The Makeup Insider

PR 101 for Creatives: What to Know Before Reaching Out


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In this episode, Vanessa chats with experienced PR consultant Ebanny, who shares how creatives from makeup artists to photographers can catch the attention of PR agencies and build lasting relationships in the industry. You’ll learn how to pitch yourself, why engagement matters more than followers, and how to approach PR gifting with creativity and professionalism.

What You'll Learn:

  • How to pitch yourself to PR agencies
  • What PR reps really look for
  • The importance of authentic content
  • Why engagement matters more than follower count
  • How to build a community that brands want to partner with

Links & Mentions:

  • Ebanny's brand: Edie

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The Makeup InsiderBy Vanessa Barney

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