In this episode, we catch up with Isaac Keselman, Master CBP, founder and president of Aqua Doctor. Keselman started off in the service side of the industry but found they were fequently asked by clients during service visits to solve pool problems created by other companies. They became so good at fixing problems created by other pool builders and construction firms, that it was an easy transition to building their own pools. Listen in to hear how education and curiosity (along with automation and AI) have paved the way to success for this booming company, and why Keselman believes that if you put 16 hours into a design class, you'll get 160 hours back.

Rocky Wisley, Master CBP, ACI Certified Nozzleman, is President at Serenity Hardscapes LLC, a full-service pool company in Arlington, TN. In this episode, Rocky talks with host Brian Van Bower about using trends and history on jobsites to keep costing on track, maintaining customer relations as the best form of marketing, and how he retains employees and keeps company culture at the top of his to-do list.

Ed Gibbs, President & CEO of Gib-San Pool and Landscape Creations in Toronto, Ontario, talks with host Brian Van Bower about the importance of company culture, continuing education, and understanding clients' needs. Ed also gives insights on building pools in cold climates.

GENESIS® Co-Founder Skip Phillips talks with Brian about his philosophies on the most important decision factors in building and designing a pool, shares some life-changing lessons learned on client projects and shares tips learned in his decades in the business. Hint: never give your clients what they ask for!