Podcast Me Anything

In this episode, we once again bring our listeners the latest in the podcasting industry, speaking to Jay Soderberg, aka PodVader, about podcasting networks. Jay is the Executive Producer of the Locked On Podcast Network and co-host of Always Listening with Joel Sharpton. Tuning into the show, you will hear Jay’s perspective in Spotify’s acquisition of The Ringer, why big companies are buying into the acquisition game, and how Spotify will benefit from producing its own content. We talk briefly about the difference between free and paid podcast platforms and how curating playlists can help shows gain more listeners, and then Jay gives listeners some information about Locked On, including the shows they host and the areas they are hoping to expand on. If you, as a podcaster, are thinking about joining a network, listening to this episode is a must! Jay not only discusses all the benefits of belonging to a network but tells listeners about the potential pitfalls and gives them a guideline around the revenue-share they can expect.

Key Points From This Episode:

•   Exploring the landscape of the podcasting industry with Joel Sharpton on Always Listening.

•   Jay’s upcoming Evolutions conference and Podfest Expo and their exponential growth.

•   Spotify’s acquisition of The Ringer and why it makes sense for big companies to buy-in.

•   Hear Jay’s thoughts on the exclusive content game and how it benefits these platforms.

•   Why the payment wall is not a viable long-run strategy for platforms.

•   Curating good playlists as a means of getting listeners for your podcast.

•   Listening to shows on Sportify versus on a paid platform like Overcast. 

•   Learn more about the Locked On sports podcasting network and Jay’s role there.

•   Expanding into college sports and how the baseball scandal affects listener numbers.

•   Leading sports in the US and what sports podcasters do to maintain their shows year-round.

•   Advice for sports podcasters who need to produce 30-minutes of content every day.

•   The benefits of being part of a podcast network, including collaboration and cross-promotion. 

•   How Mathew became a Jets fan despite being raised in a Yankees home.

•   The perils of a being part of a network and how to know if you’re dealing with a bad player.

Links From Today’s Episode:

Jay Soderberg on LinkedIn

Jay Soderberg on Twitter

Podcast Movement

Locked On Podcast Network

Pro Podcast Solutions

Joel Sharpton

Always Listening (Podcast)

Podcast Movement: Evolutions

Podfest Expo

Spotify

The Ringer

Bill Simmons on Twitter

Overcast

Locked On Patriots Podcast on Twitter

New York Jets

Podcast Me Anything

Today we’re coming to you from a studio inside a Staples. Yes, the office retailer has recently rolled out shared workspaces and podcast studios to offer their customers even more. But here we caught up with Steve Meader, the operator of Podcast New Hampshire and co-host of We Need to Talk, to discuss his impression of Staples’ awesome new facilities and what it means to podcasters and their guests. We talk about the most prominent podcasting communities out there and how they offer a platform on which podcasters can share ideas, resources, and figure out opportunities for cross-promotion and guest-starring on one another’s shows. Steve also shares his vision of creating an even bigger podcast community across the US through PodcastUSA.org and gives listeners some more info about his annual Podcast NH Meetup.

Key Points From This Episode:

•   All about Staples rolling out podcast studios and shared workspaces.

•   Meeting Steve Meader from Podcast New Hampshire and host of We Need To Talk.

•   Steve’s impression of the unique features of Staples podcast studio and workspace.

•   The quality of the facilities and the convenience for podcasters and their guests.

•   Steve on the usefulness of being connected to the Podcast Community on Facebook.

•   Having the vision to bring podcasters together to share ideas, resources, and cross-promote.

•   The many geocentric podcasting communities, including the Florida Podcasters Association.

•   Why the podcasting community is the most welcoming one out there.

•   What it means to have an opportunity to be a guest on someone else’s show.

•   The two challenges of podcasting: convincing people to listen and then to choose your show!

•   How podcasting is a great way to pass the time and learn on-the-go.

•   The vision with PodcastUSA.org and the templates that are available for leaders.

•   More about the Podcast New Hampshire Meetup and how it allows for more cross-promotion.

•   Finding a location that is affordable and convenient and the frequency of Meetups.

Links From Today’s Episode:

Podcast Me Anything

Staples

Staples Studio

Fish Nerds

Steve Meader on Twitter

Podcast New Hampshire

We Need to Talk

Podcast Movement Community on Facebook

Shit Happens When You Party Naked

Damn You Diary 

My Brother, My Brother and Me

Florida Podcasters Association

Podfest Expo

Podcast Atlanta on Facebook

Blubrry Podcasting

Libsyn

Podcast Detroit

IT in the D

PodcastUSA.org

New Hampshire Audubon

Mathew Passy on Twitter

Tom Kelly and Mathew Passy break down some of the changes we heard this week following WWDC and an email from Apple Podcasts.

Some of the major headlines....

• Apple is killing iTunes and creating a separate podcast app.
• They are introducing machine learning search of the spoken content. (Credit Steve Goldstein of Amplifi Media)
• An email later that week revealed major category changes.

We also hit upon....

• Evo Terra's advice for podcasters in light of this news
• James Cridland's scathing rebuke of Apple
• Joel Sharpton's efforts to get more LGBTQ+ categories

Lastly, we are going to make some changes to the Podcast Me Anything format.  Stay tuned for a new time and date for the one-hour AMA and then we'll just release some solid content as a regular podcast throughout the week.

No live show this week due to some personal conflicts, so we dug deep into the archive of shows recorded at Podfest 2019 to bring a special episode on Social Media marketing. 

First up is Stefanie LaHart, BoomTown Marketing and host fo the TraDigital Talk Show Podcast.  She's a social media guru and has great advice for more effective social media strategy.

Then we have Lee Silverstein, host of We Have Cancer podcast.  Lee has been doing this show for a long time and spoke about one particular, and often overlooked strategy that has helped his show thrive. 

Cole Raven, the founder of Podchaser joined us on Podcast Me Anything with a deep dive into the IMDB (and in one case MySpace) of podcasting.  We talk about the user profiles, creator profiles, the top 8, their partnerships with tee public, other current features, and new features coming to the platform.  Learn how you can leverage your Podchaser show page and personal profile to grow you show. 

Check out Podcast Me Anything on Podchaser - 

Mathew Passy user profile (please follow) and creator profile.

Tom's link coming soon! 

Dave Zohrob, co-Founder and CEO of Chartable, and co-host of Hacker Daily, explains how podcasters can best use their new SmartLinks feature to know whether or not people clicking on their podcast links are ultimately converting into listeners.

You can try our new SmartLink we set up for Podcast Me Anything https://link.chtbl.com/ChartableIntv.

We are delighted to welcome Jaclyn Schiff, Founder of PodReacher, a firm focused on content marketing to help your podcast get more traction.  

• The focus is on 
• Why you need to write meaningful content. 
• Listicles including episode content, or better yet a bunch of episodes
• Creating highly shareable content

Skype? Zoom? Two cans tied together by string?  How do you record a remote guest without it sounding like complete and utter garbage. 

Like everything else in life, proper planning will lead to better performance.  And this is very true of your podcast venture.  With that in mind, we are delighted to welcome Brandon Hull of HelloCast, and also host of Freelance to Founder.  Their platform helps podcasters prepare their show, recruit guests, manage their contacts and more in one place.  

We also take a few minutes to recap the launch of the new Luminary podcast app.  Many in the community are upset with them and others are questioning the viability. 

That being said, if you heard the episode and want to be delisted from the Luminary platform, click here. 

Tom and Mathew will help you think about the do's and don't's of selecting the right microphone for your podcasting venture.  Gear up folks!