Shawn Van Dyke is a construction industry business coach, speaker, and author and has taken the core concepts of Mike Michalowicz's Profit First and customized them to address the specific needs of the construction industry in his book, Profit First for Contractors. Shawn is a great and knowledgeable guy and in this recording, once I get past talking about his vs. my hair, I interview him on: - Making Cents of the Financial Statements - Why it's so important to understand your numbers - How Profit First for Contractors Works - What it is, the basic format of it, and why it works. - We dig into the Initial Assessment Exercise from Profit First - And then do some rapid-fire questions about helping you forget about Industry Standards, Destroying Debt, and other key takeaways we'd like to you walk away from this recording with. Enjoy! You can find a copy of the book at: www.ProfitFirstContractor.com