Joshua Gans is a Professor of Strategic Management and the holder of the Jeffrey S. Skoll Chair of Technical Innovation and Entrepreneurship at the Rotman School of Management at the University of Toronto. He is also the Chief Economist of the University’s Creative Destruction Lab.

In 2018, together with Ajay Agrawal and Avi Goldfarb, he published Prediction Machines, an exploration of how basic tools from economics provide clarity about the AI revolution and a basis for action by leaders.

The trio’s latest book, “Power and Prediction: The Disruptive Economics of Artificial Intelligence” explains the economics of A.I. through the lens of decision systems.

In conversation with Martin Reeves, Chairman of BCG Henderson Institute, Joshua discusses how the transformational potential of A.I. is only unlocked if decision systems are reconsidered holistically, mirroring the pattern observed in previous technological revolutions like the application of steam power, electricity, or digital communication.

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About the BCG Henderson Institute

The BCG Henderson Institute is the Boston Consulting Group’s think tank, dedicated to exploring and developing valuable new insights from business, technology, economics, and science by embracing the powerful technology of ideas. The Institute engages leaders in provocative discussion and experimentation to expand the boundaries of business theory and practice and to translate innovative ideas from within and beyond business. For more ideas and inspiration, sign up to receive BHI INSIGHTS, our monthly newsletter, and follow us on LinkedIn and Twitter.