Praestabilis - Marketing Excellence with Connie Ragen Green

Welcome to Episode 113 of Praestabilis: Excellence in Marketing

‘In Episode 113 of the “Praestabilis: Excellence in Marketing” podcast the topic is “One Size Doesn’t Fit All with Online Marketing. Here, I’m sharing the different business models that are possible, including affiliate marketing, creating products and courses, authorship, marketing for local businesses, and so much more. Please subscribe and leave me a review. And connect with me at https://ConnieRagenGreen.com. Find out more about me HERE.

Becoming an online entrepreneur was the best decision I ever made. I’ve been online since 2006 and now help others all over the world to do the same or something similar.

We all have times where we are feeling a little down, lost, or confused. Life isn’t easy, and no one makes it out alive! These are my recommendations for how to get back on track and feeling more happy and optimistic about your future…

* Write! Whether you’re already a writer or are just beginning to think about sharing your thoughts, ideas, and experiences with others, writing makes sense. I write every single day and publish much of my writing as blog posts, short reports, and full-length books. Writing opens your mind to what you want in the future, by allowing you to explore the past through your memories. You can also retell and reframe your stories in a way that will serve you going forward.

* Start a new project! I usually create products and courses as new projects, but this can also manifest as something you build or create with your hands. I have family members on two continents that love to put together complex jigsaw puzzles. They look forward to these as a new project on a regular basis.

* Volunteer! Before I started my online business, I promised myself I would volunteer my time and donate money to charitable causes… as soon as I had the time and the money to do so. Once I had my own business, I realized that I had some time and a little money to do this all along.

* Spend time with new people! As a part of the volunteering I now do regularly, I’ve spent time with very young children, veterans, women starting over after being in a domestic violence situation, and more. This work continues to make a difference in my life.

As you can see, there are many ways to get back to your “Why?” and I hope this has been helpful to you.

What’s the best niche topic to cover in your blog? I know you don’t what to hear me say “It depends.” so I won’t. Lean in, and I’ll share the very best niche for you, and it’s one that is also the most profitable, will feel more like you’re just having fun, will never go out of style, and will be the one that has absolutely zero competition.

Which niche topic and target audience could it possibly be? I won’t keep you in suspense any longer. I learned when I began online 17 years ago that the best niche for anyone is the one that makes your heart sing and is probably a topic you take for granted. I had been teaching school for twenty years and my students were mostly Spanish and Tagalog native speakers.

I told them if they wrote just a few sentences every single day – weekends, holidays, and school breaks included – their writing would improve. Those who followed my advice excelled, while those who didn’t floundered. During all those years, I seldom wrote anything unless it was required for my work as a teacher or for my part-time work in real estate.

Fast forward to 2006, and I realized not only that I needed to write in order to succeed online, but also that what I’d done with my students would apply here as well.

Welcome to Episode 112 of Praestabilis: Excellence in Marketing

Do you feel the need to reinvent yourself? “Getting Back to Your ‘Why’ in your life and business” is the topic for Episode 112 of the “Praestabilis: Excellence in Marketing” podcast. Here, I’m sharing what I highly recommend you do, based on my own experiences and those I mentor and work closely with in my business. Please subscribe and leave me a review. And connect with me at https://ConnieRagenGreen.com. Find out more about me HERE.

We all have times where we are feeling a little down, lost, or confused. Life isn’t easy, and no one makes it out alive! These are my recommendations for how to get back on track and feeling more happy and optimistic about your future…

* Write! Whether you’re already a writer or are just beginning to think about sharing your thoughts, ideas, and experiences with others, writing makes sense. I write every single day and publish much of my writing as blog posts, short reports, and full-length books. Writing opens your mind to what you want in the future, by allowing you to explore the past through your memories. You can also retell and reframe your stories in a way that will serve you going forward.

* Start a new project! I usually create products and courses as new projects, but this can also manifest as something you build or create with your hands. I have family members on two continents that love to put together complex jigsaw puzzles. They look forward to these as a new project on a regular basis.

* Volunteer! Before I started my online business, I promised myself I would volunteer my time and donate money to charitable causes… as soon as I had the time and the money to do so. Once I had my own business, I realized that I had some time and a little money to do this all along.

* Spend time with new people! As a part of the volunteering I now do regularly, I’ve spent time with very young children, veterans, women starting over after being in a domestic violence situation, and more. This work continues to make a difference in my life.

As you can see, there are many ways to get back to your “Why?” and I hope this has been helpful to you.

What’s the best niche topic to cover in your blog? I know you don’t what to hear me say “It depends.” so I won’t. Lean in, and I’ll share the very best niche for you, and it’s one that is also the most profitable, will feel more like you’re just having fun, will never go out of style, and will be the one that has absolutely zero competition.

Which niche topic and target audience could it possibly be? I won’t keep you in suspense any longer. I learned when I began online 17 years ago that the best niche for anyone is the one that makes your heart sing and is probably a topic you take for granted. I had been teaching school for twenty years and my students were mostly Spanish and Tagalog native speakers.

I told them if they wrote just a few sentences every single day – weekends, holidays, and school breaks included – their writing would improve. Those who followed my advice excelled, while those who didn’t floundered. During all those years, I seldom wrote anything unless it was required for my work as a teacher or for my part-time work in real estate.

Fast forward to 2006, and I realized not only that I needed to write in order to succeed online, but also that what I’d done with my students would apply here as well. My niche for the next eighteen months was around helping others to write, publish, market, and sell eBooks. I wrote one on real estate farming – choosing and area close to home to conn...

Welcome to Episode 111 of Praestabilis: Excellence in Marketing

In Episode 111 of the “Praestabilis: Excellence in Marketing” podcast I discuss choosing the right niche for your online business that will make a difference for you and those you serve. Please subscribe and leave me a review. And connect with me at https://ConnieRagenGreen.com.

What’s the best niche topic to cover in your blog? I know you don’t what to hear me say “It depends.” so I won’t. Lean in, and I’ll share the very best niche for you, and it’s one that is also the most profitable, will feel more like you’re just having fun, will never go out of style, and will be the one that has absolutely zero competition.

Which niche topic and target audience could it possibly be? I won’t keep you in suspense any longer. I learned when I began online 17 years ago that the best niche for anyone is the one that makes your heart sing and is probably a topic you take for granted. I had been teaching school for twenty years and my students were mostly Spanish and Tagalog native speakers.

I told them if they wrote just a few sentences every single day – weekends, holidays, and school breaks included – their writing would improve. Those who followed my advice excelled, while those who didn’t floundered. During all those years, I seldom wrote anything unless it was required for my work as a teacher or for my part-time work in real estate.

Fast forward to 2006, and I realized not only that I needed to write in order to succeed online, but also that what I’d done with my students would apply here as well. My niche for the next eighteen months was around helping others to write, publish, market, and sell eBooks. I wrote one on real estate farming – choosing and area close to home to connect with people who may need your services – as an example and sold it on my website.

Back then, you had to sell eBooks on your own websites, as Amazon had not yet entered the world of self-publishing. My niche and website became “eBook writing and marketing secrets” and this topic took me to six figures. I was learning right along with the people who were learning and buying from me. I then moved that site over to https://ConnieRagenGreen.com to make a name for myself and to branch out to other topics.

The bottom line is that you must begin by sharing what you already know something about and love. Blogging is the direct path to the visibility, credibility, and profitability you wish to have in your business.

In my business, every idea begins as a blog post. This is where I think and research and brainstorm what’s on my mind in the very beginning. The blog post is ground zero for what could, and many times does become a product, course or program. Blog posts, while based on your idea, can be created with original content, private label (PLR) rights content, guest content, or curated content.

While I immediately share my published posts on social media as “micro content” you’ll want to wait at least 24 hours before syndicating your content on Medium. I also teach this syndication strategy in my popular and ongoing Syndication Optimization training program.

Next up in your content creation and content marketing strategy is a short report, which you may sell online or give away as a lead magnet. I teach all of this in my Really Simple Short Reports training. This is what we refer to as “cornerstone” content that is extremely valuable.

The final step is creating “authority content” by publishing your writing as a Kindle or paper...

Welcome to Episode 110 of Praestabilis: Excellence in Marketing

We’re at Episode 110 of the “Praestabilis: Excellence in Marketing” podcast! “Living Life on Your Terms and Creating a Lifestyle By Design as an Online Entrepreneur” is the theme of this episode. Please subscribe and leave me a review. And connect with me at https://ConnieRagenGreen.com.

It Pays to Be Yourself… You do you. Living life on your terms, and creating  lifestyle by design is a worthy goal and one worth pursuing.

As far as encouragement goes, these three words seem pretty clear. Some already told this quite a lot. In today’s world, being diverse is valued. Sometimes.

While on the surface, it might seem as though being yourself no matter what other people think is touted as being both genuine and authentic, in truth, not everyone is comfortable with individuality.

We are taught conformity as a way to make decisions. If you’re unsure what to do next because of a lack of knowledge or life experience, generally, our next step is to ask those closest to us. We pull her friends then make a decision based on what the majority of people say. This actually can work pretty well, and probably has even served you in the past.

But what about the time you chose a different path entirely?. You might have felt some pushback from those around you, especially from those who had no understanding of your goals. Think about how others reacted in this situation. Were they supportive? Or did they try to discourage you?

This isn’t to say following the crowd is a bad thing. There’s safety in numbers. When we work together in such a way, it’s easier to maintain discipline. We all know what’s expected of us. Society functions well when people conform to a particular set of rules.

What about the individual, though? Where do dreams and aspirations fit into society? How do you conduct change if everyone always does the same things? What drives new thoughts, innovation, and invention In these circumstances?

What drives us?

There comes a time when every person needs to be something more than just another face in the crowd. Individuality is where we gain our humanity. When we are our most authentic selves is when we are happiest. It is also when we achieve the most. In short, there can be no one size fits all life.

Taking action requires a leap of faith, whether you’re buying a lottery ticket, purchasing a product or course, or writing a blog post. There are no guarantees that what you do will make a difference, yet some people are anxious to take that leap and do the thing they thought they could not do, while others won’t ever begin, or if they do they won’t be consistent. I’ll share one story of how this has affected me most recently…

Two years ago I committed to writing scripts and screenplays for film and television. I purchased some books, both in print and on Audible, signed up for a few email lists on this topic, and joined an online group that is led by someone quite well known for his writing. I write every day and complete about 10% of the scripts I start. It’s slow going, but I’m in for the long haul and learning so much in the process. We share our writing as an assignment every few weeks to learn more from each other.

There are people in this group whose writing dances circles around mine in terms of how they craft and unfold their stories. Yet, when something changes in their personal life or in the bigger scheme of things, some of them drop out. Their excuses over the past two months have included the writer’s strike, the looming recession, artificial intelligence, illness of a friend or family member, the actor’s strike, and climate change. I didn’t ask how the weather would have an impact on writing. The rest of us just keep on writing, as though nothing else in the world matters.

This may sound dramatic the way I’m sharing with you here.

Welcome to Episode 109 of Praestabilis: Excellence in Marketing

We’re at Episode 109 of the “Praestabilis: Excellence in Marketing” podcast! In this episode, the theme is “Do or Do Not: What Action Takers Already Know is NOT a Secret!”

Taking action requires a leap of faith, whether you’re buying a lottery ticket, purchasing a product or course, or writing a blog post. There are no guarantees that what you do will make a difference, yet some people are anxious to take that leap and do the thing they thought they could not do, while others won’t ever begin, or if they do they won’t be consistent. I’ll share one story of how this has affected me most recently…

Two years ago I committed to writing scripts and screenplays for film and television. I purchased some books, both in print and on Audible, signed up for a few email lists on this topic, and joined an online group that is led by someone quite well known for his writing. I write every day and complete about 10% of the scripts I start. It’s slow going, but I’m in for the long haul and learning so much in the process. We share our writing as an assignment every few weeks to learn more from each other.

There are people in this group whose writing dances circles around mine in terms of how they craft and unfold their stories. Yet, when something changes in their personal life or in the bigger scheme of things, some of them drop out. Their excuses over the past two months have included the writer’s strike, the looming recession, artificial intelligence, illness of a friend or family member, the actor’s strike, and climate change. I didn’t ask how the weather would have an impact on writing. The rest of us just keep on writing, as though nothing else in the world matters.

This may sound dramatic the way I’m sharing with you here. It may seem selfish to want to accomplish something for self-satisfaction and personal growth that may not ever benefit anyone around us.

What the action takers in this world know is not a secret. I came online in 2006 with more reasons and excuses than anyone I knew, yet I set them all aside and got to work. It was messy at first, like anything we do for the first time. But once something pays off in even a small way, we’re so glad we finally took action when we did. I’m at conniegreenhouse at yahoo dot com and would love to know your thoughts on what I’m sharing with you here.

In my business, every idea begins as a blog post. This is where I think and research and brainstorm what’s on my mind in the very beginning. The blog post is ground zero for what could, and many times does become a product, course or program. Blog posts, while based on your idea, can be created with original content, private label (PLR) rights content, guest content, or curated content.

While I immediately share my published posts on social media as “micro content” you’ll want to wait at least 24 hours before syndicating your content on Medium. I also teach this syndication strategy in my popular and ongoing Syndication Optimization training program.

Next up in your content creation and content marketing strategy is a short report, which you may sell online or give away as a lead magnet. I teach all of this in my Really Simple Short Reports training. This is what we refer to as “cornerstone” content that is extremely valuable.

The final step is creating “authority content” by publishing your writing as a Kindle or paperback book to increase your visibility and build your reputation as an expert on your topic.

I typically discuss time management and productivity in regards to entrepreneurs,...

Welcome to Episode 108 of Praestabilis: Excellence in Marketing

Welcome Aboard for Episode 108 of the “Praestabilis: Excellence in Marketing” podcast! In this episode, I’m discussing “Content Creation and a Content Marketing Strategy to Build and Grow Your Business.”

In my business, every idea begins as a blog post. This is where I think and research and brainstorm what’s on my mind in the very beginning. The blog post is ground zero for what could, and many times does become a product, course or program. Blog posts, while based on your idea, can be created with original content, private label (PLR) rights content, guest content, or curated content.

While I immediately share my published posts on social media as “micro content” you’ll want to wait at least 24 hours before syndicating your content on Medium. I also teach this syndication strategy in my popular and ongoing Syndication Optimization training program.

Next up in your content creation and content marketing strategy is a short report, which you may sell online or give away as a lead magnet. I teach all of this in my Really Simple Short Reports training. This is what we refer to as “cornerstone” content that is extremely valuable.

The final step is creating “authority content” by publishing your writing as a Kindle or paperback book to increase your visibility and build your reputation as an expert on your topic.

I typically discuss time management and productivity in regards to entrepreneurs, marketers, and authors, and I’ve even co-authored a bestselling book on this topic, entitled “Time Management Strategies for Entrepreneurs: How to Manage Your Time to Increase Your Bottom Line” where we outline in great details the steps you may take to reach a level of optimal productivity and time management as an entrepreneur.

But what about everyone else? Doesn’t every person deserve to live the lifestyle they want and deserve, where they enjoy financial freedom and the time to enjoy every moment to the fullest? Of course they do, and that’s what I’m sharing during this podcast.

When I began online as a new entrepreneur in 2006, I realized immediately I would need help with technology and graphics, as these were the areas where I had no experience or talent. I bartered for these services for the first year or so, and then began to put together a team of people to support me so my business could grow.

When I look back over my lifetime, I see that I have always had a team supporting me, whether it was while I worked as a classroom teacher, or in real estate as a broker and residential appraiser. Even while I was growing up, I was surrounded by people who supported me, from family, friends and neighbors to teachers, clergy, and people in the community.

Put together your team and watch your business grow exponentially!

When it comes to your visibility as an entrepreneur, where may we find you to see what you’re doing? This expert status comes from your writing, videos and audios, and your social media presence on the most active platforms for your target audience. My three popular and active blogs are at ConnieRagenGreen.com, HugeProfitsTinyList.com,

Welcome to Episode 107 of Praestabilis: Excellence in Marketing

Welcome Aboard for Episode 107 of the “Praestabilis: Excellence in Marketing” podcast! In this episode, I’m discussing “Productivity and Time Management for Everyone” as well as defining the work ethic for your life and business.

I typically discuss time management and productivity in regards to entrepreneurs, marketers, and authors, and I’ve even co-authored a bestselling book on this topic, entitled “Time Management Strategies for Entrepreneurs: How to Manage Your Time to Increase Your Bottom Line” where we outline in great details the steps you may take to reach a level of optimal productivity and time management as an entrepreneur.

But what about everyone else? Doesn’t every person deserve to live the lifestyle they want and deserve, where they enjoy financial freedom and the time to enjoy every moment to the fullest? Of course they do, and that’s what I’m sharing during this podcast.

When I began online as a new entrepreneur in 2006, I realized immediately I would need help with technology and graphics, as these were the areas where I had no experience or talent. I bartered for these services for the first year or so, and then began to put together a team of people to support me so my business could grow.

When I look back over my lifetime, I see that I have always had a team supporting me, whether it was while I worked as a classroom teacher, or in real estate as a broker and residential appraiser. Even while I was growing up, I was surrounded by people who supported me, from family, friends and neighbors to teachers, clergy, and people in the community.

Put together your team and watch your business grow exponentially!

When it comes to your visibility as an entrepreneur, where may we find you to see what you’re doing? This expert status comes from your writing, videos and audios, and your social media presence on the most active platforms for your target audience. My three popular and active blogs are at ConnieRagenGreen.com, HugeProfitsTinyList.com, and at MondayMorningMellow.com.

Credibility is about what you already know and what you are learning. We all started our online businesses as adults, so we brought our knowledge and experiences with us. It made sense for me to help people write, market, and publish eBooks in the beginning, because I had worked as a classroom teacher for twenty years prior to coming online, and was learning about marketing and self-publishing.

Profitability means that you must ask “What’s for sale?” every day in your business. Create your own simple products and courses, recommend others with affiliate marketing, and look into buying the resale rights to sell other people’s products as your own like I continue to do in my own business.

The final part of this information on your expert status as an entrepreneur includes productivity, consistency, and attention to detail. Get everything in place as quickly as possible, and your online business is sure to grow exponentially!

During my first couple of years online, beginning in 2007 I connected with mentors Alex Mandossian and Raymond Aaron. When I inquired as to what they were doing together as strategic alliance partners,

Welcome to Episode 106 of Praestabilis: Excellence in Marketing

Welcome Aboard for Episode 106 of the “Praestabilis: Excellence in Marketing” podcast! In this episode, the topic is “Building a Team to Support You in Your Business” and why this is of the utmost importance and crucial to your success.

When I began online as a new entrepreneur in 2006, I realized immediately I would need help with technology and graphics, as these were the areas where I had no experience or talent. I bartered for these services for the first year or so, and then began to put together a team of people to support me so my business could grow.

When I look back over my lifetime, I see that I have always had a team supporting me, whether it was while I worked as a classroom teacher, or in real estate as a broker and residential appraiser. Even while I was growing up, I was surrounded by people who supported me, from family, friends and neighbors to teachers, clergy, and people in the community.

Put together your team and watch your business grow exponentially!

When it comes to your visibility as an entrepreneur, where may we find you to see what you’re doing? This expert status comes from your writing, videos and audios, and your social media presence on the most active platforms for your target audience. My three popular and active blogs are at ConnieRagenGreen.com, HugeProfitsTinyList.com, and at MondayMorningMellow.com.

Credibility is about what you already know and what you are learning. We all started our online businesses as adults, so we brought our knowledge and experiences with us. It made sense for me to help people write, market, and publish eBooks in the beginning, because I had worked as a classroom teacher for twenty years prior to coming online, and was learning about marketing and self-publishing.

Profitability means that you must ask “What’s for sale?” every day in your business. Create your own simple products and courses, recommend others with affiliate marketing, and look into buying the resale rights to sell other people’s products as your own like I continue to do in my own business.

The final part of this information on your expert status as an entrepreneur includes productivity, consistency, and attention to detail. Get everything in place as quickly as possible, and your online business is sure to grow exponentially!

During my first couple of years online, beginning in 2007 I connected with mentors Alex Mandossian and Raymond Aaron. When I inquired as to what they were doing together as strategic alliance partners, they gave me a brief explanation and told me that I was not yet ready to move up to this level.

Over the next two years they helped me to grow and elevate my business and my mindset as an online entrepreneur so that I could connect with others in this way.

Seek out the people and groups you wish to be involved with and show them that you have moved past tactics and on to strategies. It will make all the difference and as you uplevel everything you’re doing online in your business, your free time and disposable income will increase exponentially!

When I work with people in my Incubator Mastermind Mentoring program, the goal is to move them into position to become a strategic alliance partner with me and others to share their message in a bigger way.

Welcome to Episode 105 of Praestabilis: Excellence in Marketing

Welcome Aboard for Episode 105 of the “Praestabilis: Excellence in Marketing” podcast! I’ve entered the second hundred of these helpful, interesting, and informative episodes for this podcast and looking forward to more! In this episode, the topic is “Your Expert Status As an Entrepreneur: Credibility, Visibility, and Profitability”

When it comes to your visibility as an entrepreneur, where may we find you to see what you’re doing? This expert status comes from your writing, videos and audios, and your social media presence on the most active platforms for your target audience. My three popular and active blogs are at ConnieRagenGreen.com, HugeProfitsTinyList.com, and at MondayMorningMellow.com.

Credibility is about what you already know and what you are learning. We all started our online businesses as adults, so we brought our knowledge and experiences with us. It made sense for me to help people write, market, and publish eBooks in the beginning, because I had worked as a classroom teacher for twenty years prior to coming online, and was learning about marketing and self-publishing.

Profitability means that you must ask “What’s for sale?” every day in your business. Create your own simple products and courses, recommend others with affiliate marketing, and look into buying the resale rights to sell other people’s products as your own like I continue to do in my own business.

The final part of this information on your expert status as an entrepreneur includes productivity, consistency, and attention to detail. Get everything in place as quickly as possible, and your online business is sure to grow exponentially!

During my first couple of years online, beginning in 2007 I connected with mentors Alex Mandossian and Raymond Aaron. When I inquired as to what they were doing together as strategic alliance partners, they gave me a brief explanation and told me that I was not yet ready to move up to this level.

Over the next two years they helped me to grow and elevate my business and my mindset as an online entrepreneur so that I could connect with others in this way.

Seek out the people and groups you wish to be involved with and show them that you have moved past tactics and on to strategies. It will make all the difference and as you uplevel everything you’re doing online in your business, your free time and disposable income will increase exponentially!

When I work with people in my Incubator Mastermind Mentoring program, the goal is to move them into position to become a strategic alliance partner with me and others to share their message in a bigger way.

WHY did you choose the career you started your working life with? WHY did you get married, have children, and move into your first home? WHY did you make the conscious decision to leave your career at some point and start your business? WHY do you want to be an author or entrepreneur, or coach? WHY do you get up every single day and do the work required to become more successful on an ongoing basis?

Everyone must have a WHY and there are no right or wrong answers here. But if you find yourself unmotivated to work or if you find yourself procrastinating on projects, then it’s time to re-examine the main reason for your business.

Name Your Reason – or Your WHY – for Starting a B...

Welcome to Episode 104 of Praestabilis: Excellence in Marketing

Welcome Aboard for Episode 104 of the “Praestabilis: Excellence in Marketing” podcast! I’ve entered the second hundred of these helpful, interesting, and informative episodes for this podcast and looking forward to more! In this episode, I’m asking the question “What is a “Strategic Alliance Partnership” and how may I get involved to grow my business?”

During my first couple of years online, beginning in 2007 I connected with mentors Alex Mandossian and Raymond Aaron. When I inquired as to what they were doing together as strategic alliance partners, they gave me a brief explanation and told me that I was not yet ready to move up to this level.

Over the next two years they helped me to grow and elevate my business and my mindset as an online entrepreneur so that I could connect with others in this way.

Seek out the people and groups you wish to be involved with and show them that you have moved past tactics and on to strategies. It will make all the difference and as you uplevel everything you’re doing online in your business, your free time and disposable income will increase exponentially!

When I work with people in my Incubator Mastermind Mentoring program, the goal is to move them into position to become a strategic alliance partner with me and others to share their message in a bigger way.

WHY did you choose the career you started your working life with? WHY did you get married, have children, and move into your first home? WHY did you make the conscious decision to leave your career at some point and start your business? WHY do you want to be an author or entrepreneur, or coach? WHY do you get up every single day and do the work required to become more successful on an ongoing basis?

Everyone must have a WHY and there are no right or wrong answers here. But if you find yourself unmotivated to work or if you find yourself procrastinating on projects, then it’s time to re-examine the main reason for your business.

Name Your Reason – or Your WHY – for Starting a Business

Focusing on your WHY can help motivate you, so write down your reason for starting a business on a regular basis. Did you want to fill your free time? Did you want to earn some play money or contribute to the family finances? Did you want to pay the medical bills of an aging parent or a sick child? Did you want to pay for your child’s higher education or private school tuition?

In my case, my answer to “what’s your why?” was always around having enough income to live life on my terms. Over time, I came to the realization that every choice I was making, and each time I could not do something that had meaning for me, was all related to me needing to earn a paycheck or a commission from the classroom teaching and real estate work I was involved with each day.

I missed just about every family event, vacation, and other activities because I was working 60 or more hours a week in order to cover my bills and other expenses. I wasn’t angry or resentful because I believed that I didn’t deserve to have a better life during those decades. This all changed in 2005 when I began reading books and attending events based on self improvement and personal development principles.

Writing these reasons down – no matter what they are because every person’s WHY will be different – should help motivate you to work hard. You should feel driven to make your business a success. You should be willing to tackle things outside your comfort zone because you know the end result will help your business.

If you’re not feeling motivated, then you need to dig deeper. I worked closely with a woman who was struggling to make her online business become profitable,