Introduction
On a mission to build a household clothing brand, Jonathan Harvey, chief operating officer at Neon Buddha, realized that their success was threatened by the inadequacy of their archaic business process documentation. Rather than focusing on channeling the high-level creativity needed to excel in such a competitive industry, employees were struggling with the complex processes in the organization.
Determined to set things right, he embarked on a search for a better business process documentation system, and then he found SweetProcess. Jonathan takes us through their journey to efficiency. Before we proceed, let us have an overview of the company for context.
About Neon Buddha
Neon Buddha is an original work-to-weekend female clothing brand. Established about twenty years ago by Sébastien Sirois, the proudly Canadian company creates a synergy between travel, adventure, and fashion. Travelers can be stylish aboard long flights or train rides en route their destinations. When they are not in transit, they can go about their daily engagements in an array of designs suitable for different occasions.
Offering an inclusive fashion experience to women, Neon Buddha caters to all sizes and shapes. It further empowers women by having an all-female design team in Montreal, Canada. Mirroring its tagline “Express Your Zen,” it is a juxtaposition of expressiveness and calmness. At the moment, it has an employee capacity of 15.
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Missing the Mark
As a fashion brand, Neon Buddha’s workflow involves several processes from idea conception to production and marketing. To service these different aspects, they created a myriad of standard operating procedures (SOPs).
“We are always looking to have as many SOPs as possible. If you want your business to be efficient, having many SOPs for every part is important,”
Jonathan explains.
While the company had a need for many SOPs, it lacked the capacity to manage them effectively. Created in Word documents and Excel sheets, the SOPs were all over the place, making employees scamper around to get the information needed for work.
“Everything was on Excel sheets and Word documents—that’s how we started…We have always been trying to look for a way to put all our SOPs in one place. One day, I started Googling to find a program that is easy to use to put all our SOPs in one place.”
When documented business processes are ineffective, they become liabilities, elongating the workflow, wasting time, and resources. Ultimately, Neon Buddha turned to SweetProcess to solve this problem.
How Neon Buddha Attained Its Turning Point with SweetProcess
Having been in business for about twenty years, Neon Buddha obviously understands the ropes of the fashion business. However,