This can keep both you and your listeners interested.

Mix up the format from time to time (one thing at a time)

Try a new segment

Mix up the order of segments

Video

Go live on Facebook, YouTube or Twitter

Do a video version of your show

This could be bonus content you can refer to in your audio show

New Artwork

Freshen up the artwork from time to time

Maybe use episode images

Blubrry News

Blog post: Your Company Should Be Podcasting -  By Tara O’Brien

Do you have a media kit?  Soon, we will help provide you with one!

Todd has been on a lot of interviews lately.  Here is one of the great ones!

Blubrry Pro Tip:

Podcast Networks *Beware!

Question of the Week:  How do I check to make sure everything is working when I publish an episode?  I want to make sure my episode updates on Apple, Spotify and the rest of the apps.

Answer:  This is what I do personally and recommend to our clients.

After Publishing, Clear any caching on your website (if you are publishing on a WordPress site)

Hit PLAY on the player in your post.  Go to your post as a normal human would and simply hit play.  If you hear your show start, it’s been posted correctly.

Load your RSS feed address in the chrome browser.  I know, in most cases it looks like a bunch of code (which it is), but if it loads up and doesn’t hang up or give you some sort of error, it’s good.

Go to castfeedvalidator.org

Got a question you’d like us to answer on the show? Drop an email to [email protected] (audio, text, video) and we may use it. You can also post a question on the Blubrry Podcasting Facebook group.

The best place for support with any Blubrry products/services is our ticket system (https://blubrry.com/support/). Tickets give the whole team access rather than direct emails or calls.

______________

Coming to you this week from New Media Production studio in Coldwater, Michigan, and Mike Dell’s World Studio in Traverse City, Michigan.  Produced by the Blubrry Pro-Production team.

NEW! Fill out our listener survey at surveys.blubrry.com/podcastinsider 

Schedule a one-on-one with Todd (hosting customers only). Email [email protected]

Schedule a tech checkup with Mike (hosting customers only). Email [email protected]

Send us your podcast sticker and a self-addressed stamped envelope (SASE) and we will send you a Blubrry care package.

Our mailing address is:

Blubrry – MacKenzie

150 E. Campus View Blvd. #180

Columbus, Ohio 43235

When this show started in 2008 we never could have imagined that we'd be at episode 300 now. Join us as we celebrate the 300th episode of Podcast Insider today! MacKenzie joined Todd and Mike to host this time and they reminisced about the past versions of the show, podcast advertising instances and where podcast listeners live.

Thanks for joining us on this episode of Podcast Insider. Looking to be a guest on the show? Let us know. Emails are listed at the bottom of show notes.

Live Facebook recording with Todd, Mike and MacKenzie

News

Obama’s moving their content to Audible, away from Spotify

4 reasons why advertisers in Asia should use podcast marketing from The Drum

Announcer vs. Host Read Ads

Podcast listening tilts towards larger cities

Best Practice

Celebrate your big wins publicly. Such as… your 300th episode of your podcast.

Some History of This Podcast

Started as the “Blubrry & PowerPress Community Podcast” in 2008ish.  

Restarted started as The PowerPress Podcast with MacKenzie in 2015.

A second podcast was added called “Your Podcast” with Todd and Mike (terrible name) in 2017.

We combined them to form Podcast Insider in 2019. First episode here.

Blubrry News

Blog post: Making the most of your summer break by Meryl Klemow

Media kit and programmatic ads are coming soon!

Blubrry Pro Tip

Tweaking Sound Design and Music

Interview

Robert Riggs, True Crime Reporter and Fox Nation TV show “Freed to Kill”

Learn more here.

Question of the Week

Question: From Ted Newill, Medical Device Success podcast

I have been invited by a trade show organizer to conduct a podcast from the trade show floor. This is one of their tactics to liven up the show. I will probably do 2 or 3 podcast interviews in one day. You have been to trade shows so you know what the noise level can be. What kind of gear do you recommend I use to keep the background noise to a minimum. Headsets with microphones? Lavalier mics? Etc.

Answer: A headset mic such as the Audio-Technica BPHS1 is a good option. Use that with a Mixer, portable recorder or interface that takes XLR. Any hand-held DYNAMIC mic should work. The background noise would add “ambiance” to the on location sound. Personally [Mike], I use a zoom H5 recorder with 2 hand-held dynamic mics and it’s good enough.

Got a question you’d like us to answer on the show? Drop an email to [email protected] (audio, text, video) and we may use it. You can also post a question on the Blubrry Podcasting Facebook group. 

The best place for support with any Blubrry products/services is our ticket system (https://blubrry.com/support/). Tickets give the whole team access rather than direct emails or calls.

______________

Coming to you this week from the Blubrry Studio in Columbus, New Media studio in Coldwater, Michigan & Mike Dell’s World Studio in Traverse City, Michigan.  Produced by the Blubrry Pro-Production team. 

NEW! Fill out our listener survey at surveys.blubrry.com/podcastinsider 

Schedule a one-on-one with Todd (hosting customers only). Email [email protected]

Schedule a tech checkup with Mike (hosting customers only). Email [email protected]

Send us your podcast sticker and a self-addressed stamped envelope (SASE) and we will send you a Blubrry care package.

Our mailing address is:

Blubrry – MacKenzie

150 E. Campus View Blvd. #180

Columbus, Ohio 43235

Learning never stops in podcasting. Recently, the team at Apple explained how Apple podcast search works and the results it gives, in terms of user behavior, metadata, and more. Speaking of learning, we go over 3 lessons on audio marketing, tips for respecting your listeners time and some branding recommendations for your podcast.

Thanks for joining us on this episode of Podcast Insider. Looking to be a guest on the show? Let us know. Emails are listed at the bottom of show notes.

Live Facebook recording

News

Apple tells how Apple Podcasts search works

3 Lessons on Audio Marketing -  Conal Byrne from iHeart

Podcast listening is growing in 2022

Spotify to acquire Sonatic

(Likely Related) WordPress.com says you will be able to create podcasts from blog posts

Snoop Dogg fans love Martha Stewart on her podcast

Vacations and road trips are in full swing. Lots and lots of articles out titled ‘Best Podcasts for Car Rides’

Best Practice

Set a podcast mission, similar to a company mission. What do you want your listeners to get out of this podcast and what action steps will you take to make those goals happen?

Blubrry News

Blog Post: Branding for your Podcast - by MacKenzie Bennett

Next week is our 300th show! (Yay us!) MacKenzie will be joining us to celebrate since she was the one who started the PowerPress Podcast which turned into Podcast Insider. Also, we have a great interview scheduled.

Programmatic form here

Blubrry Pro Tip

Respecting Listeners Time

Question of the Week

Question: Why are all the apps & directories so strict on podcast artwork? What are the rules?

Answer: Apps need to have a consistent aspect ratio. Everyone picked square as it’s the easiest. As far as the content of the image, no rules other than common sense.

As for the technical rules…  The image must be PNG or JPG in RGB.  (lots of letters there) Apple wants between 1400 and 3000px SQUARE images.  All the other apps and directories will take an image in that size range.  BUT the other size thing is file size. Try to make it less than 500kb in size.  It will work a bit larger than that, but no need to have an image that is too big.  Most people are seeing it on their phone screen at 1x1 inch.  My images are all 1400x1400px.  That is good enough and gets the job done.

Got a question you’d like us to answer on the show? Drop an email to [email protected] (audio, text, video) and we may use it. You can also post a question on the Blubrry Podcasting Facebook group. 

The best place for support with any Blubrry products/services is our ticket system (https://blubrry.com/support/). Tickets give the whole team access rather than direct emails or calls.

______________

Coming to you this week from the New Media studio in Coldwater, Michigan & Mike Dell’s World Studio in Traverse City, Michigan.  Produced by the Blubrry Pro-Production team. 

NEW! Fill out our listener survey at surveys.blubrry.com/podcastinsider 

Schedule a one-on-one with Todd (hosting customers only). Email [email protected]

Schedule a tech checkup with Mike (hosting customers only). Email [email protected]

Send us your podcast sticker and a self-addressed stamped envelope (SASE) and we will send you a Blubrry care package.

Our mailing address is:

Blubrry – MacKenzie

150 E. Campus View Blvd. #180

Columbus, Ohio 43235

Looking to monetize your podcast? Luckily, Blubrry has programmatic advertising coming soon to our platform for all hosting customers. Mike and Todd chat about what this will entail with our podcasters and lots on Spotify, as they had lots to say in a presentation earlier this week on their future, RSS feeds and their active monthly users.

Thanks for joining us on this episode of Podcast Insider. Looking to be a guest on the show? Let us know. Emails are listed at the bottom of show notes.

Live Facebook recording.

News

From Podnews: Maya Prohovnik, who oversees Spotify’s creator tools across podcasting, described RSS as “outdated technology”, and said they have been able to replace it for their on-platform distribution. She also claimed that every new Anchor show brings 2.5 new monthly active users to the Spotify platform. Ashley Carman’s Twitter thread on it here.  Spotify Investor Day recap here.

Spotify, a 20 billion opportunity, including insight into advertising

Apple Podcasts changes some of their user agents (very geeky) but good news

Blue Wire says its studio at the Wynn Las Vegas is helping it stand out

Clubhouse loses 4 executives

Bob Saget’s final podcast interview to air on Til This Day podcast

Why so many TV shows have podcast companions

Best Practice

Instagram Stories: Great for promoting episodes specifically, and use posts to promote the show overall. When new episodes are released the 24hr story option is an easy way to share new content or content that is currently relevant. Posts tend to be more useful for the long haul.

Blubrry News

Blog Post: Why you need a template for your podcast by Jen Thorpe

Todd will be speaking at PodStock in New Jersey this weekend

Want to monetize? Programmatic advertising coming to Blubrry soon!

Email [email protected] if you’d like to be June’s Pride podcaster of the month.

Blubrry Pro Tip

Podcast environment  

Question of the Week

Q: From Janet Lewis on Facebook. “Since the pandemic, I have been recording my podcasts online using zoom BUT my podcast editor just shared with me that my guest and myself are speaking at different levels. If you are recording a podcast via zoom are you just using the output from zoom OR are you using additional tools to ensure you and your guest are speaking at the same level?”

Answer: I [Mike] would recommend you run the file through Auphonic (Auphonic.com) It will auto-level your episode file for you so both parties sound at the same level. The Blubrry Pro team uses it for Podcast Insider and it works very well.

Todd: You may also want to consider not recording in Zoom. You may want to consider something like a Rodecaster that integrates with Zoom but will allow you to control levels.

Got a question you’d like us to answer on the show? Drop an email to [email protected] (audio, text, video) and we may use it. You can also post a question on the Blubrry Podcasting Facebook group. 

The best place for support with any Blubrry products/services is our ticket system (https://blubrry.com/support/). Tickets give the whole team access rather than direct emails or calls.

______________

Coming to you this week from the New Media studio in Coldwater, Michigan & Mike Dell’s World Studio in Traverse City, Michigan.  Produced by the Blubrry Pro-Production team. 

NEW! Fill out our listener survey at surveys.blubrry.com/podcastinsider 

Schedule a one-on-one with Todd (hosting customers only). Email [email protected]

Schedule a tech checkup with Mike (hosting customers only). Email [email protected]

Send us your podcast sticker and a self-addressed stamped envelope (SASE) and we will send you a Blubrry care package.

Filling in for Todd today, MacKenzie talks with Mike about some new podcast equipment being released in the near future. They also discuss some stats on how and what people are listening to that might make you think. Make sure to stick around for Mike's recap of Podfest this past weekend.

Thanks for joining us on this episode of Podcast Insider. Looking to be a guest on the show? Let us know. Emails are listed at the bottom of show notes.

News

How many shows do you need to buy ads on to reach 100% of US listeners?

How to Make Money on Spotify -- white noise and calming sounds

Robert Riggs (a happy Blubrry customer) has won an award for his Fox Nation show Freed To Kill  

How to design a great podcast logo from Rachel Corbett

Nomono Sound Capsule: a new way to record in groups (in person)

New Focusrite Vocaster interface 

 How Americans spend time on their smart speakers

Best Practice

Are you up to date on your software?

Double-check your software before recording. Does it need to be updated? Should you wait on the update because it has some weird glitch and they’ll put out a small fix soon?

Blubrry News

Podfest/Vidfest Expo review - Mike and Todd were in attendance and both had sessions

We are looking to expand our development team - looking for a Junior Software Developer 

We'll be releasing programmatic advertising in the near future, stay tuned for more info.

Blubrry Pro Tip

Using your podcast to answer FAQ’s 

Question of the Week: I'm trying to help a colleague connect a mixer (Mackie 1402VLZ4) to a new Macbook pro. Unfortunately, Apple has removed a mic input on more recent Macbooks. Any ideas for a good solution that won't introduce noise into the sound chain?

Answer: Yes. Get yourself a USB sound card or interface. Make sure it has a line-in jack (not just a mic jack) because the output of an analog mixer is going to be line-level. Line-level is way too high for the mic input.

Got a question you’d like us to answer on the show? Drop an email to [email protected] (audio, text, video) and we may use it.

The best place for support with any Blubrry products/services is our ticket system (https://blubrry.com/support/). Tickets give the whole team access rather than direct emails or calls.

______________

Coming to you this week from the Blubrry studio in Columbus, Ohio & Mike Dell’s World Studio in Traverse City, Michigan.  Produced by the Blubrry Pro-Production team. 

NEW! Fill out our listener survey at surveys.blubrry.com/podcastinsider 

Schedule a one-on-one with Todd (hosting customers only). Email [email protected]

Schedule a tech checkup with Mike (hosting customers only). Email [email protected]

Send us your podcast sticker and a self-addressed stamped envelope (SASE) and we will send you a Blubrry care package.

Use the survey and let us know what else you want as we gear up for V2. 

Our mailing address is:

Blubrry – MacKenzie

150 E. Campus View Blvd. #180

Columbus, Ohio 43235

Explaining to your boss or company why your business should have a podcast isn't always an easy conversation, but it can be done well! Follow a few simple steps to convince the decision maker on your team the value of podcasting. Dave and MacKenzie guest host this episode as Todd and Mike are both out, attending Podfest.

Thanks for joining us on this episode of Podcast Insider. Looking to be a guest on the show? Let us know. Emails are listed at the bottom of show notes.

News

American Girl launched a podcast network, starting with three shows.

YouTube is the most popular platform for podcasts that post video shows.

SiriusXM has made yet another podcast acquisition, this time Coco Podcast Company for Conan O'Brien's podcast.

WTF with Marc Maron has signed a deal with Acast for the next three years for his show, moving away from Stitcher.

Best Practice

Blubrry is somewhat unique in its approach to podcasting, since we have multiple options for publishing. To make your life easier, be sure your Blubrry Podcaster Dashboard is set to show if you’re using PowerPress or Publisher. Do this by clicking the gear icon in the Podcast Landing Page card and selecting the appropriate option - “I don’t need a website,” “I would like a WordPress site from Blubrry,” or “I have a website.” This ensures that we’re displaying the correct settings when it comes to episode creation.

Blubrry News

Blog Post: Stalking Your Prospective Audience Without Being Creepy by Kim Krajci

Todd and Mike are at Podfest Expo this week in Orlando

Drop by the booth near the main expo hall entrance and say hi!

Todd will be speaking, 17 Years in Podcasting: Strategies for Success, at 3:45 pm on Friday the 27th

See Mike on a panel for Rebranding Your Podcast at 10:45 am on Friday the 27th

We’ll be out this upcoming Monday for Memorial Day.

Blubrry Pro Tip

What Tone Do You Podcast In?

Question of the Week

Question: How do you get your idiot, know-it-all, boss to understand the value of podcasting?

Answer: Data. First and foremost, there is data that confirms how many people listen to podcasts. Edison Research and Nielsen are great for this. And then harp on the ways in which you’ll be able to reach customers. And lastly, come in with content ideas and some logistics. Also important, costs! Shop around for pricing for every thing you’ll need -- sometimes including asking other team members if they’ll be able to add this to their plate or an outside freelance hire, etc. They'll come to understand the value of podcasting if you give them reason to.

 

Got a question you’d like us to answer on the show? Drop an email to [email protected] (audio, text, video) and we may use it.

The best place for support with any Blubrry products/services is our ticket system (https://blubrry.com/support/). Tickets give the whole team access rather than direct emails or calls.

______________

Coming to you this week from the Blubrry studio in Columbus, Ohio & Dave’s Studio in Logansport, Indiana.  Produced by the Blubrry Pro-Production team. (nobody in Michigan this week!) 

NEW! Fill out our listener survey at surveys.blubrry.com/podcastinsider 

Schedule a one-on-one with Todd (hosting customers only). Email [email protected]

Schedule a tech checkup with Mike (hosting customers only). Email [email protected]

Send us your podcast sticker and a self-addressed stamped envelope (SASE) and we will send you a Blubrry care package.

Use the survey and let us know what else you want as we gear up for V2. 

Our mailing address is:

Blubrry – MacKenzie

150 E. Campus View Blvd. #180

Columbus, Ohio 43235

Apple Podcasts will be making it easier for all new podcast - free and premium - to submit to their directory. Blubrry is one of a handful of podcast hosts that will be implementing this into their platform when Delegated Delivery is launched in fall of 2022. Stay tuned for more details this summer.

Thanks for joining us on this episode of Podcast Insider. Looking to be a guest on the show? Let us know. Emails are listed at the bottom of show notes.

News

Apple has announced Apple Podcasts Delegated Delivery. Read their announcement.

Of course, Blubrry will be implementing Delegated Delivery.

What does the Apple announcement mean for podcasters?

Jeff Kinzbach, a long time radio guy in Ohio, hits the road doing a podcast called Rocking the RV Life.

Comedy is the #1 podcast genre in the first quarter of this year.

How corporate take-overs are changing podcasting. That’s a bold statement.

Beyond Podcast Prefix Analytics.

Best Practice

Be everywhere (you can) with your podcast.

Blubrry News

Blog Post: When Outliers Come Together by Meryl Klemow

Todd and Mike will be at Podfest Expo in Orlando May 26-29th. Come see us there!

Todd and MacKenzie are traveling home from ATD in Orlando. Thanks Mike for handing the show solo this week!

Blubrry Pro Tip

Improving your range as a podcaster

Question of the Week

Question: Stats -- what is the difference between downloads and listens?

Answer: Nothing really. A ‘listen’ is the same as a ‘download’. The terminology changed due to the IAB 2.1 standards that came out last year. If someone comes to a website and plays a podcast in a web player, to the server, that is a download (not a stream). So, when we redesigned the stats system we changed the term to listen instead of using download, but you can think of them as the same thing. Just a new name.

Got a question you’d like us to answer on the show? Drop an email to [email protected] (audio, text, video) and we may use it.

The best place for support with any Blubrry products/services is our ticket system (https://blubrry.com/support/). Tickets give the whole team access rather than direct emails or calls.

______________

Coming to you this week from the New Media Studio in Coldwater, Michigan & Mike Dell’s World Studio in Traverse City, Michigan. Produced by the Blubrry Pro-Production team.

NEW! Fill out our listener survey at surveys.blubrry.com/podcastinsider 

Schedule a one-on-one with Todd (hosting customers only). Email [email protected]

Schedule a tech checkup with Mike (hosting customers only). Email [email protected]

Send us your podcast sticker and a self-addressed stamped envelope (SASE) and we will send you a Blubrry care package.

Our mailing address is:

Blubrry – MacKenzie

150 E. Campus View Blvd. #180

Columbus, Ohio 43235

An essential part of how podcasting came to be, the iPod, is no longer. Apple has decided to discontinue making and selling iPod Touches, the most recent iteration of the original iPod. Along with news from Apple, big things are happening at Sounds Profitable, with Tom Webster leaving Edison and joining their team.

Live Facebook recording.

Thanks for joining us on this episode of Podcast Insider. Looking to be a guest on the show? Let us know. Emails are listed at the bottom of show notes.

News

• Tom Webster is partnering up with Sounds Profitable

• Apple says no more iPods. Rip the iPod!

• Geek News Central 1,600 episodes!

• Listener retention is podcasting’s biggest challenge

• Online background noise remover for $7.99 monthly, Noise Destroyer

• Podcasters are earning more than $40,000 a day with boosts

• Podcast advertising reaches $1.4 billion

• Joe Rogan has the last laugh with more listeners

• Fun site:  Podcast Details 

Best Practice

If you are going to miss a show, schedule a backup host, do a replay, or pre-record if you can. Staying on schedule is important because people build your show into their lives. If you skip too much, they will drop off.

Blubrry News

Annual billing is now available at Blubrry!

Blog Post: Podfaded at Podfest -  by Kim Krajci

Todd and Mike will be at Podfest Expo in Orlando May  26-29th.  Come see us there!

Todd and MacKenzie will be at ATD in Orlando next week

May is a busy month for events for our team and our dev team will be working hard to get some new features released in early summer, so stay tuned.

Blubrry Pro Tip

Private podcasting for your business

Interview

Liz Brunner - Blubrry’s April Podcaster of the Month

Question of the Week

From Neil Smith at the Dandy Fun House podcast…

Question: There is a discussion on one of the podcast forums today where someone is claiming that PowerPress generates RSS feeds. I've used it for years with my own RSS feed address and have never heard of it having this capability.  Does PowerPress generate RSS feeds?

Answer: Yes, sort of. PowerPress generates a podcast-only RSS feed for your podcast. That means any posts that have enclosures (podcast episode files linked) will show in this special feed, but other posts that do not have media attached will not.  This RSS feed is BASED on the stock WordPress site feed. PowerPress also can add podcast-related tags to any feed on WordPress.

Got a question you’d like us to answer on the show? Drop an email to [email protected] (audio, text, video) and we may use it.

The best place for support with any Blubrry products/services is our ticket system (https://blubrry.com/support/). Tickets give the whole team access rather than direct emails or calls.

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Coming to you this week from the New Media Studio in Coldwater, Michigan & Mike Dell’s World Studio in Traverse City, Michigan. Produced by the Blubrry Pro-Production team.

NEW! Fill out our listener survey at surveys.blubrry.com/podcastinsider

• Schedule a one-on-one with Todd (hosting customers only). Email [email protected]

• Schedule a tech checkup with Mike (hosting customers only). Email [email protected]

• Send us your podcast sticker and a self-addressed stamped envelope (SASE) and we will send you a Blubrry care package.

Our mailing address is:

Blubrry – MacKenzie

150 E. Campus View Blvd. #180

Columbus, Ohio 43235