Podcast Insider

Happy Cinco de Mayo! Todd is out and MacKenzie chats with Mike about the come and goings of well known people in podcasting, the failure of Facebook’s podcast integration and how it’s important to provide relevant content and extras for your podcaster listeners — whether that means show notes, blog posts, social media interaction or something else entirely.

Thanks for joining us on this episode of Podcast Insider. Looking to be a guest on the show? Let us know. Emails are listed at the bottom of show notes.

News

Facebook is getting rid of its podcast integration; effective June 3, 2022.

WTF is a podcast? What a great question.

Tom Webster is leaving Edison Research, and we’re not sure what he’ll do next.

Anchor.fm co-founder is leaving Spotify.

An oldie but a goodie, the concept and execution of cross-promotion for your podcast.

Pre roll ads outperform mid or post roll ads for the first time.

People’s Choice Podcast Awards registration is now open.

Rap duo Black Star, Talib Kweli and Yasiin Bey, have released their album on Luminary, the podcast subscription service. Instead of releasing on Spotify, etc. because they’ll get paid better this way and are able to set the value of their art. Read more on NPR.

Best Practice

Follow up with relevant content.

By this we mean, post other content on your blog, Twitter, TikTok, Pinterest, etc. If your podcast listeners are interested in your show they’ll probably be interested in related articles, experiences, etc. Create a more loyal following this way.

Blubrry News

Blog post: Analyze Your Stats, STAT! - Tara O’Brien

Todd is a keynote speaker and part of a panel for Outlier in Austin.

May is a busy month for events for our team and our dev team will be working hard to get some new features released in early summer, so stay tuned.

Blubrry Pro Tip

Podcasters vs. Experts

Question of the Week

Question: I’m struggling with the idea of show notes. I publish a basic summary of each episode but don’t go into detailed show notes. What do you do? Pros and cons? I pretty much do everything on our podcast and to me show notes are just one more thing.

Answer: Keep it simple and keep it routine. Don’t think of it as ‘just one more thing’ but instead as another thing you get to do for your audience and your growth. You get out of your podcast what you put into it. Make a template ahead of the show for the content and let the show notes follow. If you type this out it’s easy to clean it up after recording and then use it for your show notes. Utilize bullets, keywords for SEO and links.

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Got a question you’d like us to answer on the show? Drop an email to [email protected] (audio, text, video) and we may use it.

The best place for support with any Blubrry products/services is our ticket system (https://blubrry.com/support/). Tickets give the whole team access rather than direct emails or calls.

Coming to you this week from the Blubrry Studio in Columbus, Ohio & Mike Dell’s World Studio in Traverse City, Michigan. Produced by the Blubrry Pro-Production team.

NEW! Fill out our survey at surveys.blubrry.com/podcastinsider 

Schedule a one-on-one with Todd (hosting customers only). Email [email protected]

Schedule a tech checkup with Mike (hosting customers only). Email [email protected]

Send us your podcast sticker and a self-addressed stamped envelope (SASE) and we will send you a Blubrry care package.

Our mailing address is:

Blubrry – MacKenzie

150 E. Campus View Blvd. #180

Columbus, Ohio 43235

This week, Mike is joined by Barry Kantz and they talk about Twitter, Joe Rogan and a few different legal topics that apply to you as a podcaster. As Barry is an attorney, he has great advice on how to move forward in podcasting when it concerns legal aspects, particularly copyright infringement.

Guest Host Barry Kantz, CFO and General Council for RawVoice/Blubrry

Thanks for joining us on this episode of Podcast Insider. Looking to be a guest on the show? Let us know. Emails are listed at the bottom of show notes.

News

Elon Musk is buying Twitter. Years ago, Twitter started as a podcast company called ODEO and has obviously divulged into one of the most popular social media platforms out there.

Joe Rogan says controversy gained him 2 million “subscribers” on Spotify

Nielsen says most Americans are listening to more podcasts now than before the Pandemic started

Riverside.FM raises $35m in funding round, and remember they are a partner of ours.

New Media Show with Todd Cochrane and Rob Greenlee was Live at NABShow’s main stage 2 times this week. Here is Tuesday's show. You can listen to the audio podcast coming soon here.

Inc. Magazine: 5 metrics for your podcast

Best Practice

Copyright Law: Having guests on your podcast and their rights

Copyright Law: Seven seconds of music myth

Blubrry News

NAB Show 2022. Attendance and traffic was down compared to previous years, but Todd and MacKenzie connected with many positive contacts and leads. Overall, a successful show!

It’s been a quiet week here at Blubrry but that just means we are busy making our service better and coming up with new features for you!  Stay tuned!

Be sure to follow us on social media, Twitter @blubrry, Instagram @blubrry__podcasting, TikTok @blubrry_podcasting and we're on Facebook, LinkedIn and Tiktok.  Our social team is putting out a lot of good information on there.

Blubrry Pro Tip

Why people quit listening and two tips on how to get them to keep listening.

Question of the Week

Question: Someone is using the same title as my show’s title. Is there any way to get them to stop?  I was using it first!

Answer: Unfortunately, there is not much you can do about someone using the same title unless you have trademarked it. Titles can not be copyrighted either. Maybe just contact them and ask if they can change the title of their show enough to make it distinguishable from yours.

Got a question you’d like us to answer on the show? Drop an email to [email protected] (audio, text, video) and we may use it.

The best place for support with any Blubrry products/services is our ticket system (https://blubrry.com/support/). Tickets give the whole team access rather than direct emails or calls.

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Coming to you this week from Barry’s Studio in Coopersville, Michigan & Mike Dell’s World Studio in Traverse City, Michigan. Produced by the Blubrry Pro-Production team.

NEW! - Fill out our survey at surveys.blubrry.com/podcastinsider 

Schedule a one-on-one with Todd (hosting customers only). Email [email protected]

Schedule a tech checkup with Mike (hosting customers only). Email [email protected]

Send us your podcast sticker and a self-addressed stamped envelope (SASE) and we will send you a Blubrry care package.

Our mailing address is:

Blubrry – MacKenzie

150 E. Campus View Blvd. #180

Columbus, Ohio 43235

Mike is joined by Toby Goodman, who runs the Blubrry Pro Production for us. They talked about a lot of things going on in the news and some Blubrry news.  Toby even pre-recorded a Pro Tip and we answered the Question of the Week.  They also talked about his book Narrow Podcasting.  It was a great conversation. The show is a bit longer than normal but it is well worth the listen!

Thanks for joining us on this episode of Podcast Insider. Looking to be a guest on the show? Let us know. Emails are listed at the bottom of show notes.

Multilingual podcasts

Exciting - not so much for Toby - He finds it hard enough translating British English into American English… The news is… Ghost Island Media in Taiwan has launched its first multilingual podcast, 法台漫遊 Balades Culturelles Franco-Taïwanaises, simultaneously in French and Mandarin. Reminds us of Jive World and Lupa.app

Obamas to leave Spotify

Facebook is losing interest in podcasting. We can’t say we’re all that surprised.

IAB Podcast Upfront - Schedule and the power of advertising.

11 Podcasts nominated for a Peabody award

Parcast Union reaches deal with Spotify

 The UK media regulator Ofcom has published the results of its UK podcast survey 2022. It says that 25% of Brits listen to podcasts each month - the same figure as reported in Edison Research’s Infinite Dial UK, and unchanged year-on-year.

The most popular reason to stop listening to a podcast is  first, “I couldn’t find any that interest me.” Second,  “I don’t have enough time.”

"Lots of other Data but a clear reason to narrow down your podcast as far as I’m concerned" -Toby

Best Practice:

Use your best judgment for how long your podcast should be.

There are plenty of ‘studies’ out there that say 20-25 minutes is the optimal length of a podcast. But, we recommend that you figure out what works best for you, your content and your audience. You probably know your audience better than you think, you’re most likely fairly similar if it’s a common interest show. How long would you spend listening to an episode about your topic? Trust your gut and keep an eye on the Impactful Play and Retention data we provide in our stats to compare and contrast.

Blubrry News

MacKenzie and Todd are at NABShow in Vegas next week - Here is a map for where they will be:  West Hall NABShow

PowerPress 9.0.2 is out

Blog Post: Using Discord as a Podcaster by Jen Thorpe

Podcaster of the Month: Liz Brunner

Thanks for attending the Grow Your Show webinar with us and Traci’s team with Produce Your Podcast. Those who signed up but were unable to attend will receive a recording in a few days.

Blubrry Pro Tip: Structure vs. Flexibility

New! The Pro Tip is 2-5 mins long and is repurposed as a stand alone podcast called podcast business coach and FYI gets 100% impactful plays!

Interview: Toby Goodman from Blubrry Pro and Author of Narrow Podcasting!

Question of the Week: Why should I pay for podcast hosting when (insert free host here) is free?

Answer: The old saying, “you get what you pay for” applies here.  But more than that, the “free hosts” out there do not have the features and tools that we have here at Blubrry.  Also, another old saying, “If you get something of value for free, you are the product,” also applies.

Got a question you’d like us to answer on the show? Drop an email to [email protected] (audio, text, video) and we may use it.

The best place for support with any Blubrry products/services is our ticket system (https://blubrry.com/support/). Tickets give the whole team access rather than direct emails or calls.

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Coming to you this week from Toby’s place in Londo...

Just recently announced, there are eight new Podcast Academy board members. If you're a member you can meet them on April 19 to learn what they've been working on the past year. Reminder, podcasters and those who work in the podcast industry can become a member of The Podcast Academy. We also get into Spotify profit speculation, narrow podcasting and more.

Thanks for joining us on this episode of Podcast Insider. Looking to be a guest on the show? Let us know. Emails are listed at the bottom of show notes.

Live Facebook recording.

News

The Podcast Academy has announced its newly-elected members of the Board of Governors. They are: Chirag Desai (Founder, Amaeya Media); Steve Wilson (Chief Strategy, QCODE); Valentina Kaledina (Director of Business Development, Castbox); Ami Thakkar (Host, Tuckered Out), Ilana Susnow (Head of Marketing and Audience Development, PodcastOne); Daniel J Lewis (Host, The Audacity to Podcast and founder, My Podcast Reviews); Martha Little (Editor, Audible); and Becky Celestina (Content Partnerships, Acast). If a member, you can meet the board on Apr 19.

Spotify might make a profit from podcasting soon.

Study: Podcast listeners are likely to be more curious and less neurotic

Bob Ross Inc. (yes, that Bob Ross) is looking for hosts/producers for podcasts.

Snipit.fm is a new short-form podcast network 

Gilbert Gottfried, Comedian, Actor, Podcaster, died at 67 after a long illness. (Gilbert Gottfried’s Amazing Colossal Podcast) 

Best Practice

Repeat the important points

It’s beneficial to include a call-to-action in your show notes, but also in the audio content. Just like people need to hear an advertisement multiple times before they move forward with a decision, the same goes for retaining information from your podcast. Repeat the important points to your listeners for better retention.

Blubrry News

Account sharing is now active at Blubrry!

PowerPress 9.0.1 is out with a quick hot fix. Version 9.0.2 is coming soon.

Blubrry Pro Tip

Narrow Podcasting Book Sample

Question of the Week

From Kendra on Facebook

Question: I'm really loving the new “Impactful Play" information on Blubrry. Are there any averages of this statistic? Trying to understand what is a good metric and goal for this number is.

Answer: At this time we do not have an average we can share. Each show is different and as long as you don’t have a huge percentage dropping out before 75%, you are likely good. You have to look at that and decide if something you are doing in the content is causing a drop out earlier. 

Got a question you’d like us to answer on the show? Drop an email to [email protected] (audio, text, video) and we may use it.

The best place for support with any Blubrry products/services is our ticket system (https://blubrry.com/support/). Tickets give the whole team access rather than direct emails or calls.

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Coming to you this week from the New Media Studio in Coldwater, Michigan & Mike Dell’s World Studio in Traverse City, Michigan. Produced by the Blubrry Pro-Production team.

NEW! - Fill out our survey at surveys.blubrry.com/podcastinsider 

Schedule a one-on-one with Todd (hosting customers only). Email [email protected]

Schedule a tech checkup with Mike (hosting customers only). Email [email protected]

Send us your podcast sticker and a self-addressed stamped envelope (SASE) and we will send you a Blubrry care package.

Our mailing address is:

Blubrry – MacKenzie

150 E. Campus View Blvd. #180

Columbus, Ohio 43235

As always, Blubrry is here to break down the finer technical details of podcasting, this time specifically on what is podcasting 2.0, coming from the Podcast Index team. Once again, we've got big news coming from the Blubrry team; we just released a new section in our podcast statistics that displays your audience survey results. Be sure to stick around to the end where we get into the differences on how publishing works and then served to directories, similar to the discussion with podcasting 2.0.

News

The Podcast Show in London has announced the first round of speakers and sessions

What is Podcasting 2.0? Co-founder Dave Jones explains.

Daniel J. Lewis is celebrating 15 years of podcasting 

Female podcast listener growth has gone up significantly since the beginning of the pandemic.

Ohio University senior and podcaster lands full time job based on podcasting experience.

Spotify’s podcast union ready to strike

Archwell Audio is trying to trademark the word ‘archetypes’

Best Practice

Plan your marketing strategy, don’t just wing it

After you publish a new episode you can post it to Twitter and Instagram, etc. but you can’t expect that to automatically grow an audience. Follow up on these posts, see if they’re getting any traction, reach out for engagement, etc. You can never rely on luck for proper marketing.

Blubrry News

PowerPress 9.0 was released with changes to the onboarding process

Audience survey results, now found in the podcast stats section, feature charts, and graphs to better understand your data.

Please take our survey, to see what it’s all about! Thanks!  https://surveys.blubrry.com/podcastinsider 

Another BIG release next week (if testing goes as planned) Stay tuned!

Blubrry Pro Tip

Gaining Trust

Question of the Week

Question: How long does it take for my episode to be shown on xxx app after I publish?

Answer: It can vary wildly depending on the app or directory. Remember, podcasting is a PULL and not a PUSH. The different apps and directories pull your feed a few times a day at most. The rule of thumb is as follows: 

Apple: 4-24 hours.

Spotify: Normally less than 12 hours.

Google: Once you are in there, nearly instantly if you are using Websub (PowerPress has it) otherwise, 4-24 hours.

Overcast and a lot of other independent apps: As soon as your listener opens the app and refreshes.

Others: Don’t worry unless it’s been more than 24 hours. Most update much quicker than that.

Another tip… If you are having trouble with just one app or directory, first check with that app or directory’s support to see if something is going on.

Got a question you’d like us to answer on the show? Drop an email to [email protected] (audio, text, video) and we may use it.

The best place for support with any Blubrry products/services is our ticket system (https://blubrry.com/support/). Tickets give the whole team access rather than direct emails or calls.

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Coming to you this week from the Blubrry Studio in Columbus Ohio & Mike Dell’s World Studio in Traverse City, Michigan. Produced by the Blubrry Pro-Production team.

NEW! - Fill out our survey at surveys.blubrry.com/podcastinsider

Schedule a one-on-one with Todd (hosting customers only). Email [email protected]

Schedule a tech checkup with Mike (hosting customers only). Email [email protected]

Send us your podcast sticker and a self-addressed stamped envelope (SASE) and we will send you a Blubrry care package.

Our mailing address is:

Blubrry – MacKenzie

150 E. Campus View Blvd. #180

Columbus, Ohio 43235

Are YouTube and podcasting finally coming together in a meaningful way?

Leaked plans from YouTube about podcasting have come out this week and gotten some excitement out of the podcasting industry. A move that would effect the entire industry, we are curious to see where this one goes. Stick around for some news on additional upcoming releases from Blubrry, why you should do a giveaway and showing your credibility to the world, as a podcaster.

Thanks for joining us on this episode of Podcast Insider. Looking to be a guest on the show? Let us know. Emails are listed at the bottom of show notes.

News

Leaked slides show YouTube’s podcasting plans? This comes after a somewhat lackluster session at Podcast Movement.

RODE has released their first ever headphones, NTH-100. We imagine they'd pair nicely with a RODECaster Pro.

Podnews’ Podcast Report Card results are here and EarBuds Podcast Collective is joining Podnews

The podcast app, Overcast has been redesigned 

The 2022 Podcast Hall of Fame class was inducted at Podcast Movement Evolutions. Congratulations to all of the inductees!

The Webbys are launching a new podcast awards show.

Freakonomics gets it’s own satellite channel on Sirius/XM 

Best Practice

Host a giveaway on your show

It's very easy and can still be cost effective. This giveaway can be exclusive content, merchandise, tickets to an event, etc. Engaging and interacting with your audience creates loyal listeners.

Blubrry News

Speaking of… we have a giveaway ending at midnight EST March 31, 2022 for a $150 Amazon gift card. Watch our podcast stats demo, comment and share on social and you’ll be entered to win!

Blog post: Delegate it or Ditch It! - by Tara O’Brien

New onboarding in PowerPress 9.0. Look for a blog post with more details on this soon.

Coming soon, new graphics for the audience survey results

Blubrry Pro Tip

Showing your credibility

Question of the Week: Does Blubrry hosting work with Kajabi? (also applies to other website platforms).

Answer:  Not exactly, but YES. Confused yet? Our PowerPress plugin for WordPress only works on the WordPress platform. Our hosting works anywhere because you have the option to generate your feed and a player embed from blubrry.com and then embedding or linking to it on your website. 

Got a question you’d like us to answer on the show? Drop an email to [email protected] (audio, text, video) and we may use it.

The best place for support with any Blubrry products/services is our ticket system (https://blubrry.com/support/). Tickets give the whole team access rather than direct emails or calls.

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Coming to you this week from the New Media Studio in Coldwater, Michigan & Mike Dell’s World Studio in Traverse City, Michigan. Produced by the Blubrry Pro-Production team.

Schedule a one-on-one with Todd (hosting customers only). Email [email protected]

Schedule a tech checkup with Mike (hosting customers only). Email [email protected]

Send us your podcast sticker and a self-addressed stamped envelope (SASE) and we will send you a Blubrry care package.

Our mailing address is:

Blubrry – MacKenzie

150 E. Campus View Blvd. #180

Columbus, Ohio 43235

Podcast Movement Evolutions is underway in LA.  Todd and MacKenzie are out there with Toby from Blubrry Pro Production.  Mike is joined this week by Kate, also from the Blubrry Pro team! Kate and Mike have all the normal things such as News, Best Practice, Blubrry News, A Pro Tip from Toby and the question of the week.  Thanks for listening!

News

Tom Webster, EVP at Edison Research, presented the infinite dial at Podcast Movement Evolutions

Apple explains their charts \

More Apple:  Apple adds follower (subscriber) numbers to their internal stats

Ambies were held LIVE in LA on Tuesday night.  AND the winners

Google and PRX are doing another round of the Google Podcasts creator program. Signup starts March 29th

Our own Toby Goodman has released his new book  Narrow Podcasting

Remember WinAmp? - It’s back in June! 

Best Practice: An oldie, but a goodie -  Show Prep.  Be prepared before you hit the record button. It will make you sound smarter!

Blubrry News

Blog post: How to build a podcast buffer

Todd, MacKenzie and Toby are in LA for Podcast Movement Evolutions. Stop by booth 17 and say hi!

Be sure to follow @Blubrry or @Blubrry_podcasting on all the social media places.  Facebook, Twitter, LinkedIn, and Instagram.  Our social media team is keeping things fresh over there!

Blubrry Pro Tip: Intros!  (from LA this week)

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Question of the Week: What’s the best way to make sure the sound in my podcast is leveled if I don’t have professional production?

Answer: The best way is Auphic. You can find it here. There is an online service and a stand-alone version you can download and install on Windows, Mac or Linux.

Got a question you’d like us to answer on the show? Drop an email to [email protected] (audio, text, video) and we may use it.

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The best place for support with any Blubrry products/services is our ticket system (https://blubrry.com/support/). Tickets give the whole team access rather than direct emails or calls.

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Coming to you this week from the Pro Production Studios in Tecumseh, Michigan & Mike Dell’s World Studio in Traverse City, Michigan. Produced by the Blubrry Pro-Production team.

Schedule a one-on-one with Todd (hosting customers only). Email [email protected]

Schedule a tech checkup with Mike (hosting customers only). Email [email protected]

Send us your podcast sticker and a self-addressed stamped envelope (SASE) and we will send you a Blubrry care package.

Our mailing address is:

Blubrry – MacKenzie

150 E. Campus View Blvd. #180

Columbus, Ohio 43235

Wishing you all a Happy St. Paddy's Day from Blubrry. Our team has had another lively week as we took a look back at all of our achievements over the past two years. With that in mind, remember we'll be at Podcast Movement Evolutions in LA next week, and Kate from our production team will be joining Mike on the mic and Toby gives his opinion on whether or not podcasters should attend live events.

Thanks for joining us on this episode of Podcast Insider. Looking to be a guest on the show? Let us know. Emails are listed at the bottom of show notes.

Live Facebook recording.

Apple Podcasts updated with the latest iOS update as of March 15, 2022

Robert Riggs from True Crime Reporter (and a Blubrry hosted show), is an indie podcaster turning his show into a TV show. Fox Nation will premiere the show this Friday. Freed to Kill is based on True Crime Reporter. Watch the trailer here.

Women Podcast Listeners: What We Know Right Now, from the team at Sounds Profitable. Lots of insights in this one.

Shure is currently having a sale on podcasting and gaming microphones and more.

Advertisers plan to spend more on podcasting.

Your Business Should Have a Podcast, we certainly think so and some of those businesses can utilize private podcasting.

Best Practice

Routine intros and outros. More than music, have a regular intro and outro that include a thank you and call to actions.

Blubrry News

Blog post: Blubrry's Modernization and read the press release here. We're proud to share what we've accomplished.

Blubrry Pro Tip

Should you go to live events? From Toby Goodman; check out his new book, Narrow Podcasting. He'll be at Podcast Movement Evolutions too.

Question of the Week

Question: I’m new at podcasting. How do I find interesting people to interview for my show?

Answer: Congrats.The best way is to hang out with the type of people you want to interview. On Forums, Groups on Facebook or in person groups and events around your niche. Also, don’t go into those groups and right away say “I have a podcast, do you want to be a guest?” without participating in the group and being useful first. You don’t want to look like a spammer by coming on too strong.

Got a question you’d like us to answer on the show? Drop an email to [email protected] (audio, text, video) and we may use it.

The best place for support with any Blubrry products/services is our ticket system (https://blubrry.com/support/). Tickets give the whole team access rather than direct emails or calls.

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Coming to you this week from The New Media studios in Coldwater, Michigan & Mike Dell’s World Studio in Traverse City, Michigan. Produced by the Blubrry Pro-Production team.

Schedule a one-on-one with Todd (hosting customers only). Email [email protected]

Schedule a tech checkup with Mike (hosting customers only). Email [email protected]

Send us your podcast sticker and a self-addressed stamped envelope (SASE) and we will send you a Blubrry care package.

Our mailing address is:

Blubrry – MacKenzie

150 E. Campus View Blvd. #180

Columbus, Ohio 43235

More announcements came this week, like the plan and service changes at Blubrry. We're giving our advanced hosting customers more monthly storage at no cost to them and we've released an updated audience survey for podcast listeners to fill out. But, we don't just talk about us this episode, we mention Podcast Movement Evolutions, a best practice and changing your podcast content into a book. Big thanks to Dr. Denise for joining Todd this time as she's our podcaster of the month and was a joy to have on the show.

Thanks for joining us on this episode of Podcast Insider. Looking to be a guest on the show? Let us know.

Live Facebook recording.

News

Kai Chuk, Director of Partnerships at YouTube, will have a session at Podcast Movement Evolutions

YouTube paying up to $300k to get podcasters to do more videos

Spotify removing content from RT and Sputnik

Apple’s podcast app keeps getting worse says Fast Company

Only 1.22% of podcast episodes use chapters in any way

“Host read ads are the beachfront property of podcast advertising” - Tom Webster

Just how many podcasts are there anyway? 

Bill Maher is starting an independent podcast called Club Random

Best Practice

Stick with it. Publish enough episodes to foster an audience or following.

One or two episodes isn’t typically enough for a listener to know if they want to stick around regularly or subscribe. We tend to see that if podcasters make it past the 7 and then 15 or so episode mark, they’ll stick with it and the same can be said for audiences.

Blubrry News

Blog post: Podcaster of the Month, Dr. Denise McDermott, MD

We've got a revamped audience survey

Hosting plan changes are being made very soon!

Still more to come!

Blubrry Pro Tip

Turn your podcast into a book

Interview

Dr. Denise McDermott, MD - Podcaster of the Month

Question of the Week

Question: If I want to have a guest on my podcast, do they need to sign a release form or anything legal like that?

Answer: It’s not required, but it could greatly work in your favor to have them sign one, even a simple version. Most likely, all will go smoothly with your guest, however on the off chance that it doesn’t, something like this could assist in any trouble you run into with them. Gordon Firemark, a known podcast lawyer, has a downloadable one on his site.

Got a question you’d like us to answer on the show? Drop an email to [email protected] (audio, text, video) and we may use it.

The best place for support with any Blubrry products/services is our ticket system (https://blubrry.com/support/). Tickets give the whole team access rather than direct emails or calls.

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Coming to you this week from The New Media studios in Coldwater, Michigan & Mike Dell’s World Studio in Traverse City, Michigan. Produced by the Blubrry Pro-Production team.

• Schedule a one-on-one with Todd (hosting customers only). Email [email protected]

• Schedule a tech checkup with Mike (hosting customers only). Email [email protected]

• Send us your podcast sticker and a self-addressed stamped envelope (SASE) and we will send you a Blubrry care package.

Our mailing address is:

Blubrry – MacKenzie

150 E. Campus View Blvd. #180

Columbus, Ohio 43235

One of the first things that you do when getting your podcast off the ground is creating and/or designing your podcast artwork. It begs the question... do you want to be the face of your own podcast? As in, have your own face on your podcast artwork. It's incredibly popular, but there are no rules when it comes to podcast artwork design - which is shown in each and every podcast directory - that says you should or shouldn't include your latest glamorous headshot.

Toby from the Pro-Production team weighs in on this topic, but not before Todd and Mike get into some industry news, and announcements from Blubrry, including some unsung heroes in podcasting that you might be familiar with.

Thanks for joining us on this episode of Podcast Insider. Looking to be a guest on the show? Let us know.

Live Facebook recording.

News

New Luminary CEO has been announced Rishi Malhotra

Apple tells you how to more easily get your podcast promoted

NBC pushing for podcasting

New podcast from Salem Radio, The Dennis and Julie Podcast

The iHeart app added ‘Talk Back’, voice commenting to the hosts of radio shows

Will Twitter be adding podcasts?

Will Farrell is the opening keynote at PM Evolutions and Paris Hilton will be DJing the iHeart Party

Best Practice

Check your bandwidth when recording remote guests/hosts.

Oftentimes podcast interviews are recorded via Zoom or another software that takes up a significant amount of internet bandwidth; which depending on your internet connection, can take a toll on your recording. Check your connection every time before you hit record, and if possible, use a connected option as opposed to wifi.

Blubrry News

Blog post: Using Social Media to Locate Your Podcast Audience - by Kim Krajci

Tooting our own horns a little… We are honored to be included in Podcast Magazine’s ‘The 22 Unsung Heroes in Podcasting’

We will announce and interview our Podcaster of the Month for March in next week's episode!

More to come, stay tuned!

Blubrry Pro Tip

The face of your podcast… do you want your podcast artwork to feature your own face?

Question of the Week

Question: Why does album artwork need to be exactly square and small file size?

Answer: Short answer… because Apple wanted it that way. The better answer is that a square is the easiest shape to use in multiple places, i.e. apps and web pages. It is easier to scale to different sizes without worrying about aspect ratio. The small file size is so it loads fast and doesn’t take up too much space on people’s devices. Not as much of a problem now as it was 14 years ago, the device storage and speed are much much greater now.

Got a question you’d like us to answer on the show? Drop an email to [email protected] (audio, text, video) and we may use it.

The best place for support with any Blubrry products/services is our ticket system (https://blubrry.com/support/). Tickets give the whole team access rather than direct emails or calls.

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Coming to you this week from The New Media studios in Coldwater, Michigan & Mike Dell’s World Studio in Traverse City, Michigan. Produced by the Blubrry Pro-Production team.

• Schedule a one-on-one with Todd (hosting customers only). Email [email protected]

• Schedule a tech checkup with Mike (hosting customers only). Email [email protected]

• Send us your podcast sticker and a self-addressed stamped envelope (SASE) and we will send you a Blubrry care package.

Our mailing address is:

Blubrry – MacKenzie

150 E. Campus View Blvd. #180

Columbus, Ohio 43235