Podcast Workflows - Tips for podcasters to grow their podcast without wasting time.

Are you leaving valuable listener feedback on the table? I've been thinking about that a lot lately, so today we'll talk about how to engage your audience, gather crucial feedback, and build a thriving podcast community — while making it as easy as possible.

You can send your feedback to https://podcastworkflows.com/feedback

Here are the main takeaways:

Ask for Feedback Early, Regularly, and Everywhere – The importance of actively seeking listener input through multiple channels like your mailing list, social media, and during your episodes. I shared tips on making it easy for listeners to give feedback, such as incorporating listener feedback segments.

Build a Community Around Your Podcast – Creating a community is crucial for getting feedback, generating content ideas, and building trust. I discussed how podcasting doesn’t have to be a lonely experience and why fostering a community can lead to better audience engagement and even monetization.

Use Engagement Tools – I reviewed several tools to help facilitate listener feedback and community building, such as YouTube, Spotify, Ripple.fm, Circle, and Fan List. Each offers different features for community engagement, feedback collection, and potential monetization.

• (00:00) - Intro

Ever wonder how to make your podcast stand out in a sea of content? After a serendipitous conversation at Podcast Movement 2024, I uncovered a game-changing strategy that could revolutionize your approach. Spoiler alert: It involves segments.

I'll break down why rethinking your podcast structure can make a big difference. We'll explore how segments can help you give more value to your audience, make your show more accessible, and even repurpose content more effectively — making it better for your workflows. Plus, I'll share different segment ideas that work for both interview and solo episodes, ensuring you never run out of compelling content.

Want more insights like this? Join my mailing list at https://podcastworkflows.com

And check out my other podcast, https://streamlined.fm/

Top Takeaways

1. Implement Segments in Your Podcast: To create a more engaging show, think about incorporating segments. Just like how late-night shows have defined parts, segmenting your podcast can make it more consumable and structured. You can dedicate parts of your episode to different topics or formats, such as opening monologues, interviews, and specific segments tailored to your audience's interests.
2. Structure for Solo Episodes: If you're worried that solo episodes might become stale, develop a clear structure. For instance, discuss a main topic, then showcase an interesting tool related to that topic, and finish with an automation tip. This keeps the solo content engaging and valuable.
3. Balancing Personal and Professional Content: For busy solopreneur parents, combining personal experiences with actionable business advice can create a relatable and impactful podcast. Consider dedicating a segment to how you manage parenting alongside your entrepreneurial duties.

Do YOU feel like like you're spending too much time editing your podcast episodes?  If you're anything like the people on my email list and and people I met at Podcast Movement, you do. 

So today, let's talk about 3 things you can do to save time in the edit (one of these shouldn't surprise you). 

Check out Descript: https://go.podlift.me/descript

Send feedback to https://podcastworkflows.com/feedback

• (00:00) - Intro

I’m back from Podcast Movement and as an extrovert who works by himself, from his house, I couldn’t feel more energized after an incredible event.

I’m still processing all the great sessions and conversations I had, but there are a few topics that have floated to the top.

Here’s what I’m thinking about most after the conference.

Read the article and discuss here: https://podcastworkflows.com/what-im-thinking-about-after-podcast-movement/

Join the mailing list: https://podcastworkflows.com/join

• (00:00) - Intro

As I get ready for Podcast Movement, I've been thinking about this podcast and how it's been somewhat of a hodgepodge of content. I want it to be a great resource for podcasters who are looking to save time — or spend it the right way. And while it's always been an experimenting ground for me, I fear I've turned it into Frankenstein's Monster.

So today, I'm talking about 3 things I'm struggling with for this podcast — and how I plan to fix that Here are the quick hits:

1. Redefining My Podcast's Mission Statement

I realize my podcast has lacked a clear, cohesive mission statement. I want to better define who my podcast helps (solopreneur podcasters), what problem it solves for them (spending too much time on their podcast), and how it helps solve that problem (providing process improvements and tools to save 12+ hours per week).

2. Resurrecting and Updating My Old Episode Topics

I am considering revisiting some of my older episode topics from the podcast's early days and refreshing them to better align with my current focus on podcast workflows and processes. However, I want to be selective to ensure the topics fit with my updated mission.

3. Consolidating and Optimizing My YouTube Presence

I have multiple YouTube channels that I have used inconsistently for my WordPress and podcasting content over the years. I want to consolidate my podcast content onto my main, monetized "Joe Casabona" channel to simplify things and better train YouTube to recommend my videos.

Show Notes

• 3 Things to Get the Most Out of Podcast Movement 2024
• Ripple.fm
• Podcast Workflows on Ripple.fm

• (00:00) - Intro

Artie, host of The History Buff podcast, came to me looking for strategies to monetize and grow his show.

Check out The History Buff here: here: https://www.thehistorybuff.co/

Here are the main takeaways:

• Artie should leverage his experience as a tour guide to build credibility, but focus the podcast on his passion for discussing a wide range of historical topics rather than just his tour guiding.
• Start an email newsletter using a platform like Substack to capture interested listeners and potentially offer paid subscriptions for exclusive content like behind-the-scenes material or local tour "extras".
• Continue uploading to YouTube, but optimize the content for the platform

Want your own live coaching call? Book here: https://joec.pro/public-coaching

Want a podcast audit? Grab one here: https://podcastgrowthaudit.com

Want to know how to create killer podcast content without spending all your time writing scripts? In this live coaching call, I sit down with Alex Standiford, host of the Partnership podcast and founder of Siren Affiliates, to tackle this common podcasting challenge head-on.

We dive deep into strategies for generating fresh content ideas, from repurposing blog posts, to, getting feedback, and targeting specific niches. I also share my [not so] secret weapon for conducting captivating interviews using a three-act story structure that keeps listeners hooked.

Whether you're a seasoned podcaster or just starting out, this coaching call is packed with actionable tips and insights to help you create engaging content more efficiently. Don't miss out on this value-packed discussion!

Do you want some one-on-one time with me like this? You can book a Public Coaching Call here: https://joec.pro/public-coaching

Takeaways

• Consider using a fat outline for podcast episodes, combining scripted elements with ad-libbing for a more natural delivery.
• Repurpose blog posts as podcast episodes to save time on content generation.
• Incorporate case studies and interviews to provide valuable insights and engage with listeners.
• Create niche-focused episodes to cater to specific audiences
• Leverage LinkedIn for audience engagement
• Structure interviews with a setup, conflict, and resolution
• Keep interviews focused and actionable

In preparation for a recent vacation, I recorded and wrote a bunch of content to schedule in my absence.

Today, I want to share with you how I churned out 9+ pieces of content over the course of 4.5 hours.

For more content like this, join my mailing list: https://podcastworkflows.com/join

Here’s the output:

1. 3 YouTube videos
2. 3 podcast episodes from those videos
3. 1 blog posts
4. 1 live stream
5. 1 short form video
6. Audio of live stream republished to a podcast feed

And here are the tools I used:

• Ecamm Live
• Elgato Prompter
• Logic Pro
• Screenflow
• iZotope RX
• Capsho / Castmagic
• Transistor / RSS.com

Podcast Movement is the biggest industry podcast (at least in the USA), and nearly every recognizable name in podcasting will be there. 

It's also a great place to meet fellow podcasters — it's one of the best networking opportunities. If you're going, or thinking about going, there are a few ways to make the most of your experience. 

And that's what today's "3 Things in Podcasting" covers! 

If you're going to be there, let me know! 

• (00:00) - - Intro

If you’ve been listening to podcasts for a long time, the idea of show notes is intuitive. It’s the text that accompanies a podcast episode. It usually has some description about the episode and links mentioned in the episode.

This is CRUCIAL real estate for you to convert listeners into a more engaged audience. So today, we’ll discuss what are show notes, why you need them, and how to format them.

To learn more, and save 12+ hours per week on your podcast, join my FREE mailing list at https://podcastworkflows.com/join

Main Takeaways: 

• The main function of show notes is twofold: get people to listen to your episodes, and make it easy for listeners to find the resources you mention during the show
• Your format matters! You should provide a great description, a primary CTA, takeaways, and resources, in that order. That way you hook listeners and keep them reading. 
• You must create a frictionless experience. It's hard enough to get listeners to take action. Any additional steps make it that much harder, so meet them where they are: in the app they're listening. 

Show Notes! 

• What Are Show Notes (and do you need them)?
• More Thoughts on Why You Need Detailed Show Notes

• (00:00) - - Intro