Power Your Advice

By AdvisorpediaBusiness Investing Management

Power Your Advice episodes

August 11, 2022Episode 104 – An AI Solution For Personalized Advising – With Andrew Altfest
Andrew Altfest is the founder and CEO of FP Alpha, the first AI driven, comprehensive financial planning solution that enables advisors to provide actionable and personalized recommendations to clients across over 15 financial planning disciplines.
In today’s podcast, Doug talked with Andrew about his background and how he got the idea for this innovative product. They also discussed:
Andrew’s background growing up in a family of advisors
The solutions FP Alpha provides to advisors and the journey of its creation
Why tax planning and estate planning are key areas to providing holistic advice
How Andrew and his firm have used FP Alpha for personalization
AI’s impact on personalization and how advisors do business
Why Andrew decided to offer his solution to the industry instead of keeping it for his firm
Resources: FP Alpha

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26 min
August 05, 2022Episode 103 – Active Management in a Time of Decline – With Rocco Pellegrinelli
Rocco Pellegrinelli is the Founder and CEO of Trendrating, a Swiss company with proprietary and unique trend-capture and rating methodologies used in the asset management, wealth management, private banking, advisory, hedge funds, and family offices fields to maximize returns and to better control risks.
Doug and Rocco talked about the current state of the overall global markets and the historical trends that may tell us what to expect when deciding to invest.
They also discussed:
The combination of factors affecting market fluctuations
Why inflation is not just an American issue
How active management can help people navigate the current and upcoming cycles
The challenges that Rocco has experienced as an active manager over the last decade
Rocco’s advice to active managers about the opportunities that exist
The Trendrating model and what it says about recent market behavior
Resources: Trendrating

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19 min
August 05, 2022Episode 102 – Automate Your Workflows and Save Time – With Adrian Johnstone
Adrian Johnstone is the Co-Founder and President of Practifi, a performance optimization platform purpose-built for the wealth management industry that empowers teams to automate workflows, create rich client records and access advanced analytics in a unified experience.
Doug and Adrian talked about his background that led to his path of co-founding Practifi and why he decided that the idea was worth the investment.
They also discussed:
The issues that may arise if advisors don’t automate their workflows
How advisors can manage all of their tasks to become more efficient and save time
How AI makes the optimization achievable
The business development app they created to automate firms’ growth activities
Tracking ROI being crucial and how the app helps with that
The profitability puzzle
Resources: Practifi
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17 min
August 05, 2022Episode 101 – Turning Compliance from a Barrier to an Asset – With Mac Bartine
Mac Bartine is the CEO of SmartRIA, which is a powerful, easy-to-use cloud-based software solution designed to meet the specialized needs of compliance consultants, investment advisors, and CCOs.
Doug and Mac talked about the SmartRIA platform and how advisors can take advantage of it to turn compliance to an asset.
They also discussed:
What drove the idea for SmartRIA and why Mac wanted to pursue compliance solutions
The benefit of using SmartRIA and what it does for advisory firms
How advisors are starting to view compliance as an asset and not a barrier
What technology SmartRIA integrates with and getting approval on social media
The advantages of reporting client annual reviews and trading it on compliance software
Mac’s advice for those in the industry on navigating the accelerating rate of change
Resources: SmartRIA
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19 min
July 19, 2022Episode 100 – Achieving an Effective Marketing Strategy for Your Firm – With Susan Theder and Samantha Russell
At FMG Suite, Susan Theder acts as the Chief Marketing and Experience Officer and Samantha Russell acts as the Chief Evangelist. FMG Suite currently provides over 40,000 financial advisors and insurance agents with award-winning content and digital marketing tools to help them build their businesses, expand their influence, and strengthen relationships with customers.
Doug, Susan and Samantha addressed a grab bag of questions and scenarios Susan & Samantha are seeing in the marketplace today, and how they would recommend developing different marketing strategies for each. They provided their expert advice to three firms that hold widely common concerns.
Advice was aimed at:
A small advisory firm that wants to create content but lacks strategic digital marketing
A firm focused on gaining creativity in their newsletters and articles
A solo advisor looking to capitalize on their video skills and thrive on social media channels
They also discussed:
Statistics on organic growth through digital marketing
The likelihood that wealthy individuals will share their advisor’s newsletters with others
The optimal length of videos to gain the most traction
Emergences in social media channels used by advisors
Resources: FMG Suite

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28 min
July 06, 2022Episode 99 – Moving Technology from the Why to the How – With Craig Ramsey
Craig Ramsey is the Chief Operating Officer at AdvisorEngine, a pioneer in digital wealth management technology that supercharges advisor growth with its powerful and intuitive digital platform.
Doug and Craig sat down at the T3 Advisor Conference and talked about how financial technology can get closer to the level of technology utilized in other industries. They also discussed:
What technology advisors are going to be able to implement for their clients
Why Craig chose to acquire Junxure and the challenges faced in the acquisition
Craig’s outlook on being acquired himself and how he views the results
The excitement for AdvisorEngine and the platform mentality
How they are helping advisors make their investors successful
Craig’s path to where he is now
Resources: AdvisorEngine
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15 min
June 27, 2022Episode 98 – Simplifying Income & Protection for Client Portfolios – With Rich Romano
Rich Romano is the CEO and Founder of FidX, a platform focused on growing business while bringing the value of guaranteed income and protection solutions to clients in the easiest way.
Doug and Rich sat down at the Envestnet Advisor Summit and talked about how client portfolios can be simplified through a consistent experience. They also discuss
How advisors should think about annuities and incorporating them into their practice
How advisors can increase their control of the accumulation phase
Strategies clients should be offered to maximize their experience
The ways FidX increases turnover time to help with client’s needs quicker
How FidX provides a single investment service to help advisors add value to their clients’ experiences
Resources: FidX

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14 min
June 15, 2022Episode 96 – Maximize Your Clients’ Social Security Benefits – With Martha Shedden
Martha Shedden is the President and Co-Founder of the National Association of Registered Social Security and Analysts (NARSSA), a resource that provides education and resources to Social Security experts to help them maximize their clients’ Social Security benefits.
In today’s episode, Doug and Martha talk about the benefits of taking Social Security at the right age and how important this asset is to clients’ retirement plans. They also discuss:
Strategies for maximizing Social Security benefits
How NARSSA can help advisors better help clients understand planning their retirement
Retirement communication between financial advisors and individuals
What makes NARSSA different from other retirement planning products
Resources: NARSSA | SSA.gov – My Account

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20 min
June 14, 2022Episode 97 – The Attainability of a Digital Ecosystem – With Mike Scaplen & Gary Wiedman
Mike is the current SVP of Sales and Relationship Management and Gary is the President and Managing Principle of Axos Clearing. The company provides a broad range of services to FINRA members introducing broke- dealers and Registered Investment Advisors (RIAs).
In today’s episode, Doug, Mike and Gary talk about the tools Axos provides to its customers and how finding the right clearing firm is essential to empowering correspondents and growing their business. They also discuss
The attainability of a digital ecosystem that connects people to stable markets
The teamwork employees at Axos demonstrate to provide the best services to their customers
How Axos Clearing gives customers access to background information on brokers and investment advisors
How Axos Clearing positively differs other clearing services
Resources: Axos Clearing

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23 min
June 10, 2022Episode 95 – The Power of Personalization for Financial Services – With Helen Yang
Helen is the CEO and founder of Andes Wealth Technologies, a resource that combines behavioral finance with risk analytics to empower financial advisors to differentiate, satisfy Reg BI, and deliver hyper-personalized service.
In today’s episode, Doug and Helen talk about the importance of carefully examining each step in a financial service process, starting from the very beginning. They also discuss
How risk tolerance has changed and become a more direct process
What financial advisors should do to approach behavioral finance and investor emotions
How Andes Wealth Technologies caters their research and tactics to offer personalization
What makes Andes Wealth Technologies different from other wealth management companies
Resources: Andes Wealth Technologies
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18 min

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Power Your Advice is about discovering ideas that help you do and be more for your clients. In this podcast series, Advisorpedia seeks out and chats up industry innovators to help you understand who…